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Polish (WIG) Advertising Industry Analysis

UpdatedApr 21, 2026
DataAggregated Company Financials
Companies8
  • 7D13.5%
  • 3M23.4%
  • 1Y90.7%
  • YTDn/a

The Advertising industry is up 8.6% in the last week, with Digital Network up 12%. In the last 12 months, the industry was up 83%. Looking forward, earnings are forecast to grow by 13% annually.

Industry Valuation and Performance

Has the Polish Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Tue, 21 Apr 2026zł1.1bzł382.0mzł8.1m12.9x139.3x2.9x
Thu, 19 Mar 2026zł999.5mzł375.8mzł7.9m15.5x126.2x2.7x
Sat, 14 Feb 2026zł925.8mzł375.8mzł7.9m15.2x116.9x2.5x
Mon, 12 Jan 2026zł915.9mzł375.8mzł7.9m15.8x115.7x2.4x
Wed, 10 Dec 2025zł863.9mzł368.5mzł5.8m16.9x147.7x2.3x
Fri, 07 Nov 2025zł723.9mzł371.8m-zł2,561,872.0021.2x-282.6x1.9x
Sun, 05 Oct 2025zł695.6mzł371.8m-zł2,561,872.0019.2x-271.5x1.9x
Tue, 02 Sep 2025zł708.2mzł369.7m-zł17,287,818.0023.4x-41x1.9x
Thu, 31 Jul 2025zł664.0mzł367.6m-zł14,937,116.0013.1x-44.5x1.8x
Sat, 28 Jun 2025zł687.4mzł367.6m-zł14,937,116.0014.1x-46x1.9x
Mon, 26 May 2025zł604.3mzł367.4mzł38.4m12.4x15.7x1.6x
Wed, 23 Apr 2025zł536.5mzł369.3mzł35.5m13.8x15.1x1.5x
Fri, 21 Mar 2025zł526.2mzł371.6mzł35.5m12.9x14.8x1.4x
Sun, 16 Feb 2025zł549.8mzł369.4mzł35.3m13.5x15.6x1.5x
Tue, 14 Jan 2025zł533.3mzł362.4mzł35.9m13.4x14.9x1.5x
Thu, 12 Dec 2024zł486.6mzł362.4mzł35.9m12.1x13.6x1.3x
Sat, 09 Nov 2024zł494.2mzł295.9mzł39.1m10.5x12.6x1.7x
Mon, 07 Oct 2024zł448.8mzł295.9mzł39.1m10.7x11.5x1.5x
Wed, 04 Sep 2024zł459.0mzł299.3mzł38.0m6.2x12.1x1.5x
Fri, 02 Aug 2024zł461.5mzł303.9mzł33.9m6.7x13.6x1.5x
Sun, 30 Jun 2024zł501.8mzł303.9mzł33.9m7.5x14.8x1.7x
Tue, 28 May 2024zł556.2mzł297.1mzł47.9m7.9x11.6x1.9x
Thu, 25 Apr 2024zł552.2mzł307.7mzł41.6m10.1x13.3x1.8x
Sat, 23 Mar 2024zł550.6mzł355.9mzł46.0m10.5x12x1.5x
Mon, 19 Feb 2024zł502.6mzł340.9mzł34.7m17x14.5x1.5x
Wed, 17 Jan 2024zł509.5mzł351.3mzł31.7m15.1x16.1x1.5x
Fri, 15 Dec 2023zł468.8mzł350.7mzł31.2m14.9x15x1.3x
Sun, 12 Nov 2023zł425.8mzł414.0mzł30.2m15.2x14.1x1x
Tue, 10 Oct 2023zł410.6mzł414.0mzł30.2m14.8x13.6x1x
Thu, 07 Sep 2023zł395.4mzł444.4mzł40.6m14.2x9.7x0.9x
Sat, 05 Aug 2023zł394.5mzł428.9mzł40.7m13.9x9.7x0.9x
Mon, 03 Jul 2023zł372.8mzł428.9mzł40.7m12.5x9.2x0.9x
Wed, 31 May 2023zł373.5mzł448.0mzł39.6m13.6x9.4x0.8x
Fri, 28 Apr 2023zł363.5mzł432.7mzł40.9m11.9x8.9x0.8x
Price to Earnings Ratio

8.9x


Total Market Cap: zł363.5mTotal Earnings: zł40.9mTotal Revenue: zł432.7mTotal Market Cap vs Earnings and Revenue0%0%0%
Polish Advertising Industry Price to Earnings3Y Average 4.8x202420252026
Current Industry PE
  • Investors are optimistic on the Polish Advertising industry, and appear confident in long term growth rates.
  • The industry is trading at a PE ratio of 133x which is higher than its 3-year average PE of 4.7x.
  • The 3-year average PS ratio of 1.6x is lower than the industry's current PS ratio of 2.8x.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have declined 42% per year over the last three years,
  • Revenues have also declined 4.1% per year.
  • This means overall sales from these companies are declining and profits are subsequently falling as well.

Industry Comparison

How does Polish Advertising compare with similar industries?

PL Market1.51%
Telecom7.64%
Media6.22%
Advertising13.46%
Publishing1.44%
Cable and Satellite0%0
Broadcasting-1.92%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
DIG Digital Networkzł211.0017.9%
+zł133.3m
214.0%PE28.6x
FAB Fabrityzł25.300.8%
+zł556.1k
-7.3%PE25.4x
NTV New Tech Venturezł0.185.9%
+zł414.4k
16.9%PE14.2x
DTR Digitree Groupzł10.800.9%
+zł321.8k
-9.2%PS0.5x
LRQ Larqzł2.101.0%
+zł269.7k
16.0%PE2.1x

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