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U.K. (FTSE) Advertising Industry Analysis

UpdatedMay 26, 2022
DataAggregated Company Financials
  • 7D-4.1%
  • 3M-11.1%
  • 1Y-11.2%
  • YTD-18.5%

Over the last 7 days, the Advertising industry has dropped 4.1%, driven by Next Fifteen Communications Group declining 16%. Meanwhile, YouGov actually outperformed within the industry, gaining 18% in the last week. Overall the industry is down 11% in 12 months. As for the next few years, earnings are expected to grow by 40% per annum.

Industry Valuation and Performance

Has the U.K. Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPE
Sat, 28 May 2022UK£25.8bUK£18.3bUK£582.4m19.8x
Mon, 25 Apr 2022UK£28.9bUK£18.0bUK£417.2m27.7x
Wed, 23 Mar 2022UK£30.5bUK£17.8bUK£470.4m31.8x
Fri, 18 Feb 2022UK£32.7bUK£17.1b-UK£202,935,905.0033.2x
Sun, 16 Jan 2022UK£32.5bUK£17.1b-UK£204,017,648.0034.6x
Tue, 14 Dec 2021UK£30.9bUK£17.1b-UK£291,666,384.0037.7x
Thu, 11 Nov 2021UK£33.0bUK£17.1b-UK£301,868,611.0036.5x
Sat, 09 Oct 2021UK£32.4bUK£17.2b-UK£339,100,289.0034.8x
Mon, 06 Sep 2021UK£33.5bUK£17.1b-UK£355,081,136.6125.4x
Wed, 04 Aug 2021UK£30.7bUK£16.9b-UK£342,259,783.0534.6x
Sat, 08 May 2021UK£30.0bUK£16.6b-UK£2,467,507,869.4346.3x
Tue, 09 Feb 2021UK£25.4bUK£16.4b-UK£4,682,889,713.85101.8x
Mon, 02 Nov 2020UK£20.3bUK£17.2b-UK£4,110,633,007.3680.8x
Thu, 06 Aug 2020UK£18.4bUK£17.6b-UK£3,765,303,756.2934.6x
Sun, 10 May 2020UK£18.1bUK£18.5b-UK£1,374,488,397.2318.6x
Sat, 01 Feb 2020UK£28.0bUK£19.4bUK£983.5m43x
Tue, 05 Nov 2019UK£27.4bUK£17.9bUK£822.6m35.8x
Fri, 09 Aug 2019UK£29.1bUK£17.8bUK£892.7m26.2x
Median PE Ratio


Total Market Cap: UK£27.3bTotal Earnings: UK£1.0bTotal Revenue: UK£18.0bTotal Market Cap vs Earnings and Revenue0%0%0%
U.K. Advertising Industry Median PE3Y Average 41.9x202020212022
Current Industry PE
  • Investors are more pessimistic on the industry, indicating that they anticipate long-term growth rates will be lower than they have historically.
  • The industry is trading at a PE ratio of 19.8x which is lower than its 3-year average PE of 41.9x.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have declined 18% per year over the last three years.
  • Meanwhile revenues have remained mostly flat.
  • This means that although sales have remained flat, either the cost of doing business or the level of investment back into businesses has increased, which has decreased profits.

Industry Comparison

How does U.K. Advertising compare with similar industries?

GB Market1.04%
Cable and Satellite0%
Industry PEThere is insufficient data on the sub-industries of this industry.
Forecasted GrowthThere is insufficient data on the sub-industries of this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
YOU YouGovUK£12.3817.9%
ASCL AscentialUK£3.103.3%
TMG Mission GroupUK£0.643.2%
SYS1 System1 GroupUK£2.554.1%
MIRI Mirriad AdvertisingUK£0.201.2%
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