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Swedish (OMX) Advertising Industry Analysis

UpdatedJul 17, 2025
DataAggregated Company Financials
Companies5
  • 7D3.6%
  • 3M-0.1%
  • 1Y-3.4%
  • YTDn/a

The Advertising industry is up 2.9% in the last week, with Adtraction Group up 6.5%. Meanwhile, Adverty actually underperformed within the industry, shrinking 8.1% in the last week. Overall in the last year, the industry is flat. Looking forward, earnings are forecast to grow by 32% annually.

Industry Valuation and Performance

Has the Swedish Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Thu, 17 Jul 2025SEK 1.4bSEK 4.6bSEK 30.4m27.4x46.6x0.3x
Sat, 14 Jun 2025SEK 1.4bSEK 4.6bSEK 30.4m25.7x44.6x0.3x
Mon, 12 May 2025SEK 2.5bSEK 5.9b-SEK 62,801,307.0024.8x-39.1x0.4x
Wed, 09 Apr 2025SEK 2.3bSEK 5.9b-SEK 63,156,000.004.5x-37.2x0.4x
Fri, 07 Mar 2025SEK 2.4bSEK 5.9b-SEK 63,156,000.005.8x-38.4x0.4x
Sun, 02 Feb 2025SEK 2.3bSEK 5.9bSEK 72.0m17.1x32.2x0.4x
Tue, 31 Dec 2024SEK 2.4bSEK 5.9bSEK 72.0m17.5x32.9x0.4x
Thu, 28 Nov 2024SEK 2.4bSEK 5.9bSEK 72.0m12.4x33.2x0.4x
Sat, 26 Oct 2024SEK 2.4bSEK 5.9bSEK 75.4m27.9x31.8x0.4x
Mon, 23 Sep 2024SEK 2.4bSEK 5.9bSEK 76.9m27.3x31.5x0.4x
Wed, 21 Aug 2024SEK 2.5bSEK 5.9bSEK 70.2m35.7x36.2x0.4x
Fri, 19 Jul 2024SEK 2.7bSEK 5.9bSEK 25.4m63.9x105.4x0.5x
Sun, 16 Jun 2024SEK 2.8bSEK 5.9bSEK 25.4m62.4x108.4x0.5x
Tue, 14 May 2024SEK 2.9bSEK 5.9bSEK 26.6m66.8x109.4x0.5x
Thu, 11 Apr 2024SEK 3.0bSEK 5.8b-SEK 41,862,771.00113.4x-71x0.5x
Sat, 09 Mar 2024SEK 2.6bSEK 5.8b-SEK 38,744,000.0076.8x-67.6x0.5x
Mon, 05 Feb 2024SEK 2.8bSEK 5.5b-SEK 66,291,599.00115x-42.3x0.5x
Wed, 03 Jan 2024SEK 2.6bSEK 5.5b-SEK 66,291,599.00109.6x-39.9x0.5x
Fri, 01 Dec 2023SEK 2.4bSEK 5.5b-SEK 66,292,599.0087.6x-35.6x0.4x
Sun, 29 Oct 2023SEK 2.2bSEK 5.3b-SEK 34,129,599.0048.5x-65.3x0.4x
Tue, 26 Sep 2023SEK 2.4bSEK 5.3b-SEK 34,129,599.0052.9x-69.9x0.5x
Thu, 24 Aug 2023SEK 2.4bSEK 5.2b-SEK 11,131,808.0045.1x-214.9x0.5x
Sat, 22 Jul 2023SEK 2.7bSEK 5.1bSEK 27.4m30.3x97x0.5x
Mon, 19 Jun 2023SEK 2.6bSEK 5.0bSEK 32.2m30.7x82.1x0.5x
Wed, 17 May 2023SEK 2.8bSEK 5.0bSEK 36.2m10.3x77.7x0.6x
Fri, 14 Apr 2023SEK 2.9bSEK 4.8bSEK 45.0m12.8x63.8x0.6x
Sun, 12 Mar 2023SEK 3.0bSEK 4.8bSEK 61.3m11.4x48.9x0.6x
Tue, 07 Feb 2023SEK 2.4bSEK 4.6b-SEK 40,470,535.0019.5x-59.4x0.5x
Thu, 05 Jan 2023SEK 2.0bSEK 4.6b-SEK 40,470,535.0018.3x-50.2x0.4x
Sat, 03 Dec 2022SEK 2.1bSEK 4.5b-SEK 20,470,816.0020.2x-103.1x0.5x
Mon, 31 Oct 2022SEK 2.3bSEK 4.3b-SEK 19,465,816.0021.6x-115.8x0.5x
Wed, 28 Sep 2022SEK 2.3bSEK 4.2b-SEK 57,465,816.0021.9x-39.3x0.5x
Fri, 26 Aug 2022SEK 2.6bSEK 4.2b-SEK 52,448,816.0021.8x-49.9x0.6x
Sun, 24 Jul 2022SEK 2.4bSEK 4.1b-SEK 55,364,816.0019.9x-43x0.6x
Price to Earnings Ratio

-43x


Total Market Cap: SEK 2.4bTotal Earnings: -SEK 55,364,816.00Total Revenue: SEK 4.1bTotal Market Cap vs Earnings and Revenue0%0%0%
Swedish Advertising Industry Price to Earnings3Y Average 14.5x202320242025
Current Industry PE
  • Investors are optimistic on the Swedish Advertising industry, and appear confident in long term growth rates.
  • The industry is trading at a PE ratio of 46.4x which is higher than its 3-year average PE of 14.5x.
  • The industry is trading close to its 3-year average PS ratio of 0.47x.
Past Earnings Growth
  • Total earnings for the Advertising industry have gone up over the last three years, and the industry is now profitable. Revenues have grown 4.3% per year.
  • This means that more sales are being generated by the industry overall, and subsequently profits are increasing too.

Industry Comparison

How does Swedish Advertising compare with similar industries?

SE Market-1.00%
Telecom-1.24%
Media-3.78%
Advertising3.59%
Broadcasting-1.73%
Publishing-6.00%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
ADTR Adtraction GroupSEK 29.606.1%
+SEK 28.2m
-24.1%PS0.4x
TRAD TradeDoublerSEK 6.225.1%
+SEK 18.1m
42.3%PE50.1x
NEPA NepaSEK 19.953.9%
+SEK 5.9m
-20.8%PS0.6x