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Swedish (OMX) Media Industry Analysis

UpdatedFeb 25, 2026
DataAggregated Company Financials
Companies9
  • 7D6.5%
  • 3M19.6%
  • 1Y8.4%
  • YTD12.5%

Over the last 7 days, the Media industry has risen 2.3%, driven by gains from Viaplay Group of 17%. This means that the industry has gained 4.2% over the past year. Looking forward, earnings are forecast to grow by 16% annually.

Industry Valuation and Performance

Has the Swedish Media Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Wed, 25 Feb 2026SEK 13.5bSEK 26.4b-SEK 838,187,572.0012.4x-16.1x0.5x
Fri, 23 Jan 2026SEK 12.7bSEK 26.1b-SEK 241,550,879.0019.7x-52.5x0.5x
Sun, 21 Dec 2025SEK 11.6bSEK 26.1b-SEK 243,314,879.0019.1x-47.7x0.4x
Tue, 18 Nov 2025SEK 11.4bSEK 26.2b-SEK 241,436,879.0018.3x-47.1x0.4x
Thu, 16 Oct 2025SEK 13.0bSEK 26.5b-SEK 322,034,879.0022.6x-40.5x0.5x
Sat, 13 Sep 2025SEK 14.0bSEK 26.5b-SEK 322,034,879.0024.6x-43.5x0.5x
Mon, 11 Aug 2025SEK 12.6bSEK 26.5b-SEK 303,785,307.0025.7x-41.4x0.5x
Wed, 09 Jul 2025SEK 12.3bSEK 26.6b-SEK 383,476,307.0031.4x-32x0.5x
Fri, 06 Jun 2025SEK 11.6bSEK 26.6b-SEK 383,476,307.0031.5x-30.3x0.4x
Sun, 04 May 2025SEK 11.3bSEK 28.0b-SEK 451,589,307.0026.9x-25x0.4x
Tue, 01 Apr 2025SEK 13.1bSEK 28.3bSEK 215.5m31.5x60.9x0.5x
Thu, 27 Feb 2025SEK 13.5bSEK 28.3bSEK 224.0m34.6x60.3x0.5x
Sat, 25 Jan 2025SEK 11.1bSEK 28.2b-SEK 3,153,078,039.0016.7x-3.5x0.4x
Mon, 23 Dec 2024SEK 10.6bSEK 28.2b-SEK 3,153,078,039.0017.2x-3.4x0.4x
Wed, 20 Nov 2024SEK 10.2bSEK 28.2b-SEK 3,148,167,039.0012.7x-3.3x0.4x
Fri, 18 Oct 2024SEK 10.2bSEK 28.3b-SEK 3,743,256,039.0027.6x-2.7x0.4x
Sun, 15 Sep 2024SEK 9.9bSEK 28.3b-SEK 3,743,256,039.0027.4x-2.6x0.3x
Tue, 13 Aug 2024SEK 10.9bSEK 28.3b-SEK 3,757,347,039.0035.1x-2.9x0.4x
Thu, 11 Jul 2024SEK 10.9bSEK 28.3b-SEK 9,618,821,039.0064.1x-1.1x0.4x
Sat, 08 Jun 2024SEK 10.9bSEK 28.3b-SEK 9,616,677,039.0064.6x-1.1x0.4x
Mon, 06 May 2024SEK 10.9bSEK 28.1b-SEK 9,669,528,039.00203.6x-1.1x0.4x
Wed, 03 Apr 2024SEK 6.9bSEK 9.3b-SEK 867,927,000.00113.4x-8x0.7x
Fri, 01 Mar 2024SEK 7.0bSEK 9.3b-SEK 864,808,000.0081.7x-8.1x0.8x
Sun, 28 Jan 2024SEK 6.7bSEK 27.3b-SEK 7,378,391,028.00110.4x-0.9x0.2x
Tue, 26 Dec 2023SEK 6.2bSEK 27.3b-SEK 7,378,391,028.00110.6x-0.8x0.2x
Thu, 23 Nov 2023SEK 7.3bSEK 26.7b-SEK 6,782,782,028.0086.9x-1.1x0.3x
Sat, 21 Oct 2023SEK 6.2bSEK 26.4b-SEK 6,737,239,028.0049.7x-0.9x0.2x
Mon, 18 Sep 2023SEK 8.2bSEK 26.4b-SEK 6,737,239,028.0050x-1.2x0.3x
Wed, 16 Aug 2023SEK 9.1bSEK 26.2b-SEK 6,677,808,237.0030.5x-1.4x0.3x
Fri, 14 Jul 2023SEK 9.1bSEK 25.2b-SEK 633,622,237.0031.2x-14.3x0.4x
Sun, 11 Jun 2023SEK 10.3bSEK 25.2b-SEK 634,796,237.0031.9x-16.2x0.4x
Tue, 09 May 2023SEK 25.3bSEK 25.1b-SEK 629,117,237.0010.6x-40.1x1x
Thu, 06 Apr 2023SEK 25.1bSEK 23.7b-SEK 16,358,719.0017.8x-1537.2x1.1x
Sat, 04 Mar 2023SEK 26.9bSEK 23.7b-SEK 108,034,738.0024.3x-249.3x1.1x
Price to Earnings Ratio

-249.3x


Total Market Cap: SEK 26.9bTotal Earnings: -SEK 108,034,738.00Total Revenue: SEK 23.7bTotal Market Cap vs Earnings and Revenue0%0%0%
Swedish Media Industry Price to Earnings3Y Average -390.7x202420252026
Current Industry PE
  • Investors are relatively neutral on the Swedish Media industry at the moment, indicating that they anticipate long term growth rates to remain steady.
  • The industry is trading close to its 3-year average PS ratio of 0.47x.
Past Earnings Growth
  • The earnings for companies in the Media industry have deteriorated over the last three years.
  • Meanwhile revenues for these companies have grown 3.5% per year.
  • This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has caused losses to expand.

Industry Trends

Which industries have driven the changes within the Swedish Telecom industry?

SE Market1.61%
Telecom1.39%
Media6.54%
Broadcasting16.55%
Advertising15.11%
Publishing-3.50%
Industry PE
  • Investors are most optimistic about the Publishing industry which is trading above its 3-year average PE ratio of 4.2x.
    • Analysts are expecting annual earnings growth of 8.9%, which is lower than the prior year's growth of 145.6% per year.
Forecasted Growth
  • Analysts are most optimistic on the Advertising industry, expecting annual earnings growth of 63% over the next 5 years.
  • This is better than its past earnings decline of 32% per year.
  • In contrast, the Publishing industry is expected to see its earnings grow by 8.9% per year over the next few years.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
VPLAY B Viaplay GroupSEK 1.3116.5%
+SEK 845.7m		67.6%PS0.3x
ADTR Adtraction GroupSEK 32.8018.8%
+SEK 86.4m		-0.3%PS0.5x
ENRO Eniro GroupSEK 0.5128.8%
+SEK 83.0m		-1.9%PE8.1x
NEPA NepaSEK 19.2023.9%
+SEK 29.1m		-11.5%PS0.7x
TRAD TradeDoublerSEK 7.121.4%
+SEK 6.0m		35.9%PE421.9x

Latest News

VPLAY B
SEK 1.31
Viaplay Group
7D
16.5%
1Y
67.6%
ENRO
SEK 0.51
Eniro Group
7D
28.8%
1Y
-1.9%
NEPA
SEK 19.20
Nepa
7D
23.9%
1Y
-11.5%
ADTR
SEK 32.80
Adtraction Group
7D
18.8%
1Y
-0.3%
STORY B
SEK 77.20
Storytel
7D
-3.5%
1Y
-18.6%

STORY B: Expanded Audiobook Catalog And Dividend Introduction Will Support Future Upside

Analysts have revised their Storytel fair value estimate from SEK 93.00 to SEK 102.00 as they update their assumptions for slightly lower revenue growth, a higher profit margin, a modestly higher future P/E multiple, and a marginally higher discount rate. What's in the News Storytel AB announced an annual dividend of SEK 1.50 per share, with an ex-date of May 6, 2026, a record date of May 7, 2026, and a payment date of May 12, 2026 (Key Developments).
TRAD
SEK 7.12
TradeDoubler
7D
1.4%
1Y
35.9%
RLVNC
SEK 1.23
Relevance Communication Nordic
7D
-2.4%
1Y
-25.5%
ADVT
SEK 0.038
Adverty
7D
-17.4%
1Y
-72.7%

Does Adverty (NGM:ADVT) Have A Healthy Balance Sheet?

Mar 11
Does Adverty (NGM:ADVT) Have A Healthy Balance Sheet?
IMHO B
SEK 0.018
IMHO Intermedia House
7D
-14.3%
1Y
-86.2%