Adtraction Group AB

OM:ADTR Stock Report

Market Cap: SEK 572.9m

Adtraction Group Valuation

Is ADTR undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of ADTR when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: ADTR (SEK34.5) is trading below our estimate of fair value (SEK77.37)

Significantly Below Fair Value: ADTR is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for ADTR?

Key metric: As ADTR is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for ADTR. This is calculated by dividing ADTR's market cap by their current revenue.
What is ADTR's PS Ratio?
PS Ratio0.5x
SalesSEK 1.23b
Market CapSEK 572.95m

Price to Sales Ratio vs Peers

How does ADTR's PS Ratio compare to its peers?

The above table shows the PS ratio for ADTR vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average0.5x
ENRO Eniro Group
0.4xn/aSEK 340.7m
AWRD Awardit
0.9x7.5%SEK 1.1b
TRAD TradeDoubler
0.1xn/aSEK 220.6m
NEPA Nepa
0.5x7.9%SEK 143.5m
ADTR Adtraction Group
0.5x6.8%SEK 572.9m

Price-To-Sales vs Peers: ADTR is expensive based on its Price-To-Sales Ratio (0.5x) compared to the peer average (0.5x).

Price to Sales Ratio vs Industry

How does ADTR's PS Ratio compare vs other companies in the European Media Industry?

20 CompaniesPrice / SalesEstimated GrowthMarket Cap
ADTR 0.5xIndustry Avg. 0.7xNo. of Companies24PS00.61.21.82.43+
20 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: ADTR is good value based on its Price-To-Sales Ratio (0.5x) compared to the European Media industry average (0.7x).

Price to Sales Ratio vs Fair Ratio

What is ADTR's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

ADTR PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.5x
Fair PS Ratio0.4x

Price-To-Sales vs Fair Ratio: ADTR is expensive based on its Price-To-Sales Ratio (0.5x) compared to the estimated Fair Price-To-Sales Ratio (0.4x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

Analyst Forecast: Insufficient data to show price forecast.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/24 09:38
End of Day Share Price 2024/12/23 00:00
Earnings2024/09/30
Annual Earnings2023/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Adtraction Group AB is covered by 2 analysts. 1 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Georg AttlingPareto Securities
Vincent EdholmPareto Securities