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U.S. Beverage Industry Analysis

UpdatedFeb 24, 2026
DataAggregated Company Financials
Companies61
  • 7D1.9%
  • 3M13.0%
  • 1Y11.6%
  • YTD15.2%

The Beverage industry is up 1.9% in the last week, with Coca-Cola up 2.4%. This takes the industry's 12 month performance to a gain of 12%. Looking forward, earnings are forecast to grow by 10% annually.

Industry Valuation and Performance

Has the U.S. Beverage Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Tue, 24 Feb 2026US$794.2bUS$220.5bUS$26.2b25.6x30.3x3.6x
Thu, 22 Jan 2026US$746.4bUS$225.7bUS$25.8b24.5x29x3.3x
Sat, 20 Dec 2025US$822.6bUS$225.4bUS$25.8b23.2x31.8x3.6x
Mon, 17 Nov 2025US$714.8bUS$225.2bUS$25.7b23.3x27.8x3.2x
Wed, 15 Oct 2025US$700.3bUS$222.1bUS$28.1b23.7x24.9x3.2x
Fri, 12 Sep 2025US$695.1bUS$222.6bUS$26.4b24.4x26.3x3.1x
Sun, 10 Aug 2025US$725.8bUS$222.2bUS$26.5b26.3x27.4x3.3x
Tue, 08 Jul 2025US$716.7bUS$220.7bUS$26.8b29.4x26.7x3.2x
Thu, 05 Jun 2025US$714.0bUS$220.5bUS$27.3b29.1x26.2x3.2x
Sat, 03 May 2025US$716.9bUS$220.1bUS$27.3b29.8x26.2x3.3x
Mon, 31 Mar 2025US$733.1bUS$219.7bUS$28.0b28.5x26.2x3.3x
Wed, 26 Feb 2025US$733.5bUS$219.6bUS$28.2b28.9x26x3.3x
Fri, 24 Jan 2025US$665.4bUS$213.0bUS$28.3b22x23.5x3.1x
Sun, 22 Dec 2024US$695.1bUS$213.7bUS$28.3b24.4x24.6x3.3x
Tue, 19 Nov 2024US$698.4bUS$213.5bUS$28.2b24.8x24.7x3.3x
Thu, 17 Oct 2024US$776.2bUS$213.7bUS$28.7b27.1x27x3.6x
Sat, 14 Sep 2024US$777.3bUS$214.3bUS$30.8b23x25.2x3.6x
Mon, 12 Aug 2024US$751.5bUS$214.6bUS$30.9b23.3x24.3x3.5x
Wed, 10 Jul 2024US$720.3bUS$214.0bUS$30.5b22.5x23.6x3.4x
Fri, 07 Jun 2024US$751.9bUS$213.9bUS$29.8b25.8x25.2x3.5x
Sun, 05 May 2024US$753.9bUS$214.6bUS$29.7b25.2x25.4x3.5x
Tue, 02 Apr 2024US$757.7bUS$213.1bUS$29.1b25.6x26x3.6x
Thu, 29 Feb 2024US$735.0bUS$212.4bUS$28.7b27.2x25.6x3.5x
Sat, 27 Jan 2024US$729.8bUS$211.4bUS$27.1b28.7x26.9x3.5x
Mon, 25 Dec 2023US$730.6bUS$211.5bUS$27.1b28.5x27x3.5x
Wed, 22 Nov 2023US$717.4bUS$211.4bUS$27.1b28.7x26.5x3.4x
Fri, 20 Oct 2023US$680.6bUS$208.2bUS$25.8b26.6x26.4x3.3x
Sun, 17 Sep 2023US$750.4bUS$207.5bUS$23.6b30.2x31.8x3.6x
Tue, 15 Aug 2023US$778.1bUS$207.5bUS$23.6b33.9x33x3.7x
Thu, 13 Jul 2023US$756.8bUS$203.6bUS$20.8b33.3x36.3x3.7x
Sat, 10 Jun 2023US$758.4bUS$203.1bUS$21.1b33.3x36x3.7x
Mon, 08 May 2023US$787.1bUS$202.6bUS$21.1b35.4x37.3x3.9x
Wed, 05 Apr 2023US$750.1bUS$199.2bUS$23.2b34.4x32.3x3.8x
Fri, 03 Mar 2023US$724.8bUS$199.1bUS$23.4b31.8x31x3.6x
Price to Earnings Ratio

31x


Total Market Cap: US$724.8bTotal Earnings: US$23.4bTotal Revenue: US$199.1bTotal Market Cap vs Earnings and Revenue0%0%0%
U.S. Beverage Industry Price to Earnings3Y Average 27.8x202420252026
Current Industry PE
  • Investors are relatively neutral on the American Beverage industry at the moment, indicating that they anticipate long term growth rates to remain steady.
  • The industry is trading close to its 3-year average PE ratio of 27.8x.
  • The industry is trading close to its 3-year average PS ratio of 3.4x.
Past Earnings Growth
  • The earnings for companies in the Beverage industry have grown 3.9% per year over the last three years.
  • Revenues for these companies have grown 3.5% per year.
  • This means that more sales are being generated by these companies overall, and subsequently their profits are increasing too.

Industry Trends

Which industries have driven the changes within the U.S. Consumer Staples industry?

US Market-0.35%
Consumer Staples-1.62%
Beverage1.93%
Distillers and Wine Makers4.61%
Soft Drinks1.95%
Brewers-7.56%
Industry PE
  • Investors are most optimistic about the Soft Drinks industry, which is trading close to its 3-year average PE ratio of 26.7x.
    • Analysts are expecting annual earnings growth of 9.6%, which is higher than its past year's earnings growth of 4.0% per year.
Forecasted Growth
  • Analysts are most optimistic on the Brewers industry, expecting annual earnings growth of 52% over the next 5 years.
  • This is better than its past earnings growth rate of 15% per year.
  • In contrast, the Soft Drinks industry is expected to see its earnings grow by 9.6% per year over the next few years.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
PEP PepsiCoUS$169.544.7%
+US$10.4b		8.4%PE28.1x
KO Coca-ColaUS$80.721.5%
+US$4.9b		12.9%PE26.5x
KDP Keurig Dr PepperUS$31.036.5%
+US$2.6b		-11.2%PE20.3x
MNST Monster BeverageUS$85.543.2%
+US$2.6b		64.1%PE48.4x
CELH Celsius HoldingsUS$50.7215.5%
+US$1.8b		88.7%PE419.7x

Latest News

KDP
US$31.03
Keurig Dr Pepper
7D
6.5%
1Y
-11.2%
KOF
US$110.60
Coca-Cola FEMSA. de
7D
-1.9%
1Y
26.1%
PEP
US$169.54
PepsiCo
7D
4.7%
1Y
8.4%
KO
US$80.72
Coca-Cola
7D
1.5%
1Y
12.9%

Coca-Cola’s Enduring Moat in a Health-Conscious World: Steady Compounder Poised for 5-10% Annual Returns Through Emerging Market Dominance

Business Model in Simple Terms Imagine Coca-Cola as the world’s most powerful “thirst quencher” franchise. The company doesn’t bottle most of its drinks—it sells concentrated syrup and branding rights to independent bottlers worldwide.
SAM
US$227.45
Boston Beer Company
7D
-1.8%
1Y
-2.9%

SAM: UBS Caution On Margins Will Limit Future Share Upside

Analysts have trimmed their price target on Boston Beer Company by $12, citing updated expectations around revenue growth, profit margins, and a higher assumed future P/E multiple. Analyst Commentary Bearish analysts trimming the price target by $12 are signaling a more cautious stance on Boston Beer Company, with the revised view rooted in reassessed revenue expectations, margin assumptions, and the future P/E multiple applied to the shares.
BF.B
US$30.42
Brown-Forman
7D
4.0%
1Y
-8.5%
STZ
US$160.07
Constellation Brands
7D
4.8%
1Y
-10.1%
TAP
US$49.89
Molson Coors Beverage
7D
-2.0%
1Y
-18.0%
PRMB
US$19.36
Primo Brands
7D
5.9%
1Y
-42.6%
IPST
US$0.57
IP Strategy Holdings
7D
-19.7%
1Y
-97.4%
CELH
US$50.72
Celsius Holdings
7D
15.5%
1Y
88.7%

From $5M to $2B: Why the 2024 Crash Was the Best Buying Opportunity in Consumer Stocks

A 17-Year Story That Most Investors Only Discovered in the Last Three In 2010, Celsius Holdings (CELH) was generating roughly US$5 million in annual revenue, a forgotten energy drink with niche distribution in Scandinavian gyms and a handful of US health food stores. By the end of 2025, the company had crossed US$2 billion in trailing twelve-month revenue and acquired two major energy drink brands.
MNST
US$85.54
Monster Beverage
7D
3.2%
1Y
64.1%

MNST: Refreshed Long Term Assumptions Suggest Steady Returns Within Current Range

Analysts have nudged their average price target for Monster Beverage slightly higher to $80.77, citing a series of recent target increases and an upgrade that reflect updated views on long term growth assumptions, profit margins, and Monster's future P/E profile. Analyst Commentary Recent research activity around Monster Beverage has centered on refreshed long term assumptions for growth, margins, and what multiple the stock might reasonably support, with several firms adjusting price targets and one issuing an upgrade.
COKE
US$195.20
Coca-Cola Consolidated
7D
17.5%
1Y
40.1%
COCO
US$55.24
Vita Coco Company
7D
-2.3%
1Y
44.8%
ZVIA
US$1.50
Zevia PBC
7D
-6.8%
1Y
-54.0%

ZVIA: Bullish Coverage And Margin Outlook Will Support Future Repricing

Analysts have modestly adjusted their price target on Zevia PBC to $2.90, reflecting slight updates to the discount rate, revenue growth expectations, profit margin assumptions, and a lower future P/E, alongside recently positive research coverage. Analyst Commentary Recent research coverage on Zevia PBC has included more constructive views, such as the bullish initiations noted in February 2026.
IBG
US$3.64
Innovation Beverage Group
7D
-31.8%
1Y
-77.3%