company background image
ADTR logo

Adtraction Group OM:ADTR Stock Report

Last Price

SEK 31.90

Market Cap

SEK 531.4m

7D

3.2%

1Y

-32.6%

Updated

16 Apr, 2025

Data

Company Financials +

Adtraction Group AB Competitors

Price History & Performance

Summary of share price highs, lows and changes for Adtraction Group
Historical stock prices
Current Share PriceSEK 31.90
52 Week HighSEK 48.80
52 Week LowSEK 29.40
Beta1.31
1 Month Change0.63%
3 Month Change0.63%
1 Year Change-32.56%
3 Year Change-27.83%
5 Year Changen/a
Change since IPO-52.74%

Recent News & Updates

Recent updates

Adtraction Group AB's (STO:ADTR) Shareholders Might Be Looking For Exit

Oct 04
Adtraction Group AB's (STO:ADTR) Shareholders Might Be Looking For Exit

Adtraction Group AB's (STO:ADTR) P/S Is Still On The Mark Following 26% Share Price Bounce

Nov 29
Adtraction Group AB's (STO:ADTR) P/S Is Still On The Mark Following 26% Share Price Bounce

Adtraction Group (STO:ADTR) Will Be Hoping To Turn Its Returns On Capital Around

Nov 06
Adtraction Group (STO:ADTR) Will Be Hoping To Turn Its Returns On Capital Around

Adtraction Group's (STO:ADTR) Conservative Accounting Might Explain Soft Earnings

Aug 02
Adtraction Group's (STO:ADTR) Conservative Accounting Might Explain Soft Earnings

Shareholder Returns

ADTRSE MediaSE Market
7D3.2%7.1%6.7%
1Y-32.6%33.3%-3.4%

Return vs Industry: ADTR underperformed the Swedish Media industry which returned 33.3% over the past year.

Return vs Market: ADTR underperformed the Swedish Market which returned -3.4% over the past year.

Price Volatility

Is ADTR's price volatile compared to industry and market?
ADTR volatility
ADTR Average Weekly Movement4.1%
Media Industry Average Movement6.4%
Market Average Movement6.5%
10% most volatile stocks in SE Market13.8%
10% least volatile stocks in SE Market4.2%

Stable Share Price: ADTR has not had significant price volatility in the past 3 months compared to the Swedish market.

Volatility Over Time: ADTR's weekly volatility (4%) has been stable over the past year.

Community vs My Fair Value

Select a narrative for quick price alerts from the community, or create your own.

About the Company

FoundedEmployeesCEOWebsite
2007112Simon Gustafsonwww.adtraction.com/se

Adtraction Group AB provides advertising services in Europe. It develops and operates a platform, which connects advertisers that want to increase their sales with various partners, activities, brands, products, and services, such as digital magazines, influencers, bloggers, forums, mobile apps, and price comparison sites. The company was founded in 2007 and is headquartered in Stockholm, Sweden.

Adtraction Group AB Fundamentals Summary

How do Adtraction Group's earnings and revenue compare to its market cap?
ADTR fundamental statistics
Market capSEK 531.43m
Earnings (TTM)-SEK 12.96m
Revenue (TTM)SEK 1.20b

0.4x

P/S Ratio

-40.9x

P/E Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
ADTR income statement (TTM)
RevenueSEK 1.20b
Cost of RevenueSEK 1.11b
Gross ProfitSEK 93.94m
Other ExpensesSEK 106.89m
Earnings-SEK 12.96m

Last Reported Earnings

Dec 31, 2024

Next Earnings Date

n/a

Earnings per share (EPS)-0.78
Gross Margin7.81%
Net Profit Margin-1.08%
Debt/Equity Ratio0%

How did ADTR perform over the long term?

See historical performance and comparison

Dividends

6.3%

Current Dividend Yield

-256%

Payout Ratio

Does ADTR pay a reliable dividends?

See ADTR dividend history and benchmarks
When do you need to buy ADTR by to receive an upcoming dividend?
Adtraction Group dividend dates
Ex Dividend DateApr 23 2025
Dividend Pay DateApr 29 2025
Days until Ex dividend6 days
Days until Dividend pay date12 days

Does ADTR pay a reliable dividends?

See ADTR dividend history and benchmarks

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/04/16 20:56
End of Day Share Price 2025/04/16 00:00
Earnings2024/12/31
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Adtraction Group AB is covered by 2 analysts. 1 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Georg AttlingPareto Securities
Vincent EdholmPareto Securities