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U.S. Advertising Industry Analysis

UpdatedFeb 01, 2025
DataAggregated Company Financials
Companies72
  • 7D-0.7%
  • 3M-3.5%
  • 1Y22.9%
  • YTDn/a

The Advertising industry has stayed flat over the last week. The past year has been better, since the industry has gained 26% in that time. Earnings are forecast to grow by 27% annually.

Industry Valuation and Performance

Has the U.S. Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Sat, 01 Feb 2025US$105.1bUS$43.5bUS$1.6b20.7x65.9x2.4x
Mon, 30 Dec 2024US$105.9bUS$43.5bUS$1.6b29.8x66.3x2.4x
Wed, 27 Nov 2024US$113.6bUS$43.5bUS$1.6b32.3x68.9x2.6x
Fri, 25 Oct 2024US$106.4bUS$43.4bUS$2.0b13.8x53.7x2.5x
Sun, 22 Sep 2024US$103.5bUS$43.1bUS$2.2b14.4x47.9x2.4x
Tue, 20 Aug 2024US$98.2bUS$43.2bUS$2.2b19x45.3x2.3x
Thu, 18 Jul 2024US$99.3bUS$43.1bUS$2.6b25.7x37.6x2.3x
Sat, 15 Jun 2024US$94.6bUS$43.1bUS$2.5b20x37.1x2.2x
Mon, 13 May 2024US$92.7bUS$43.1bUS$2.5b20.9x37.8x2.1x
Wed, 10 Apr 2024US$88.4bUS$43.9bUS$2.3b36.4x37.7x2x
Fri, 08 Mar 2024US$86.5bUS$44.0bUS$2.1b38.7x41x2x
Sun, 04 Feb 2024US$83.0bUS$42.4bUS$544.6m32.5x152.4x2x
Tue, 02 Jan 2024US$82.7bUS$42.4bUS$517.8m20.5x159.7x2x
Thu, 30 Nov 2023US$77.4bUS$42.8bUS$472.6m19.8x163.8x1.8x
Sat, 28 Oct 2023US$72.4bUS$42.7bUS$441.8m13.8x163.9x1.7x
Mon, 25 Sep 2023US$78.9bUS$42.7bUS$391.2m17.9x201.6x1.8x
Wed, 23 Aug 2023US$81.1bUS$41.5bUS$378.4m17.3x214.2x2x
Fri, 21 Jul 2023US$92.6bUS$41.3b-US$172,726,410.0015.9x-536.1x2.2x
Sun, 18 Jun 2023US$90.2bUS$41.2b-US$192,797,906.0015.9x-467.7x2.2x
Tue, 16 May 2023US$79.6bUS$41.1b-US$145,198,694.0015.3x-548.4x1.9x
Thu, 13 Apr 2023US$79.8bUS$42.6bUS$154.9m16.8x515x1.9x
Sat, 11 Mar 2023US$73.1bUS$42.4bUS$121.5m22x601.6x1.7x
Mon, 06 Feb 2023US$78.6bUS$40.7bUS$2.0b19.4x39.1x1.9x
Wed, 04 Jan 2023US$66.6bUS$40.4bUS$2.1b13.3x31.8x1.6x
Fri, 02 Dec 2022US$71.7bUS$40.3bUS$2.1b14.1x34x1.8x
Sun, 30 Oct 2022US$69.4bUS$39.5bUS$2.0b15x33.9x1.8x
Tue, 27 Sep 2022US$37.7bUS$38.0bUS$2.0b12x18.4x1x
Thu, 25 Aug 2022US$43.9bUS$38.1bUS$2.1b13.9x20.9x1.2x
Sat, 23 Jul 2022US$41.7bUS$37.8bUS$2.2b11.2x19.3x1.1x
Mon, 20 Jun 2022US$40.5bUS$37.8bUS$2.2b11.2x18.4x1.1x
Wed, 18 May 2022US$46.2bUS$37.8bUS$2.2b20.1x20.8x1.2x
Fri, 15 Apr 2022US$50.9bUS$36.8bUS$2.3b22.4x22.5x1.4x
Sun, 13 Mar 2022US$49.3bUS$36.6bUS$2.3b14.3x21.3x1.3x
Tue, 08 Feb 2022US$55.5bUS$35.7bUS$2.0b20.4x27.9x1.6x
Price to Earnings Ratio

27.9x


Total Market Cap: US$55.5bTotal Earnings: US$2.0bTotal Revenue: US$35.7bTotal Market Cap vs Earnings and Revenue0%0%0%
U.S. Advertising Industry Price to Earnings3Y Average 101x202320242025
Current Industry PE
  • Investors are pessimistic on the American Advertising industry, indicating that they anticipate long term growth rates will be lower than they have historically.
  • The industry is trading at a PE ratio of 67.1x which is lower than its 3-year average PE of 101x.
  • The 3-year average PS ratio of 1.9x is lower than the industry's current PS ratio of 2.5x.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have declined 7.1% per year over the last three years.
  • Meanwhile revenues for these companies have grown 6.8% per year.
  • This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has decreased profits.

Industry Comparison

How does U.S. Advertising compare with similar industries?

US Market-0.87%
Telecom2.78%
Media-4.66%
Advertising-0.75%
Broadcasting1.54%
Publishing0.084%
Cable and Satellite-8.14%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
IPG Interpublic Group of CompaniesUS$28.670.5%
+US$48.4m
-13.3%PE13.2x
OMC Omnicom GroupUS$86.790.3%
+US$45.2m
-3.5%PE11.7x
IAS Integral Ad Science HoldingUS$10.512.4%
+US$40.7m
-32.2%PE52.3x
THRY Thryv HoldingsUS$17.515.6%
+US$39.9m
-15.6%PS0.9x
MGNI MagniteUS$17.200.9%
+US$22.5m
83.0%PE139.9x
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Latest News

IAS

US$10.51

Integral Ad Science Holding

7D

2.4%

1Y

-32.2%

IPG

US$28.67

Interpublic Group of Companies

7D

0.5%

1Y

-13.3%

IBTA

US$72.50

Ibotta

7D

-2.9%

1Y

n/a

TTD

US$118.68

Trade Desk

7D

-1.1%

1Y

69.5%

OMC

US$86.79

Omnicom Group

7D

0.3%

1Y

-3.5%

CDLX

US$3.06

Cardlytics

7D

-21.1%

1Y

-59.3%

CCO

US$1.36

Clear Channel Outdoor Holdings

7D

-4.9%

1Y

-19.5%

CRTO

US$37.99

Criteo

7D

0.6%

1Y

44.6%

PUBM

US$15.12

PubMatic

7D

1.0%

1Y

-0.7%

TTGT

US$17.03

TechTarget

7D

-5.8%

1Y

-50.0%

NCMI

US$6.59

National CineMedia

7D

-4.5%

1Y

68.1%