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Australian (ASX) Advertising Industry Analysis
UpdatedFeb 27, 2026
DataAggregated Company Financials
Companies7
- 7D-4.4%
- 3M-11.8%
- 1Y-19.0%
- YTDn/a
Over the last 7 days, the Advertising industry has dropped 4.4%, driven by oOh!media declining 4.7%. On the other hand Unith is actually up 14%. Overall the industry is down 19% in 12 months. As for the next few years, earnings are expected to grow by 20% per annum.
Industry Valuation and Performance
Has the Australian Advertising Industry valuation changed over the past few years?
| Date | Market Cap | Revenue | Earnings | PE | Absolute PE | PS |
|---|---|---|---|---|---|---|
| Fri, 27 Feb 2026 | AU$1.1b | AU$1.8b | AU$51.6m | 24x | 21x | 0.6x |
| Sun, 25 Jan 2026 | AU$1.3b | AU$1.9b | AU$47.9m | 23.5x | 26.9x | 0.7x |
| Tue, 23 Dec 2025 | AU$1.3b | AU$1.9b | AU$47.9m | 23.1x | 26.4x | 0.7x |
| Thu, 20 Nov 2025 | AU$1.2b | AU$1.9b | AU$47.9m | 21.9x | 25.3x | 0.7x |
| Sat, 18 Oct 2025 | AU$1.3b | AU$1.9b | AU$47.9m | 23.9x | 26.7x | 0.7x |
| Mon, 15 Sep 2025 | AU$1.4b | AU$1.9b | AU$47.9m | 25.8x | 28.6x | 0.7x |
| Wed, 13 Aug 2025 | AU$1.6b | AU$2.6b | AU$41.3m | 12.1x | 39.5x | 0.6x |
| Fri, 11 Jul 2025 | AU$1.6b | AU$2.6b | AU$41.3m | 19x | 39.3x | 0.6x |
| Sun, 08 Jun 2025 | AU$1.5b | AU$2.6b | AU$41.3m | 20.2x | 36.4x | 0.6x |
| Tue, 06 May 2025 | AU$1.5b | AU$2.6b | AU$41.3m | 18.7x | 35.9x | 0.6x |
| Thu, 03 Apr 2025 | AU$1.4b | AU$2.6b | AU$41.3m | 19.2x | 33.6x | 0.5x |
| Sat, 01 Mar 2025 | AU$1.4b | AU$2.6b | AU$45.1m | 17.3x | 31.2x | 0.5x |
| Mon, 27 Jan 2025 | AU$1.2b | AU$2.6b | AU$15.3m | 19x | 79.9x | 0.5x |
| Wed, 25 Dec 2024 | AU$1.2b | AU$2.6b | AU$15.3m | 18.6x | 78.8x | 0.5x |
| Fri, 22 Nov 2024 | AU$1.2b | AU$2.6b | AU$15.4m | 15.5x | 79.9x | 0.5x |
| Sun, 20 Oct 2024 | AU$1.2b | AU$2.6b | AU$15.4m | 16.4x | 80x | 0.5x |
| Tue, 17 Sep 2024 | AU$1.2b | AU$2.6b | AU$15.3m | 16.5x | 80.7x | 0.5x |
| Thu, 15 Aug 2024 | AU$1.4b | AU$2.7b | AU$75.2m | 20.6x | 18.3x | 0.5x |
| Sat, 13 Jul 2024 | AU$1.3b | AU$2.7b | AU$75.3m | 21.3x | 17.4x | 0.5x |
| Mon, 10 Jun 2024 | AU$1.3b | AU$2.7b | AU$75.3m | 20.7x | 17.6x | 0.5x |
| Wed, 08 May 2024 | AU$1.6b | AU$2.7b | AU$75.3m | 21.7x | 21x | 0.6x |
| Fri, 05 Apr 2024 | AU$1.6b | AU$2.7b | AU$75.3m | 22.9x | 21.3x | 0.6x |
| Sun, 03 Mar 2024 | AU$1.6b | AU$2.7b | AU$75.3m | 23.6x | 21.9x | 0.6x |
| Tue, 30 Jan 2024 | AU$1.5b | AU$2.6b | AU$99.6m | 19x | 15.3x | 0.6x |
| Thu, 28 Dec 2023 | AU$1.5b | AU$2.6b | AU$99.7m | 18x | 15.3x | 0.6x |
| Sat, 25 Nov 2023 | AU$1.4b | AU$2.6b | AU$99.6m | 18.1x | 13.8x | 0.5x |
| Mon, 23 Oct 2023 | AU$1.3b | AU$2.6b | AU$99.6m | 16.2x | 13.5x | 0.5x |
| Wed, 20 Sep 2023 | AU$1.3b | AU$2.6b | AU$99.6m | 16.7x | 13.5x | 0.5x |
| Fri, 18 Aug 2023 | AU$1.4b | AU$2.4b | AU$68.7m | 14.8x | 21.1x | 0.6x |
| Sun, 16 Jul 2023 | AU$1.4b | AU$2.4b | AU$68.7m | 14.7x | 19.9x | 0.6x |
| Tue, 13 Jun 2023 | AU$1.4b | AU$2.4b | AU$67.5m | 14.5x | 20.1x | 0.6x |
| Thu, 11 May 2023 | AU$1.4b | AU$2.4b | AU$68.7m | 15x | 20.4x | 0.6x |
| Sat, 08 Apr 2023 | AU$1.7b | AU$2.4b | AU$68.7m | 15.7x | 24.8x | 0.7x |
| Mon, 06 Mar 2023 | AU$1.7b | AU$2.4b | AU$68.3m | 16.7x | 25.5x | 0.7x |
Price to Earnings Ratio
25.5x
Current Industry PE
- Investors are pessimistic on the Australian Advertising industry, indicating that they anticipate long term growth rates will be lower than they have historically.
- The industry is trading at a PE ratio of 21.0x which is higher than its 3-year average PE of -351x.
- The industry is trading close to its 3-year average PS ratio of 0.57x.
Past Earnings Growth
- The earnings for companies in the Advertising industry have declined 8.9% per year over the last three years,
- Revenues have also declined 8.6% per year.
- This means overall sales from these companies are declining and profits are subsequently falling as well.
Industry Comparison
How does Australian Advertising compare with similar industries?
| AU Market | 1.08% | |
| Telecom | -0.35% | |
| Media | -3.92% | |
| Advertising | -4.42% | |
| Publishing | 0% | 0 |
| Cable and Satellite | 0% | 0 |
| Broadcasting | -3.71% | |
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.