Investing IdeasBrowse All StocksMarkets
Have your own idea? Try our Stock Screener
Header cover image

Australian (ASX) Advertising Industry Analysis

UpdatedSep 18, 2025
DataAggregated Company Financials
Companies7
  • 7D-1.5%
  • 3M-5.8%
  • 1Y19.1%
  • YTDn/a

Over the last 7 days, the Advertising industry has dropped 3.4%, driven by a pullback from IVE Group of 5.0%. In the past year, the industry has gained 20%. Looking forward, earnings are forecast to grow by 26% annually.

Industry Valuation and Performance

Has the Australian Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Thu, 18 Sep 2025AU$1.4bAU$1.9bAU$47.9m26.2x28.7x0.7x
Sat, 16 Aug 2025AU$1.6bAU$2.6bAU$41.3m12.6x39.3x0.6x
Mon, 14 Jul 2025AU$1.6bAU$2.6bAU$41.3m19.3x39.2x0.6x
Wed, 11 Jun 2025AU$1.5bAU$2.6bAU$41.3m19.9x36.3x0.6x
Fri, 09 May 2025AU$1.5bAU$2.6bAU$41.3m19.6x37x0.6x
Sun, 06 Apr 2025AU$1.3bAU$2.6bAU$41.3m19.2x32.5x0.5x
Tue, 04 Mar 2025AU$1.4bAU$2.6bAU$41.3m17.4x33.8x0.5x
Thu, 30 Jan 2025AU$1.2bAU$2.6bAU$15.3m18x79.2x0.5x
Sat, 28 Dec 2024AU$1.2bAU$2.6bAU$15.3m18.5x78.4x0.5x
Mon, 25 Nov 2024AU$1.2bAU$2.6bAU$15.4m15.2x79.6x0.5x
Wed, 23 Oct 2024AU$1.2bAU$2.6bAU$15.4m16.3x79x0.5x
Fri, 20 Sep 2024AU$1.2bAU$2.6bAU$15.4m16.3x81.2x0.5x
Sun, 18 Aug 2024AU$1.4bAU$2.7bAU$585.1k22.4x2350.9x0.5x
Tue, 16 Jul 2024AU$1.3bAU$2.7bAU$75.3m21.3x17.5x0.5x
Thu, 13 Jun 2024AU$1.3bAU$2.7bAU$75.3m20.3x17.3x0.5x
Sat, 11 May 2024AU$1.5bAU$2.7bAU$75.3m21.2x20.5x0.6x
Mon, 08 Apr 2024AU$1.6bAU$2.7bAU$75.3m22.9x21.2x0.6x
Wed, 06 Mar 2024AU$1.6bAU$2.7bAU$75.2m23.7x21.8x0.6x
Fri, 02 Feb 2024AU$1.5bAU$2.6bAU$99.6m19.4x15.2x0.6x
Sun, 31 Dec 2023AU$1.5bAU$2.6bAU$99.6m18x15.4x0.6x
Tue, 28 Nov 2023AU$1.4bAU$2.6bAU$99.6m18x13.8x0.5x
Thu, 26 Oct 2023AU$1.3bAU$2.6bAU$99.6m16.4x12.9x0.5x
Sat, 23 Sep 2023AU$1.4bAU$2.6bAU$99.6m16.8x13.8x0.5x
Mon, 21 Aug 2023AU$1.4bAU$2.5bAU$99.8m14.9x14.4x0.6x
Wed, 19 Jul 2023AU$1.4bAU$2.4bAU$68.7m14.5x20.1x0.6x
Fri, 16 Jun 2023AU$1.3bAU$2.4bAU$67.6m14.5x19.5x0.5x
Sun, 14 May 2023AU$1.4bAU$2.4bAU$68.7m15.1x20.8x0.6x
Tue, 11 Apr 2023AU$1.7bAU$2.4bAU$68.7m15.7x24.8x0.7x
Thu, 09 Mar 2023AU$1.7bAU$2.4bAU$68.3m16.8x25.1x0.7x
Sat, 04 Feb 2023AU$1.8bAU$2.1bAU$43.1m38.8x41.9x0.9x
Mon, 02 Jan 2023AU$1.6bAU$2.1bAU$43.1m30.5x36.3x0.8x
Wed, 30 Nov 2022AU$1.6bAU$2.1bAU$43.1m29.7x36.3x0.8x
Fri, 28 Oct 2022AU$1.5bAU$2.1bAU$43.1m27.6x35.8x0.7x
Sun, 25 Sep 2022AU$1.5bAU$2.1bAU$43.1m29.3x35.5x0.7x
Price to Earnings Ratio

35.5x


Total Market Cap: AU$1.5bTotal Earnings: AU$43.1mTotal Revenue: AU$2.1bTotal Market Cap vs Earnings and Revenue0%0%0%
Australian Advertising Industry Price to Earnings3Y Average -349.2x202320242025
Current Industry PE
  • Investors are pessimistic on the Australian Advertising industry, indicating that they anticipate long term growth rates will be lower than they have historically.
  • The industry is trading at a PE ratio of 28.8x which is higher than its 3-year average PE of -349x.
  • The industry is trading close to its 3-year average PS ratio of 0.59x.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have grown 3.6% per year over the last three years.
  • Meanwhile revenues for these companies have declined 3.5% per year.
  • This means that less sales are being generated overall, but since cost of doing business is lower, profits have been increasing.

Industry Comparison

How does Australian Advertising compare with similar industries?

AU Market0.057%
Telecom-0.88%
Media-18.13%
Advertising-1.52%
Publishing0%0
Cable and Satellite0%0
Broadcasting-25.16%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
OML oOh!mediaAU$1.581.0%
+AU$8.1m		23.5%PE43.6x
XGL Xamble GroupAU$0.02926.1%
+AU$2.0m		n/aPS1.4x

Latest News

IGL
AU$2.65
IVE Group
7D
-5.0%
1Y
29.3%
XGL
AU$0.029
Xamble Group
7D
26.1%
1Y
n/a
EGG
AU$0.76
Enero Group
7D
-10.6%
1Y
-31.2%
GTN
AU$0.28
GTN
7D
-3.4%
1Y
-41.1%

Florianópolis Expansion And Australian Brand Refresh Will Boost Global Presence

Despite positive momentum from recent accretive acquisitions and management’s strong M&A execution, sector uncertainty has led analysts to lower GTN's consensus price target from A$0.645 to A$0.475. Analyst Commentary Raised price target driven by recent acquisitions, expected to yield at least $80M in EBITDA across four transactions.
UNT
AU$0.008
Unith
7D
-11.1%
1Y
-59.0%
OML
AU$1.58
oOh!media
7D
1.0%
1Y
23.5%