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Japanese (NIKKEI) Advertising Industry Analysis

UpdatedJan 12, 2026
DataAggregated Company Financials
Companies86
  • 7D3.1%
  • 3M-1.1%
  • 1Y12.1%
  • YTDn/a

The Advertising industry is up 3.1% in the last week, with Dentsu Group up 4.4%. This means that the industry has gained 12% over the past year. As for the next few years, earnings are expected to grow by 35% per annum.

Industry Valuation and Performance

Has the Japanese Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Mon, 12 Jan 2026JP¥3.3tJP¥4.1t-JP¥159,386,727,000.0017.3x-20.6x0.8x
Wed, 10 Dec 2025JP¥3.1tJP¥4.1t-JP¥158,492,019,000.0016.5x-19.8x0.8x
Fri, 07 Nov 2025JP¥3.2tJP¥4.1t-JP¥193,667,054,500.0016.8x-16.5x0.8x
Sun, 05 Oct 2025JP¥3.4tJP¥4.1t-JP¥193,786,369,500.0016.3x-17.5x0.8x
Tue, 02 Sep 2025JP¥3.6tJP¥4.1t-JP¥192,736,098,500.0017.5x-18.5x0.9x
Thu, 31 Jul 2025JP¥3.4tJP¥4.1t-JP¥116,000,938,000.0017.9x-29.3x0.8x
Sat, 28 Jun 2025JP¥3.5tJP¥4.1t-JP¥117,866,323,000.0016.8x-30x0.9x
Mon, 26 May 2025JP¥3.7tJP¥4.1t-JP¥116,538,004,000.0017.2x-31.9x0.9x
Wed, 23 Apr 2025JP¥3.4tJP¥4.1t-JP¥102,163,358,000.0017.2x-33.1x0.8x
Fri, 21 Mar 2025JP¥2.8tJP¥4.1t-JP¥102,698,565,000.0018.6x-27.3x0.7x
Sun, 16 Feb 2025JP¥2.8tJP¥4.1tJP¥56.4b18.7x49.8x0.7x
Tue, 14 Jan 2025JP¥2.8tJP¥3.9tJP¥51.5b17.3x53.5x0.7x
Thu, 12 Dec 2024JP¥2.9tJP¥4.0tJP¥47.6b17.6x60.6x0.7x
Sat, 09 Nov 2024JP¥3.0tJP¥4.0tJP¥51.3b16.3x58.7x0.8x
Mon, 07 Oct 2024JP¥2.9tJP¥4.0tJP¥51.6b17.1x55.4x0.7x
Wed, 04 Sep 2024JP¥2.9tJP¥4.0tJP¥52.1b18.3x56.6x0.7x
Fri, 02 Aug 2024JP¥2.8tJP¥3.9tJP¥55.9b18.2x49.4x0.7x
Sun, 30 Jun 2024JP¥2.8tJP¥3.9tJP¥50.5b17.5x56.2x0.7x
Tue, 28 May 2024JP¥2.9tJP¥3.9tJP¥31.7b17.8x91x0.7x
Thu, 25 Apr 2024JP¥3.0tJP¥3.9tJP¥44.0b19.2x68.4x0.8x
Sat, 23 Mar 2024JP¥3.1tJP¥3.9tJP¥44.0b19.2x69.3x0.8x
Mon, 19 Feb 2024JP¥3.1tJP¥3.8tJP¥43.3b19.9x70.8x0.8x
Wed, 17 Jan 2024JP¥2.8tJP¥3.8tJP¥80.2b17.6x34.7x0.7x
Fri, 15 Dec 2023JP¥2.6tJP¥3.8tJP¥78.4b18.5x33.5x0.7x
Sun, 12 Nov 2023JP¥2.9tJP¥3.8tJP¥113.6b16.7x25.7x0.8x
Tue, 10 Oct 2023JP¥2.9tJP¥3.8tJP¥119.1b17.1x24.1x0.7x
Thu, 07 Sep 2023JP¥3.1tJP¥3.8tJP¥119.9b17.7x26.1x0.8x
Sat, 05 Aug 2023JP¥3.3tJP¥3.8tJP¥148.0b17.6x22x0.9x
Mon, 03 Jul 2023JP¥3.3tJP¥3.8tJP¥151.0b16.5x22.1x0.9x
Wed, 31 May 2023JP¥3.2tJP¥3.8tJP¥150.8b16x21.1x0.8x
Fri, 28 Apr 2023JP¥3.4tJP¥3.8tJP¥182.9b15.2x18.5x0.9x
Sun, 26 Mar 2023JP¥3.3tJP¥3.8tJP¥182.6b15.4x17.9x0.9x
Tue, 21 Feb 2023JP¥3.3tJP¥3.8tJP¥182.7b16.3x18x0.9x
Thu, 19 Jan 2023JP¥3.1tJP¥3.7tJP¥201.6b14.6x15.6x0.8x
Price to Earnings Ratio

15.6x


Total Market Cap: JP¥3.1tTotal Earnings: JP¥201.6bTotal Revenue: JP¥3.7tTotal Market Cap vs Earnings and Revenue0%0%0%
Japanese Advertising Industry Price to Earnings3Y Average 21.5x202420252026
Current Industry PE
  • Investors are relatively neutral on the Japanese Advertising industry at the moment, indicating that they anticipate long term growth rates to remain steady.
  • The industry is trading close to its 3-year average PS ratio of 0.78x.
Past Earnings Growth
  • Total earnings for the Advertising industry have declined over the last three years, with the industry now making a loss overall.
  • Meanwhile revenues have grown 3.4% per year.
  • This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has decreased profits.

Industry Comparison

How does Japanese Advertising compare with similar industries?

JP Market2.98%
Telecom-0.86%
Media3.46%
Advertising3.06%
Cable and Satellite4.61%
Broadcasting3.93%
Publishing2.19%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
4324 Dentsu GroupJP¥3.47k4.4%
+JP¥37.6b		-3.5%PS0.6x
4751 CyberAgentJP¥1.40k4.4%
+JP¥29.7b		31.1%PE22.4x
2433 Hakuhodo DY HoldingsJP¥1.20k2.9%
+JP¥12.3b		2.4%PE27x
4293 Septeni HoldingsJP¥507.003.7%
+JP¥3.7b		33.4%PE28.1x
6058 VectorJP¥1.26k5.2%
+JP¥2.9b		24.4%PE12x

Latest News

4324
JP¥3,469.00
Dentsu Group
7D
4.4%
1Y
-3.5%
5034
JP¥2,917.00
unerryInc
7D
15.7%
1Y
50.7%
4751
JP¥1,396.50
CyberAgent
7D
4.4%
1Y
31.1%

4751: Future Profitability Reset Will Underpin Upcoming Dividend And Governance Changes

Analysts now set their fair value estimate for CyberAgent at ¥2,340, down from ¥2,400. They cite updated assumptions on revenue growth, profit margins and future P/E as the main drivers behind the adjustment.
7095
JP¥1,600.00
Macbee Planet
7D
6.0%
1Y
-46.1%

Macbee Planet (TSE:7095) Has Announced That It Will Be Increasing Its Dividend To ¥55.00

Jan 09
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7694
JP¥740.00
itsumo.inc
7D
-6.9%
1Y
77.0%

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Jan 04
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3695
JP¥2,058.00
GMO Product Platform
7D
-3.9%
1Y
-11.6%
6533
JP¥1,090.00
Orchestra Holdings
7D
-1.8%
1Y
46.9%

Orchestra Holdings' (TSE:6533) Dividend Will Be Increased To ¥12.00

Dec 26
Orchestra Holdings' (TSE:6533) Dividend Will Be Increased To ¥12.00
4784
JP¥928.00
GMO internet
7D
-1.0%
1Y
10.9%

Market Participants Recognise GMO internet, Inc.'s (TSE:4784) Revenues Pushing Shares 33% Higher

Dec 25
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7042
JP¥771.00
Access Group Holdings
7D
-4.6%
1Y
60.1%

A Piece Of The Puzzle Missing From Access Group Holdings Co., Ltd.'s (TSE:7042) 26% Share Price Climb

Dec 23
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299A
JP¥1,196.00
Kurashiru
7D
2.0%
1Y
1.2%
4293
JP¥507.00
Septeni Holdings
7D
3.7%
1Y
33.4%
4326
JP¥1,760.00
INTAGE HOLDINGS
7D
-0.5%
1Y
19.8%
247A
JP¥1,523.00
Ai Robotics
7D
-0.7%
1Y
153.4%
6058
JP¥1,264.00
Vector
7D
5.2%
1Y
24.4%

Vector's (TSE:6058) Shareholders Will Receive A Bigger Dividend Than Last Year

Dec 17
Vector's (TSE:6058) Shareholders Will Receive A Bigger Dividend Than Last Year
378A
JP¥1,975.00
Hit
7D
-1.0%
1Y
n/a
2433
JP¥1,200.50
Hakuhodo DY Holdings
7D
2.9%
1Y
2.4%

Hakuhodo DY Holdings (TSE:2433) Will Pay A Dividend Of ¥16.00

Dec 07
Hakuhodo DY Holdings (TSE:2433) Will Pay A Dividend Of ¥16.00