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Updated 23m ago
SFOR logo

S4 Capital plcLSE:SFOR Stock Report

Market Cap UK£301.2m
Updated 23m ago
Share Price
n/a
1Y141.0%
7D-4.7%
1D0.8%
Portfolio Value
​
View

S4 Capital plc

LSE:SFOR Stock Report

Market Cap: UK£301.2m

  • Company Overview
    • Valuation
    • Future Growth
    • Past Performance
    • Financial Health
    • Dividend
  • Management
  • Ownership
  • Other Information
  • Stock Community

S4 Capital (SFOR) Stock Overview

Provides digital advertising, marketing, and technology services in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. More details

SFOR fundamental analysis
Snowflake Score
Valuation4/6
Future Growth3/6
Past Performance0/6
Financial Health5/6
Dividends2/6

Rewards

Trading at 20% below our estimate of its fair value

Earnings are forecast to grow 82.03% per year

Trading at good value compared to peers and industry

Risk Analysis

Highly volatile share price over the past 3 months compared to the UK market

Dividend of 2.41% is not well covered by earnings


SFOR Community Fair Values

Create Narrative

See what 37 others think this stock is worth. Follow their fair value or set your own to get alerts.

Analyst Price Targets

AN
AnalystLowTarget
37.5% overvalued intrinsic discount
AnalystLowTarget
•11d ago

Margin Squeeze And Revenue Drag Will Persist Yet Offer Hope

107
0
3
AN
AnalystConsensusTarget
12.0% overvalued intrinsic discount
AnalystConsensusTarget
•3mo ago

Restructuring, AI Services And NVIDIA Partnership Will Transform Operations

260
0
12
AN
AnalystHighTarget
12.5% undervalued intrinsic discount
AnalystHighTarget
•4mo ago

Digital Expansion And AI Integration Will Revolutionize Advertising Markets

123
0
4

Top Analyst Narratives

AN
AnalystLowTarget
37.5% overvalued intrinsic discount
AnalystLowTarget
•11d ago

Margin Squeeze And Revenue Drag Will Persist Yet Offer Hope

107
0
3
AN
AnalystConsensusTarget
12.0% overvalued intrinsic discount
AnalystConsensusTarget
•3mo ago

Restructuring, AI Services And NVIDIA Partnership Will Transform Operations

260
0
12
AN
AnalystHighTarget
12.5% undervalued intrinsic discount
AnalystHighTarget
•4mo ago

Digital Expansion And AI Integration Will Revolutionize Advertising Markets

123
0
4
View all narratives

S4 Capital plc Competitors

Next 15 Group

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Market cap: UK£322.8m

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Symbol: AIM:SAA
Market cap: UK£173.7m

YouGov

Symbol: AIM:YOU
Market cap: UK£308.4m

Eagle Eye Solutions Group

Symbol: AIM:EYE
Market cap: UK£149.6m

Price History & Performance

Summary of share price highs, lows and changes for S4 Capital
Historical stock prices
Current Share PriceUK£0.46
52 Week HighUK£0.57
52 Week LowUK£0.16
Beta0.68
1 Month Change-10.14%
3 Month Change34.86%
1 Year Change141.02%
3 Year Change-34.65%
5 Year Change-94.33%
Change since IPO-66.80%

Recent News & Updates

User avatar
Narrative Update • Sep 08

SFOR: Higher Discount Rate Will Restrain Profitability Despite Raised Expectations

The latest Narrative Update on S4 Capital reflects a higher analyst price target, with one recent move taking the target from £0.30 to £0.54. Analysts point to revised assumptions on fair value, discount rate, profit margin and future P/E to support the new level.

Recent updates

User avatar
Narrative Update • Sep 08

SFOR: Higher Discount Rate Will Restrain Profitability Despite Raised Expectations

The latest Narrative Update on S4 Capital reflects a higher analyst price target, with one recent move taking the target from £0.30 to £0.54. Analysts point to revised assumptions on fair value, discount rate, profit margin and future P/E to support the new level.
User avatar
Narrative Update • Jun 18

SFOR: Higher Discount Rate Will Pressure Already Fragile Profitability Expectations

S4 Capital's latest narrative update reflects a lower analyst price target of £0.35, trimmed from £0.38, with analysts pointing to changes in fair value estimates, a higher discount rate, softer revenue expectations, and a much higher future P/E assumption as key drivers behind the shift. Analyst Commentary on S4 Capital Recent Street research on S4 Capital highlights a cautious tone, with the latest move being a trim in the price target to £0.35 from £0.38 while maintaining an Equal Weight stance.
User avatar
Narrative Update • Jun 04

SFOR: Future Returns Will Depend On Margin Delivery And Dividend Progress

Analysts have raised their price targets on S4 Capital, with recent revisions including a £0.14 increase from Morgan Stanley and £0.02 from Deutsche Bank, reflecting updated assumptions around discount rates, profit margins and future P/E multiples. Analyst Commentary Bullish Takeaways Bullish analysts see the higher price targets as aligning with updated assumptions on profit margins, implying confidence in the company’s ability to execute on cost discipline and revenue mix.
User avatar
Narrative Update • May 16

SFOR: Future Repricing Will Depend On Margin Delivery And Dividend Stability

S4 Capital's analyst price target has been raised to £0.41 from £0.27, as analysts factor in a lower discount rate, a smaller expected revenue decline, a reduced profit margin, and a much higher assumed future P/E multiple, supported by recent price target lifts from Morgan Stanley and Deutsche Bank. Analyst Commentary Recent Street research on S4 Capital has centred on a series of price target adjustments in the low-20 GBp range, with some analysts updating their models to reflect changes in discount rates, revenue expectations, profit margins and assumed future P/E multiples.
User avatar
Narrative Update • May 01

SFOR: Higher Price Objectives And Dividend Proposal Will Support Future Re Rating

Analysts have inched their average price target for S4 Capital higher to about £0.52, citing recent target increases from £0.20 to £0.22 and small upward moves from both Morgan Stanley and Deutsche Bank as support for a slightly more constructive view on the shares. Analyst Commentary Recent research points to a slightly more constructive tone around S4 Capital, with several bullish analysts adjusting their views in favour of higher price targets and reiterating neutral stances rather than turning more cautious.
User avatar
Narrative Update • Apr 17

SFOR: Narrow Price Range Will Test Fragile Profitability Expectations

Analysts have lifted their price targets on S4 Capital to around £0.22 to £0.24 per share, citing updated assumptions on discount rates, revenue trends and profitability, along with recent target increases from major banks. Analyst Commentary Recent research points to a clustered set of price targets around £0.22 to £0.24 per share, with some banks adjusting their views in relatively small increments.
User avatar
Narrative Update • Apr 02

SFOR: Improved Margins And Lower Discount Rate Will Support Future Re Rating

Analysts have lifted their price targets on S4 Capital to £0.52 from £0.38, citing updated assumptions that reflect a lower discount rate, a smaller revenue decline, slightly higher expected P/E, and improved profit margin expectations. Analyst Commentary Recent research suggests that several bullish analysts see the latest price target revisions as a sign that S4 Capital's valuation case has improved, even if their overall stance on the shares remains measured.
User avatar
Narrative Update • Mar 19

SFOR: Margin Recovery Outlook Will Drive Future Repricing Confidence

Analysts have lifted their price target on S4 Capital to £0.22 from £0.20, citing updated views on fair value, discount rate, revenue trends, profit margins and future P/E assumptions. Analyst Commentary Bullish Takeaways Bullish analysts see the move to a £0.22 price target as a recalibration of fair value that better reflects updated assumptions on revenue trends and profit margins.
User avatar
Narrative Update • Mar 05

SFOR: Higher Price Objectives And Profit Margins Will Support Future Re Rating Potential

Narrative Update Analysts have lifted their blended price target on S4 Capital to £0.22 per share from £0.20. This reflects updated views on fair value, a slightly higher discount rate, weaker revenue expectations, modestly better profit margins and a lower assumed future P/E multiple.
User avatar
Narrative Update • Feb 19

SFOR: Fair Outlook Balances Tougher 2025 Revenue Guidance With Refined Expectations

S4 Capital's fair value estimate has edged up to £0.209 per share, with analysts citing recently higher price targets around £0.22, along with slightly adjusted assumptions for the discount rate, revenue decline and future P/E. Analyst Commentary Street research around S4 Capital has been mixed, with some price targets edging higher while others have been trimmed.
User avatar
Narrative Update • Feb 04

SFOR: Bearish View Will Focus On Tougher 2025 Revenue Guidance

Analysts have nudged their price target on S4 Capital slightly higher to reflect a modest upward revision of £0.04 in expected valuation, citing updated assumptions around discount rates, profit margins, and a lower future P/E multiple as key inputs to their refreshed view. Analyst Commentary Recent research on S4 Capital highlights a mix of cautious and more constructive views on the shares, with price targets adjusted in both directions.
User avatar
Narrative Update • Jan 21

SFOR: Cautious Outlook Will Balance Fair Price View With Tougher 2025 Revenue Guidance

Analysts have trimmed their price target on S4 Capital to £0.24 from £0.26, citing updated assumptions for fair value, discount rate, revenue growth, profit margin, and future P/E that point to a more cautious outlook for the shares. Analyst Commentary Bearish analysts are treating the latest price target move to £0.24 as a signal that they see less upside in the shares under their updated assumptions for fair value and risk.
Analysis Article • Jan 08

What S4 Capital plc's (LON:SFOR) 34% Share Price Gain Is Not Telling You

Those holding S4 Capital plc ( LON:SFOR ) shares would be relieved that the share price has rebounded 34% in the last...
User avatar
Narrative Update • Jan 06

SFOR: Improved Profitability And Cash Flow Will Support Future Re Rating Potential

Analysts have trimmed their price expectations for S4 Capital, with the consensus price target now at £0.24, a £0.02 reduction supported by recent Street research that points to a lower £0.24 target from £0.26. Analyst Commentary The recent move to a £0.24 consensus target reflects a more cautious stance, but it still signals that analysts see scope for S4 Capital to execute on its plan and stabilise its valuation.
User avatar
Narrative Update • Dec 13

SFOR: Improved Profitability And Cash Flow Will Drive Future Upside Potential

The analyst price target for S4 Capital has been reduced from 26 GBp to 24 GBp, as analysts factor in higher discount rates, weaker revenue growth expectations, and a lower fair value estimate, despite improved profitability and a more reasonable future P/E multiple. Analyst Commentary Recent research updates reflect a cautious but not outright negative stance on S4 Capital, with price targets adjusted to reflect a more conservative outlook on growth and discount rates.
Analysis Article • Nov 24

S4 Capital plc's (LON:SFOR) Popularity With Investors Under Threat As Stock Sinks 25%

S4 Capital plc ( LON:SFOR ) shares have had a horrible month, losing 25% after a relatively good period beforehand. The...
User avatar
Narrative Update • Sep 16

Restructuring, AI Services And NVIDIA Partnership Will Transform Operations

Despite a substantial improvement in net profit margin and a sharply lower future P/E—indicating better profitability and earnings outlook—analysts have meaningfully reduced their fair value estimate for S4 Capital, cutting the price target from £0.388 to £0.343. What's in the News S4 Capital’s Monks announced a strategic partnership with VAST Data to provide AI-powered media archive management and fan engagement infrastructure, aiming to transform live sports and entertainment production workflows and monetize content archives.
Analysis Article • Apr 25

Some Confidence Is Lacking In S4 Capital plc (LON:SFOR) As Shares Slide 25%

The S4 Capital plc ( LON:SFOR ) share price has fared very poorly over the last month, falling by a substantial 25...
User avatar
New Narrative • Mar 11

MonksFlow's AI Automation Will Strengthen Future Net Margins

Focus on AI and automation, particularly Monks.Flow, should reduce costs and boost earnings through operational efficiency.
Analysis Article • Feb 14

There's Been No Shortage Of Growth Recently For S4 Capital's (LON:SFOR) Returns On Capital

If you're looking for a multi-bagger, there's a few things to keep an eye out for. In a perfect world, we'd like to see...
Analysis Article • Dec 21

Investors Aren't Buying S4 Capital plc's (LON:SFOR) Revenues

When you see that almost half of the companies in the Media industry in the United Kingdom have price-to-sales ratios...
Analysis Article • Nov 08

S4 Capital (LON:SFOR) Has A Somewhat Strained Balance Sheet

Warren Buffett famously said, 'Volatility is far from synonymous with risk.' It's only natural to consider a company's...

Shareholder Returns

SFORGB MediaGB Market
7D-4.7%0.1%0.04%
1Y141.0%-0.9%15.9%

Return vs Industry: SFOR exceeded the UK Media industry which returned -0.9% over the past year.

Return vs Market: SFOR exceeded the UK Market which returned 15.9% over the past year.

Price Volatility

Is SFOR's price volatile compared to industry and market?
SFOR volatility
SFOR Average Weekly Movement11.4%
Media Industry Average Movement4.9%
Market Average Movement4.9%
10% most volatile stocks in GB Market10.8%
10% least volatile stocks in GB Market2.6%

Stable Share Price: SFOR's share price has been volatile over the past 3 months compared to the UK market.

Volatility Over Time: SFOR's weekly volatility (11%) has been stable over the past year, but is still higher than 75% of UK stocks.

About the Company

FoundedEmployeesCEOWebsite
n/a6,156n/awww.s4capital.com

S4 Capital plc, together with its subsidiaries, provides digital advertising, marketing, and technology services in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company offers contents, campaigns, and assets for paid, social, and earned media, such as digital platforms and apps, as well as brand activations. It also provides campaign management analytics, creative production and ad serving, platform and systems integration, transition, and training and education services.

S4 Capital plc Fundamentals Summary

How do S4 Capital's earnings and revenue compare to its market cap?
SFOR fundamental statistics
Market capUK£301.23m
Earnings (TTM)-UK£3.10m
Revenue (TTM)UK£738.40m
0.4x
P/S Ratio
-97.2x
P/E Ratio

Is SFOR overvalued?

See Fair Value and valuation analysis

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
SFOR income statement (TTM)
RevenueUK£738.40m
Cost of RevenueUK£85.60m
Gross ProfitUK£652.80m
Other ExpensesUK£655.90m
Earnings-UK£3.10m

Last Reported Earnings

Jun 30, 2026

Next Earnings Date

Oct 28, 2026

Earnings per share (EPS)-0.0047
Gross Margin88.41%
Net Profit Margin-0.42%
Debt/Equity Ratio48.1%

How did SFOR perform over the long term?

See historical performance and comparison

Dividends

2.4%
Current Dividend Yield
-240%
Payout Ratio

Does SFOR pay a reliable dividends?

See SFOR dividend history and benchmarks
When do you need to buy SFOR by to receive an upcoming dividend?
S4 Capital dividend dates
Ex Dividend DateSep 10 2026
Dividend Pay DateOct 06 2026
Days until Ex dividend10 days
Days until Dividend pay date16 days

Does SFOR pay a reliable dividends?

See SFOR dividend history and benchmarks

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/09/20 07:47
End of Day Share Price 2026/09/18 00:00
Earnings2026/06/30
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
  • SEC Form 10-K
  • SEC Form 10-Q
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
  • Analyst Research Reports
  • Blue Matrix
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
  • ICE Market Data
  • SEC Form S-1
Ownership10 years
  • Top shareholders
  • Insider trading
  • SEC Form 4
  • SEC Form 13D
Management10 years
  • Leadership team
  • Board of directors
  • SEC Form 10-K
  • SEC Form DEF 14A
Key Developments10 years
  • Company announcements
  • SEC Form 8-K

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

S4 Capital plc is covered by 11 analysts. 4 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
JULIEN ROCHBarclays
Johnathan BarrettCGS International
Thomas SinglehurstCitigroup Inc

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