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U.S. Personal Products Industry Analysis

UpdatedJan 11, 2026
DataAggregated Company Financials
Companies116
  • 7D2.7%
  • 3M2.9%
  • 1Y-3.6%
  • YTD2.7%

In the last week, the Personal Products industry is up 2.7%, with Estée Lauder Companies up 6.5%. However, the industry is down 3.6% over the past year. Looking forward, earnings are forecast to grow by 34% annually.

Industry Valuation and Performance

Has the U.S. Personal Products Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Sun, 11 Jan 2026US$92.7bUS$47.6bUS$350.3m21.4x264.7x1.9x
Tue, 09 Dec 2025US$89.9bUS$47.6bUS$351.1m22.4x256.2x1.9x
Thu, 06 Nov 2025US$86.4bUS$47.6bUS$505.3m21.8x170.9x1.8x
Sat, 04 Oct 2025US$88.2bUS$47.7bUS$307.3m20.4x287.1x1.9x
Mon, 01 Sep 2025US$100.8bUS$47.6bUS$303.5m22.4x332.1x2.1x
Wed, 30 Jul 2025US$103.6bUS$48.1bUS$108.9m22.3x951.2x2.2x
Fri, 27 Jun 2025US$96.4bUS$48.0bUS$109.4m17.6x881.2x2x
Sun, 25 May 2025US$93.8bUS$48.0bUS$113.1m17.4x830.1x2x
Tue, 22 Apr 2025US$84.4bUS$48.7bUS$556.6m21.2x151.7x1.7x
Thu, 20 Mar 2025US$91.6bUS$48.6bUS$349.8m29.6x261.9x1.9x
Sat, 15 Feb 2025US$90.7bUS$49.0bUS$330.9m23.9x274x1.9x
Mon, 13 Jan 2025US$94.9bUS$49.3bUS$1.5b24.9x64.3x1.9x
Wed, 11 Dec 2024US$105.7bUS$49.3bUS$1.5b31.6x71.5x2.1x
Fri, 08 Nov 2024US$94.5bUS$49.4bUS$1.5b26.8x62.8x1.9x
Sun, 06 Oct 2024US$108.0bUS$49.5bUS$1.6b26.8x66.8x2.2x
Tue, 03 Sep 2024US$109.7bUS$49.5bUS$1.6b22.1x66.9x2.2x
Thu, 01 Aug 2024US$107.6bUS$48.9bUS$2.4b22.6x44.6x2.2x
Sat, 29 Jun 2024US$112.9bUS$49.0bUS$2.4b21.3x46.6x2.3x
Mon, 27 May 2024US$118.1bUS$49.0bUS$2.4b21.2x48.7x2.4x
Wed, 24 Apr 2024US$128.1bUS$48.8bUS$2.5b25.1x50.5x2.6x
Fri, 22 Mar 2024US$131.9bUS$48.7bUS$2.5b24.2x52.8x2.7x
Sun, 18 Feb 2024US$127.8bUS$49.2bUS$2.5b29.8x51x2.6x
Tue, 16 Jan 2024US$126.4bUS$49.9bUS$2.6b26.7x47.8x2.5x
Thu, 14 Dec 2023US$122.7bUS$49.9bUS$2.6b27.1x46.6x2.5x
Sat, 11 Nov 2023US$106.5bUS$49.9bUS$2.7b25.2x39.6x2.1x
Mon, 09 Oct 2023US$120.9bUS$50.0bUS$3.3b23.8x36.9x2.4x
Wed, 06 Sep 2023US$135.5bUS$50.0bUS$3.3b20.4x41.3x2.7x
Fri, 04 Aug 2023US$144.7bUS$49.9bUS$3.1b25.6x46.6x2.9x
Sun, 02 Jul 2023US$154.2bUS$49.3bUS$3.1b22.6x49.2x3.1x
Tue, 30 May 2023US$150.4bUS$49.0bUS$3.3b22.3x45.2x3.1x
Thu, 27 Apr 2023US$119.3bUS$34.5bUS$1.7b18.8x71.3x3.5x
Sat, 25 Mar 2023US$118.7bUS$34.7bUS$1.5b18.4x76.7x3.4x
Mon, 20 Feb 2023US$123.0bUS$34.8bUS$1.5b18.1x84.8x3.5x
Wed, 18 Jan 2023US$125.6bUS$35.9bUS$2.1b19.7x60.8x3.5x
Price to Earnings Ratio

60.8x


Total Market Cap: US$125.6bTotal Earnings: US$2.1bTotal Revenue: US$35.9bTotal Market Cap vs Earnings and Revenue0%0%0%
U.S. Personal Products Industry Price to Earnings3Y Average 161.3x202420252026
Current Industry PE
  • Investors are optimistic on the American Personal Products industry, and appear confident in long term growth rates.
  • The industry is trading at a PE ratio of 265x which is higher than its 3-year average PE of 161x.
  • The 3-year average PS ratio of 2.4x is higher than the industry's current PS ratio of 1.9x.
Past Earnings Growth
  • The earnings for companies in the Personal Products industry have declined 45% per year over the last three years.
  • Meanwhile revenues for these companies have grown 9.9% per year.
  • This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has decreased profits.

Industry Trends

Which industries have driven the changes within the U.S. Consumer Staples industry?

US Market1.88%
Consumer Staples2.09%
Personal Products2.68%
Personal Products2.68%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
EL Estée Lauder CompaniesUS$113.736.5%
+US$2.5b		54.8%PS2.8x
ELF e.l.f. BeautyUS$87.0211.8%
+US$549.3m		-30.3%PE63.4x
OLPX Olaplex HoldingsUS$1.6925.2%
+US$227.0m		8.3%PS2.7x
HLF HerbalifeUS$14.9816.8%
+US$223.2m		127.3%PE4.8x
IPAR InterparfumsUS$88.383.4%
+US$94.3m		-31.4%PE17.2x

Latest News

WALD
US$1.48
Waldencast
7D
-13.5%
1Y
-49.5%

Waldencast plc's (NASDAQ:WALD) Stock Retreats 30% But Revenues Haven't Escaped The Attention Of Investors

Jan 10
Waldencast plc's (NASDAQ:WALD) Stock Retreats 30% But Revenues Haven't Escaped The Attention Of Investors
BRBR
US$24.82
BellRing Brands
7D
-4.9%
1Y
-65.0%

BellRing Brands, Inc. (NYSE:BRBR) Stock's 25% Dive Might Signal An Opportunity But It Requires Some Scrutiny

Jan 10
BellRing Brands, Inc. (NYSE:BRBR) Stock's 25% Dive Might Signal An Opportunity But It Requires Some Scrutiny
EPC
US$18.20
Edgewell Personal Care
7D
7.9%
1Y
-42.3%

Edgewell Personal Care Company's (NYSE:EPC) Popularity With Investors Is Clear

Jan 10
Edgewell Personal Care Company's (NYSE:EPC) Popularity With Investors Is Clear
KVUE
US$16.83
Kenvue
7D
-2.8%
1Y
-19.3%

KVUE: Share Price Will Recover As Legal Overhangs Ease After Kimberly-Clark Deal

Narrative Update on Kenvue Analysts have kept their fair value estimate for Kenvue steady at $19.33 per share while making only slight adjustments to inputs like discount rate, revenue growth, profit margin and future P/E. This reflects mixed recent research that highlights cautious views around litigation and consumer headlines, alongside some optimism in Skin Health and Beauty and potential M&A interest.
HLF
US$14.98
Herbalife
7D
16.8%
1Y
127.3%
COTY
US$3.19
Coty
7D
2.6%
1Y
-52.2%

COTY: Proprietary Capabilities Will Counter Gucci License Loss Over Time

The analyst price target for Coty has been trimmed to US$4 from US$4.83, as analysts factor in a slightly lower fair value, modestly softer revenue growth assumptions, and the future loss of the Gucci Beauty license. This is partly offset by marginally higher projected profit margins and a lower future P/E multiple.
OLPX
US$1.69
Olaplex Holdings
7D
25.2%
1Y
8.3%

OLPX: Takeover Talks And Stable Margins Will Support Future Share Recovery

Narrative Update Analysts have modestly raised their fair value estimate for Olaplex Holdings to about $1.92 per share from roughly $1.89, reflecting updated assumptions on discount rate, profit margin, and future P/E. Street research includes a recent cut in one price target to $1.40 and an Equal Weight stance.
ODD
US$35.42
Oddity Tech
7D
-10.2%
1Y
-19.8%

ODD: Beat And Raise Consistency Will Drive New Product Differentiation Phase

Analysts have trimmed their average price targets on Oddity Tech into a tighter US$46 to US$80 range. This reflects a mix of more cautious multiples tied to a softer U.S. backdrop, along with continued confidence in the company’s consistent execution, Q3 beat-and-raise pattern, and focus on product differentiation.
IPAR
US$88.38
Interparfums
7D
3.4%
1Y
-31.4%

Here's Why Interparfums (NASDAQ:IPAR) Can Manage Its Debt Responsibly

Jan 07
Here's Why Interparfums (NASDAQ:IPAR) Can Manage Its Debt Responsibly
HNST
US$2.58
Honest Company
7D
-1.1%
1Y
-56.3%

HNST: Transformation 2.0 Execution Will Determine Upside From Depressed Expectations

Analysts have trimmed Honest Company's price target to US$3.00 from US$4.25, citing weaker than expected Q3 results, reduced full year guidance, and low visibility around the newly announced Transformation 2.0 plan. Analyst Commentary Bearish analysts have responded to Honest Company's recent update by trimming price targets and stressing that weak Q3 results and lower full year guidance add uncertainty to the story.
YSG
US$4.20
Yatsen Holding
7D
-0.9%
1Y
32.1%

YSG: Higher Margins And Q4 2025 Outlook Will Support Repricing

Analysts have lifted their price target for Yatsen Holding to reflect a higher fair value estimate, stronger profit margin assumptions, a richer future P/E, a slightly lower discount rate, and a modestly adjusted revenue growth outlook. What's in the News Yatsen Holding issued revenue guidance for the fourth quarter of 2025, indicating expected total net revenue between RMB 1.32b and RMB 1.49b (Key Developments).
ELF
US$87.02
e.l.f. Beauty
7D
11.8%
1Y
-30.3%

ELF: Ongoing Market Share Gains Will Likely Outlast Shipment Timing Volatility

Analysts trimmed their fair value estimate for e.l.f. Beauty to about $115 per share, down from roughly $122, reflecting reduced price targets across the Street after mixed Q2 results, shipment timing issues, softer guidance, and a slightly lower projected revenue growth, profit margin, and future P/E multiple. Analyst Commentary Street research around e.l.f. Beauty following Q2 has shifted to slightly lower fair value estimates, but most firms still see room for execution on growth initiatives and eventual normalization of shipment patterns.
EL
US$113.73
Estée Lauder Companies
7D
6.5%
1Y
54.8%

EL: Digital Commerce And Fragrance Expansion Will Support Balanced Future Performance

Analysts have nudged their price target for Estée Lauder Companies slightly higher to about $104 per share from roughly $103.90, citing marginally improved revenue growth expectations and a lower discount rate. These factors more than offset a modest trim to long term profit margin assumptions and a slightly richer projected future P/E multiple.
NUS
US$10.33
Nu Skin Enterprises
7D
6.6%
1Y
66.1%
FTLF
US$15.40
FitLife Brands
7D
-2.3%
1Y
3.5%

Some Confidence Is Lacking In FitLife Brands, Inc.'s (NASDAQ:FTLF) P/E

Dec 16
Some Confidence Is Lacking In FitLife Brands, Inc.'s (NASDAQ:FTLF) P/E
BHST
US$5.01
BioHarvest Sciences
7D
-3.8%
1Y
-17.9%