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Swedish (OMX) Media Industry Analysis

UpdatedFeb 11, 2026
DataAggregated Company Financials
Companies9
  • 7D4.8%
  • 3M17.4%
  • 1Y32.7%
  • YTD16.0%

The Media industry is up 4.8% in the last week, with Viaplay Group up 8.6%. This means that the industry has gained 33% over the past year. As for the next few years, earnings are expected to grow by 22% per annum.

Industry Valuation and Performance

Has the Swedish Media Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Wed, 11 Feb 2026SEK 13.9bSEK 26.1b-SEK 241,550,879.0020.1x-57.5x0.5x
Fri, 09 Jan 2026SEK 12.1bSEK 26.1b-SEK 241,550,879.0019.6x-49.9x0.5x
Sun, 07 Dec 2025SEK 11.5bSEK 26.1b-SEK 243,314,879.0018.4x-47.1x0.4x
Tue, 04 Nov 2025SEK 12.4bSEK 26.2b-SEK 235,671,879.0012.2x-52.7x0.5x
Thu, 02 Oct 2025SEK 13.7bSEK 26.5b-SEK 322,034,879.0025.2x-42.5x0.5x
Sat, 30 Aug 2025SEK 13.6bSEK 26.5b-SEK 321,635,307.0024.3x-42.4x0.5x
Mon, 28 Jul 2025SEK 13.0bSEK 26.4b-SEK 316,885,307.0031.1x-41x0.5x
Wed, 25 Jun 2025SEK 11.4bSEK 26.6b-SEK 383,476,307.0029.4x-29.8x0.4x
Fri, 23 May 2025SEK 13.3bSEK 27.9b-SEK 473,849,307.0033.8x-28.1x0.5x
Sun, 20 Apr 2025SEK 13.2bSEK 28.3bSEK 215.5m32.1x61.3x0.5x
Tue, 18 Mar 2025SEK 13.3bSEK 28.3bSEK 215.5m34.9x61.8x0.5x
Thu, 13 Feb 2025SEK 12.3bSEK 28.2b-SEK 3,153,078,039.0022.7x-3.9x0.4x
Sat, 11 Jan 2025SEK 10.3bSEK 28.2b-SEK 3,153,078,039.0017.9x-3.3x0.4x
Mon, 09 Dec 2024SEK 10.7bSEK 28.2b-SEK 3,148,801,039.0017x-3.4x0.4x
Wed, 06 Nov 2024SEK 10.7bSEK 28.2b-SEK 3,161,451,039.0013.4x-3.4x0.4x
Fri, 04 Oct 2024SEK 10.4bSEK 28.3b-SEK 3,743,256,039.0027.9x-2.8x0.4x
Sun, 01 Sep 2024SEK 10.4bSEK 28.3b-SEK 3,743,590,039.0027.5x-2.8x0.4x
Tue, 30 Jul 2024SEK 11.6bSEK 28.2b-SEK 3,818,288,039.0036.1x-3x0.4x
Thu, 27 Jun 2024SEK 10.3bSEK 28.3b-SEK 9,618,821,039.0062.6x-1.1x0.4x
Sat, 25 May 2024SEK 10.9bSEK 28.3b-SEK 9,620,584,039.0065.1x-1.1x0.4x
Mon, 22 Apr 2024SEK 7.0bSEK 9.3b-SEK 867,926,771.00112x-8x0.7x
Wed, 20 Mar 2024SEK 6.6bSEK 9.3b-SEK 860,252,000.0078.1x-7.7x0.7x
Fri, 16 Feb 2024SEK 6.8bSEK 27.2b-SEK 7,371,984,237.00107.4x-0.9x0.2x
Sun, 14 Jan 2024SEK 6.1bSEK 27.3b-SEK 7,378,391,028.00110.1x-0.8x0.2x
Tue, 12 Dec 2023SEK 6.2bSEK 27.3b-SEK 7,378,391,028.00101.9x-0.8x0.2x
Thu, 09 Nov 2023SEK 7.0bSEK 26.7b-SEK 6,739,875,028.0055.1x-1x0.3x
Sat, 07 Oct 2023SEK 6.6bSEK 26.4b-SEK 6,737,239,028.0050.7x-1x0.3x
Mon, 04 Sep 2023SEK 8.9bSEK 26.3b-SEK 6,702,239,028.0045.3x-1.3x0.3x
Wed, 02 Aug 2023SEK 9.2bSEK 26.1b-SEK 6,700,442,237.0031.9x-1.4x0.4x
Fri, 30 Jun 2023SEK 10.0bSEK 25.2b-SEK 633,622,237.0032.1x-15.8x0.4x
Sun, 28 May 2023SEK 23.6bSEK 25.2b-SEK 638,271,237.0031.3x-37x0.9x
Tue, 25 Apr 2023SEK 26.0bSEK 23.7b-SEK 17,335,808.0019.1x-1501.9x1.1x
Thu, 23 Mar 2023SEK 26.1bSEK 23.7b-SEK 16,358,719.0018.6x-1595.8x1.1x
Sat, 18 Feb 2023SEK 26.9bSEK 23.5b-SEK 101,583,535.0031.2x-264.6x1.1x
Price to Earnings Ratio

-264.6x


Total Market Cap: SEK 26.9bTotal Earnings: -SEK 101,583,535.00Total Revenue: SEK 23.5bTotal Market Cap vs Earnings and Revenue0%0%0%
Swedish Media Industry Price to Earnings3Y Average -391x202420252026
Current Industry PE
  • Investors are optimistic on the Swedish Media industry, and appear confident in long term growth rates.
  • The industry is trading close to its 3-year average PS ratio of 0.48x.
Past Earnings Growth
  • The earnings for companies in the Media industry have deteriorated over the last three years.
  • Meanwhile revenues for these companies have grown 3.6% per year.
  • This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has caused losses to expand.

Industry Trends

Which industries have driven the changes within the Swedish Telecom industry?

SE Market1.59%
Telecom3.03%
Media4.76%
Broadcasting8.65%
Advertising3.28%
Publishing1.86%
Industry PE
  • Investors are most optimistic about the Advertising industry which is trading above its 3-year average PE ratio of 62.8x.
    • Analysts are expecting annual earnings growth of 46.0%, which is higher than its past year's earnings growth of 34.1% per year.
Forecasted Growth
  • Analysts are most optimistic on the Advertising industry, expecting annual earnings growth of 46% over the next 5 years.
  • This is better than its past earnings growth rate of 34% per year.
  • In contrast, the Publishing industry is expected to see its earnings grow by 19% per year over the next few years.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
VPLAY B Viaplay GroupSEK 1.298.6%
+SEK 466.1m		118.8%PS0.3x
STORY B StorytelSEK 85.801.8%
+SEK 119.8m		3.7%PE20.1x
ENRO Eniro GroupSEK 0.4214.6%
+SEK 38.6m		-13.8%PE4.5x
TRAD TradeDoublerSEK 7.642.4%
+SEK 10.9m		106.5%PE28.5x
ADVT AdvertySEK 0.04422.2%
+SEK 4.4m		-69.7%PS0.8x

Latest News

ENRO
SEK 0.42
Eniro Group
7D
14.6%
1Y
-13.8%

There's Been No Shortage Of Growth Recently For Eniro Group's (STO:ENRO) Returns On Capital

Feb 11
There's Been No Shortage Of Growth Recently For Eniro Group's (STO:ENRO) Returns On Capital
STORY B
SEK 85.80
Storytel
7D
1.8%
1Y
3.7%

STORY B: New A La Carte Audiobooks Will Support Future Expansion

Analysts have nudged their fair value estimate for Storytel to SEK110 from SEK108, reflecting a slightly higher assumed profit margin as well as updated discount rate and future P/E inputs in their models. What's in the News Storytel adds thousands of audiobook titles for individual sale in its app from premium publishers Penguin Random House and Hachette, expanding choice for users who prefer one off purchases instead of subscriptions (Key Developments).
VPLAY B
SEK 1.29
Viaplay Group
7D
8.6%
1Y
118.8%

Viaplay Group AB (publ)'s (STO:VPLAY B) Shares Leap 25% Yet They're Still Not Telling The Full Story

Jan 28
Viaplay Group AB (publ)'s (STO:VPLAY B) Shares Leap 25% Yet They're Still Not Telling The Full Story
TRAD
SEK 7.64
TradeDoubler
7D
2.4%
1Y
106.5%

TradeDoubler AB (publ)'s (STO:TRAD) P/E Is On The Mark

Dec 03
TradeDoubler AB (publ)'s (STO:TRAD) P/E Is On The Mark
ADTR
SEK 28.60
Adtraction Group
7D
-1.0%
1Y
-7.7%
NEPA
SEK 14.45
Nepa
7D
-4.0%
1Y
-34.3%
RLVNC
SEK 1.34
Relevance Communication Nordic
7D
3.1%
1Y
-19.3%
ADVT
SEK 0.044
Adverty
7D
22.2%
1Y
-69.7%

Does Adverty (NGM:ADVT) Have A Healthy Balance Sheet?

Mar 11
Does Adverty (NGM:ADVT) Have A Healthy Balance Sheet?
IMHO B
SEK 0.015
IMHO Intermedia House
7D
66.7%
1Y
-93.5%