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U.S. Auto Industry Analysis

UpdatedJan 12, 2026
DataAggregated Company Financials
Companies45
  • 7D1.4%
  • 3M3.3%
  • 1Y14.8%
  • YTD1.6%

The Auto industry is up 1.4% in the last week, with Ford Motor up 5.4%. This means that the industry has gained 15% over the past year. Looking forward, earnings are forecast to grow by 33% annually.

Industry Valuation and Performance

Has the U.S. Auto Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Mon, 12 Jan 2026US$1.7tUS$536.9bUS$5.2b20.6x327.7x3.2x
Wed, 10 Dec 2025US$1.7tUS$536.3bUS$5.2b19.4x328x3.2x
Fri, 07 Nov 2025US$1.7tUS$536.0bUS$4.9b17.9x359.2x3.3x
Sun, 05 Oct 2025US$1.6tUS$527.8bUS$5.7b19x285.3x3.1x
Tue, 02 Sep 2025US$1.3tUS$527.6bUS$5.7b17.9x222.5x2.4x
Thu, 31 Jul 2025US$1.2tUS$523.8bUS$7.3b15.7x167.3x2.3x
Sat, 28 Jun 2025US$1.2tUS$527.7bUS$8.6b8.6x141.7x2.3x
Mon, 26 May 2025US$1.3tUS$527.3bUS$8.6b8.4x148.3x2.4x
Wed, 23 Apr 2025US$890.5bUS$528.7bUS$9.4b18.8x94.5x1.7x
Fri, 21 Mar 2025US$941.0bUS$528.8bUS$9.6b15.8x98.5x1.8x
Sun, 16 Feb 2025US$1.4tUS$534.6bUS$10.7b17.7x131.5x2.6x
Tue, 14 Jan 2025US$1.5tUS$526.7bUS$17.2b15.8x88.2x2.9x
Thu, 12 Dec 2024US$1.5tUS$527.4bUS$17.1b21.6x90.4x2.9x
Sat, 09 Nov 2024US$1.2tUS$528.1bUS$17.0b16.7x71.6x2.3x
Mon, 07 Oct 2024US$1.1tUS$519.6bUS$17.0b19.5x62.6x2x
Wed, 04 Sep 2024US$948.9bUS$518.3bUS$16.9b14.1x56.3x1.8x
Fri, 02 Aug 2024US$986.2bUS$516.4bUS$16.6b13.1x59.6x1.9x
Sun, 30 Jun 2024US$875.9bUS$509.4bUS$17.4b18.3x50.4x1.7x
Tue, 28 May 2024US$816.7bUS$509.9bUS$17.4b14.4x47x1.6x
Thu, 25 Apr 2024US$713.4bUS$506.5bUS$17.6b16x40.5x1.4x
Sat, 23 Mar 2024US$806.9bUS$505.5bUS$18.2b17.7x44.4x1.6x
Mon, 19 Feb 2024US$895.6bUS$500.7bUS$16.6b16.6x54x1.8x
Wed, 17 Jan 2024US$951.6bUS$498.3bUS$13.7b15.8x69.3x1.9x
Fri, 15 Dec 2023US$1.0tUS$498.8bUS$13.8b15.9x74.7x2.1x
Sun, 12 Nov 2023US$923.0bUS$497.5bUS$14.0b10.7x65.8x1.9x
Tue, 10 Oct 2023US$1.1tUS$484.8bUS$12.8b12.3x84.5x2.2x
Thu, 07 Sep 2023US$1.1tUS$485.9bUS$13.0b10.7x82.6x2.2x
Sat, 05 Aug 2023US$1.1tUS$483.4bUS$13.6b10.5x81.7x2.3x
Mon, 03 Jul 2023US$1.1tUS$461.3bUS$11.0b9.8x101.7x2.4x
Wed, 31 May 2023US$882.2bUS$463.8bUS$11.7b5.6x75.6x1.9x
Fri, 28 Apr 2023US$738.7bUS$455.4bUS$6.6b6.4x111.2x1.6x
Sun, 26 Mar 2023US$834.2bUS$446.7bUS$7.0b6.2x119.3x1.9x
Tue, 21 Feb 2023US$939.5bUS$448.4bUS$6.2b9.6x150.4x2.1x
Thu, 19 Jan 2023US$669.8bUS$426.0bUS$15.7b7.5x42.6x1.6x
Price to Earnings Ratio

42.6x


Total Market Cap: US$669.8bTotal Earnings: US$15.7bTotal Revenue: US$426.0bTotal Market Cap vs Earnings and Revenue0%0%0%
U.S. Auto Industry Price to Earnings3Y Average 116.6x202420252026
Current Industry PE
  • Investors are optimistic on the American Auto industry, and appear confident in long term growth rates.
  • The industry is trading at a PE ratio of 328x which is higher than its 3-year average PE of 117x.
  • The 3-year average PS ratio of 2.2x is lower than the industry's current PS ratio of 3.2x.
Past Earnings Growth
  • The earnings for companies in the Auto industry have declined 31% per year over the last three years.
  • Meanwhile revenues for these companies have grown 8.0% per year.
  • This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has decreased profits.

Industry Trends

Which industries have driven the changes within the U.S. Consumer Discretionary industry?

US Market1.24%
Consumer Discretionary4.55%
Auto1.43%
Automobile Manufacturers1.44%
Motorcycle Manufacturers-4.05%
Industry PE
  • Investors are most optimistic about the Automobile Manufacturers industry which is trading above its 3-year average PE ratio of 119x.
    • Analysts are expecting annual earnings growth of 33.4%, which is higher than its past year's earnings decline of 54.4% per year.
  • Investors are most pessimistic about the Motorcycle Manufacturers industry, although it looks like investor sentiment has improved given that it's trading above its 3-year average of 11.6x.
Forecasted Growth
  • Analysts are most optimistic on the Automobile Manufacturers industry, expecting annual earnings growth of 33% over the next 5 years.
  • This is better than its past earnings decline of 54% per year.
  • In contrast, the Motorcycle Manufacturers industry is expected to see its earnings growth to stay flat over the next few years.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
F Ford MotorUS$14.205.4%
+US$2.9b		46.2%PE12x
THO THOR IndustriesUS$110.024.8%
+US$264.2m		15.5%PE20.6x
WGO Winnebago IndustriesUS$44.4311.1%
+US$125.0m		-4.9%PE34.4x
HOG Harley-DavidsonUS$21.434.4%
+US$107.5m		-24.1%PE5.1x
SEV Aptera MotorsUS$4.897.9%
+US$9.9m		n/aPB4.9x

Latest News

RIVN
US$19.22
Rivian Automotive
7D
-1.9%
1Y
42.5%
XPEV
US$20.02
XPeng
7D
-0.6%
1Y
69.5%
LVWR
US$3.00
LiveWire Group
7D
-29.6%
1Y
-33.6%
SEV
US$4.89
Aptera Motors
7D
7.9%
1Y
n/a
F
US$14.20
Ford Motor
7D
5.4%
1Y
46.2%

F: Prolonged EV Losses Will Pressure Margins And Future Earnings Quality

The analyst price target for Ford Motor has increased to $10.25 from $8.00, with analysts citing the company's EV reset, updated long-term fair value assumptions, and a slightly less pressured revenue trajectory as key supports for the revised outlook. Analyst Commentary Across recent research, you are seeing a mix of optimism around Ford's reset in electric vehicles alongside some clear caution on execution, earnings quality, and longer term profit targets.
GM
US$82.87
General Motors
7D
-0.3%
1Y
66.0%

GM: Q3 Optimism Will Clash With Execution Risks Beyond 2026

Analysts have raised their implied fair value estimate for General Motors from about $38 to roughly $51 per share, citing higher Street price targets supported by recent Q3 beats, ongoing cash generation, buyback potential, and reduced tariff concerns. Analyst Commentary Street research around General Motors has turned more constructive, with several firms lifting price targets after the Q3 beat and guidance raise.
HOG
US$21.43
Harley-Davidson
7D
4.4%
1Y
-24.1%

HOG: New Leadership Actions Will Drive Inventory Cleanup And Margin Stability

Analysts have trimmed Harley-Davidson's blended price target to a range of about US$21 to US$30, citing concerns about weaker retail demand, inventory-related margin pressure and product mix. These factors are partly offset by confidence in new CEO led inventory actions and efforts to improve dealer health.
LI
US$16.66
Li Auto
7D
-4.0%
1Y
-23.3%

LI: Future Performance Will Balance Mixed Outlook With Global Expansion Uncertainty

Narrative Update Analysts have trimmed their Li Auto price targets, with one moving to US$25 and another initiating at US$19. This reflects views that recent mixed results, a weaker near term outlook and questions around the global expansion plan warrant more cautious assumptions on growth, margins and future P/E multiples.
NIU
US$3.36
Niu Technologies
7D
0.9%
1Y
94.2%

NIU: Stable Margins And Guidance Range Will Support Further Share Price Strength

Analysts have trimmed their price target for Niu Technologies to US$4.77 from US$4.82, citing slightly lower assumed discount rates and a marginally reduced future P/E multiple while keeping revenue growth and profit margin expectations unchanged. What's in the News Niu Technologies issued fourth quarter 2025 revenue guidance in a range of RMB 737 million to RMB 901 million, implying a possible year over year move between a 10% decline and a 10% increase (company guidance).
WGO
US$44.43
Winnebago Industries
7D
11.1%
1Y
-4.9%
NIO
US$4.64
NIO
7D
-4.5%
1Y
14.3%

NIO: Chip Licensing And Execution On Delivery Plans Will Support Future Upside

Analysts have trimmed their price targets on NIO, with cuts such as Citi's move to US$6.90 from US$8.60 and BofA's to US$6.70 from US$7.60. They cited weaker Q4 delivery guidance, softer order trends into Q1, and increased competitive pressure.
TSLA
US$445.01
Tesla
7D
-1.5%
1Y
10.3%

TSLA: AI And Robotics Ambitions Will Reshape Long-Term Equity Story

Analysts have raised their Tesla fair value estimate from $500 to $600. They point to updated assumptions for higher revenue growth, wider profit margins, and a lower future P/E multiple, even as recent research still highlights risks around delivery trends, spending plans, and governance.
THO
US$110.02
THOR Industries
7D
4.8%
1Y
15.5%

Estimating The Fair Value Of THOR Industries, Inc. (NYSE:THO)

Dec 31
Estimating The Fair Value Of THOR Industries, Inc. (NYSE:THO)
GGR
US$3.08
Gogoro
7D
2.7%
1Y
-66.5%

Gogoro Inc. (NASDAQ:GGR) May Have Run Too Fast Too Soon With Recent 25% Price Plummet

Dec 30
Gogoro Inc. (NASDAQ:GGR) May Have Run Too Fast Too Soon With Recent 25% Price Plummet
LOT
US$1.31
Lotus Technology
7D
-12.7%
1Y
-60.8%
SBLX
US$3.24
StableX Technologies
7D
13.7%
1Y
-69.1%