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U.S. Media Industry Analysis

UpdatedApr 05, 2026
DataAggregated Company Financials
Companies121
  • 7D3.1%
  • 3M-6.4%
  • 1Y0.4%
  • YTD-6.3%

The Media industry is up 3.1% in the last week, with EchoStar up 12%. Meanwhile, Nexstar Media Group actually underperformed within the industry, shrinking 15% in the last week. Despite this gain, the industry's performance has been flat over the past year. Looking forward, earnings are forecast to grow by 31% annually.

Industry Valuation and Performance

Has the U.S. Media Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Sun, 05 Apr 2026US$211.9bUS$202.6b-US$9,984,679,106.3914.7x-21.2x1x
Tue, 03 Mar 2026US$223.7bUS$206.2b-US$8,050,161,478.2323.1x-27.8x1.1x
Thu, 29 Jan 2026US$226.8bUS$206.3b-US$1,913,226,055.2214x-118.5x1.1x
Sat, 27 Dec 2025US$342.1bUS$330.4bUS$20.9b16.1x16.4x1x
Mon, 24 Nov 2025US$319.3bUS$332.7bUS$20.1b16.1x15.9x1x
Wed, 22 Oct 2025US$344.6bUS$330.4bUS$31.2b19.7x11.1x1x
Fri, 19 Sep 2025US$360.2bUS$330.6bUS$31.2b20.8x11.6x1.1x
Sun, 17 Aug 2025US$344.2bUS$330.6bUS$31.2b21.5x11x1x
Tue, 15 Jul 2025US$379.4bUS$331.6bUS$19.5b18.1x19.4x1.1x
Thu, 12 Jun 2025US$376.8bUS$331.6bUS$19.5b17.8x19.3x1.1x
Sat, 10 May 2025US$364.0bUS$333.3bUS$20.0b15.4x18.2x1.1x
Mon, 07 Apr 2025US$340.3bUS$334.3bUS$20.4b13.5x16.7x1x
Wed, 05 Mar 2025US$372.8bUS$335.5bUS$20.1b14.6x18.6x1.1x
Fri, 31 Jan 2025US$404.4bUS$330.5bUS$15.9b13.4x25.4x1.2x
Sun, 29 Dec 2024US$401.7bUS$329.9bUS$15.2b13.9x26.4x1.2x
Tue, 26 Nov 2024US$434.0bUS$330.0bUS$15.2b15.6x28.5x1.3x
Thu, 24 Oct 2024US$405.7bUS$318.6bUS$16.4b13.9x24.7x1.3x
Sat, 21 Sep 2024US$394.5bUS$318.4bUS$16.6b13.9x23.7x1.2x
Mon, 19 Aug 2024US$395.1bUS$327.3bUS$17.5b12.7x22.5x1.2x
Wed, 17 Jul 2024US$389.6bUS$329.1bUS$23.3b12.6x16.7x1.2x
Fri, 14 Jun 2024US$366.8bUS$329.4bUS$23.2b11.8x15.8x1.1x
Sun, 12 May 2024US$374.1bUS$329.4bUS$23.1b11.4x16.2x1.1x
Tue, 09 Apr 2024US$374.4bUS$330.5bUS$21.6b14.1x17.3x1.1x
Thu, 07 Mar 2024US$378.1bUS$330.7bUS$21.5b14.4x17.6x1.1x
Sat, 03 Feb 2024US$406.3bUS$333.1bUS$23.3b13.7x17.5x1.2x
Mon, 01 Jan 2024US$413.7bUS$332.3bUS$23.2b12.9x17.9x1.2x
Wed, 29 Nov 2023US$398.6bUS$332.8bUS$23.2b12.4x17.2x1.2x
Fri, 27 Oct 2023US$389.4bUS$334.6bUS$24.3b12.4x16x1.2x
Sun, 24 Sep 2023US$425.5bUS$334.2bUS$15.6b15.1x27.2x1.3x
Tue, 22 Aug 2023US$430.1bUS$334.2bUS$15.7b15.7x27.3x1.3x
Thu, 20 Jul 2023US$435.3bUS$334.9bUS$17.4b15x25.1x1.3x
Sat, 17 Jun 2023US$408.4bUS$334.8bUS$17.3b14.7x23.6x1.2x
Mon, 15 May 2023US$388.7bUS$334.7bUS$17.3b13.9x22.4x1.2x
Wed, 12 Apr 2023US$404.9bUS$341.5bUS$22.6b14.4x17.9x1.2x
Price to Earnings Ratio

17.9x


Total Market Cap: US$404.9bTotal Earnings: US$22.6bTotal Revenue: US$341.5bTotal Market Cap vs Earnings and Revenue0%0%0%
U.S. Media Industry Price to Earnings3Y Average 13.9x202420252026
Current Industry PE
  • Investors are relatively neutral on the American Media industry at the moment, indicating that they anticipate long term growth rates to remain steady.
  • The industry is trading close to its 3-year average PS ratio of 1.2x.
Past Earnings Growth
  • Total earnings for the Media industry have declined over the last three years, with the industry now making a loss overall.
  • Revenues have also declined 16% per year, which is driving profits down.

Industry Trends

Which industries have driven the changes within the U.S. Telecom industry?

US Market3.46%
Telecom6.40%
Media3.12%
Cable and Satellite5.45%
Advertising3.13%
Publishing2.22%
Broadcasting-0.90%
Industry PE
  • Investors are most optimistic about the Broadcasting industry which is trading above its 3-year average PE ratio.
    • Analysts are expecting annual earnings growth of 20.5%, which is higher than its past year's earnings decline of 50.2% per year.
Forecasted Growth
  • Analysts are most optimistic on the Cable and Satellite industry, expecting annual earnings growth of 41% over the next 5 years.
  • This is better than its past earnings decline of 17% per year.
  • In contrast, the Publishing industry is expected to see its earnings grow by 14% per year over the next few years.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
SATS EchoStarUS$128.6811.7%
+US$3.9b		497.7%PS2.5x
PSKY Paramount SkydanceUS$9.528.3%
+US$823.1m		-14.0%PS0.4x
NYT New York TimesUS$85.693.5%
+US$469.6m		80.7%PE40.3x
NIQ NIQ Global IntelligenceUS$11.4812.3%
+US$371.9m		n/aPS0.8x
TTD Trade DeskUS$22.053.6%
+US$366.5m		-52.3%PE23.7x

Latest News

SIRI
US$23.79
Sirius XM Holdings
7D
4.2%
1Y
21.9%

SIRI: Recent Upgrade And Completed Buybacks Will Support Future Repricing

Analysts have slightly adjusted their Sirius XM view, nudging the average price target to $31.00. This change is supported by mixed recent research that includes an upgrade, a downgrade, and a new neutral initiation, reflecting differing opinions on growth, profitability, and valuation assumptions.
GTN
US$4.49
Gray Media
7D
-2.0%
1Y
23.4%

GTN: Expanding Sports Simulcasts Will Keep Earnings Multiples Under Pressure

Analysts have raised their price target on Gray Media to $4.00, citing updated assumptions that include slightly higher revenue growth, a modest improvement in profit margin, and a small adjustment to the forward P/E multiple. What's in the News Multi year agreement with the Atlanta Braves to simulcast 25 regular season games across 24 markets in six states, with Gray’s Raycom Sports providing end to end live production for BravesVision starting March 27, 2026 (Client Announcements).
VSNT
US$37.43
Versant Media Group
7D
5.6%
1Y
n/a
OMC
US$74.81
Omnicom Group
7D
1.3%
1Y
3.1%
ADV
US$21.75
Advantage Solutions
7D
-14.9%
1Y
-33.1%
TTD
US$22.05
Trade Desk
7D
3.6%
1Y
-52.3%

TTD: Agency Audits And AI Partnerships Will Reshape Future Upside Potential

Narrative Update on Trade Desk The updated analyst price target for Trade Desk reflects a modest trim of about $0.14, as analysts weigh recent target cuts, agency related pressures, and mixed views on ad spend and competitive risks against slightly higher modeled revenue growth and margins, as well as a marginally lower future P/E assumption. Analyst Commentary Bullish analysts remain focused on areas where Trade Desk continues to execute, even as many targets have moved lower and some ratings have been cut.
NIQ
US$11.48
NIQ Global Intelligence
7D
12.3%
1Y
n/a
NYT
US$85.69
New York Times
7D
3.5%
1Y
80.7%

NYT: Future Returns Will Depend On Sustaining High P/E Amid Execution Risks

Analysts have raised their blended price target for New York Times by $17, citing modestly higher assumed revenue growth and profit margins, along with a slightly lower future P/E multiple in updated models. Analyst Commentary Recent Street research on New York Times has centered on adjustments to price targets rather than sweeping changes in ratings, with multiple firms, including JPMorgan, revisiting their assumptions.
PSKY
US$9.52
Paramount Skydance
7D
8.3%
1Y
-14.0%
NXST
US$180.38
Nexstar Media Group
7D
-15.4%
1Y
17.6%
NMAX
US$5.68
Newsmax
7D
-3.4%
1Y
-87.4%
FOXA
US$58.62
Fox
7D
-0.8%
1Y
17.9%

FOXA: World Cup And Election Advertising Will Counter Higher NFL Rights Costs

The updated analyst price target for Fox has edged lower by a few dollars, reflecting a mix of reduced targets tied to concerns around upcoming NFL rights costs and recent downgrades, partially offset by fresh upgrades that point to advertising catalysts and sports betting opportunities. Analyst Commentary Recent research on Fox highlights a split view, with some firms cutting ratings and targets around NFL rights risk while others see the recent share pullback as an entry point supported by advertising and sports betting themes.
SBGI
US$13.01
Sinclair
7D
-1.0%
1Y
-5.6%

SBGI: Solid Finish And Steady Outlook Will Support Shares Going Forward

Narrative Update on Sinclair Analysts have lifted their price target on Sinclair to $30 from $27, citing what they describe as a solid finish to the year and limited expected pressure on the bottom line, assuming no material change in the broader economic environment. Analyst Commentary Bullish analysts are emphasizing that the higher US$30 price target, up from US$27, reflects confidence in Sinclair's recent execution and the way the company wrapped up the year.
OPTU
US$1.37
Optimum Communications
7D
-2.1%
1Y
-41.2%

OPTU: Slower Turnaround In Tougher Broadband Market Will Still Unlock Margin Upside

Analysts have trimmed their price target on Optimum Communications to $1.90 from $2.75, citing slower than expected subscriber gains, tougher broadband competition, and an operational turnaround that may take longer than initially anticipated. Analyst Commentary Recent Street research has turned more cautious on Optimum Communications, with several firms moving to more neutral ratings and trimming price targets.
SATS
US$128.68
EchoStar
7D
11.7%
1Y
497.7%

SATS: Balanced Outlook Will Weigh Buybacks Against Going Concern Risk

EchoStar's latest analyst price target has been reset to $120.00. Analysts point to a slightly lower discount rate, a smaller projected revenue decline, a modestly reduced profit margin, and a marginally lower assumed future P/E as key drivers of the updated view.
LZMH
US$1.35
LZ Technology Holdings
7D
-12.9%
1Y
-83.8%