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Swedish (OMX) Media Industry Analysis

UpdatedApr 22, 2026
DataAggregated Company Financials
Companies9
  • 7D7.6%
  • 3M25.1%
  • 1Y23.1%
  • YTD30.6%

In the last week, the Media industry is up 7.6%, with Storytel up 10.0%. This means that the industry has gained 23% over the past year. Earnings are forecast to grow by 17% annually.

Industry Valuation and Performance

Has the Swedish Media Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Wed, 22 Apr 2026SEK 15.6bSEK 26.4b-SEK 838,187,665.0016.9x-18.7x0.6x
Fri, 20 Mar 2026SEK 13.5bSEK 26.4b-SEK 838,187,572.0012.3x-16.1x0.5x
Sun, 15 Feb 2026SEK 13.2bSEK 26.2b-SEK 103,754,879.0012.9x-126.9x0.5x
Tue, 13 Jan 2026SEK 12.1bSEK 26.1b-SEK 241,550,879.0019.7x-50x0.5x
Thu, 11 Dec 2025SEK 11.3bSEK 26.1b-SEK 243,314,879.0017.7x-46.5x0.4x
Sat, 08 Nov 2025SEK 12.0bSEK 26.2b-SEK 242,524,879.0019.4x-49.4x0.5x
Mon, 06 Oct 2025SEK 13.5bSEK 26.5b-SEK 322,034,879.0024.6x-41.8x0.5x
Wed, 03 Sep 2025SEK 13.4bSEK 26.5b-SEK 321,635,307.0023.5x-41.8x0.5x
Fri, 01 Aug 2025SEK 12.1bSEK 26.5b-SEK 303,731,307.0026.4x-40x0.5x
Sun, 29 Jun 2025SEK 11.9bSEK 26.6b-SEK 383,476,307.0030.9x-31x0.4x
Tue, 27 May 2025SEK 13.1bSEK 27.9b-SEK 476,374,307.0033.2x-27.5x0.5x
Thu, 24 Apr 2025SEK 13.8bSEK 28.3bSEK 227.5m34.7x60.8x0.5x
Sat, 22 Mar 2025SEK 12.8bSEK 28.3bSEK 215.5m32.9x59.3x0.5x
Mon, 17 Feb 2025SEK 12.6bSEK 28.3b-SEK 2,306,477,771.0038.1x-5.5x0.4x
Wed, 15 Jan 2025SEK 10.5bSEK 28.2b-SEK 3,153,078,039.0018.2x-3.3x0.4x
Fri, 13 Dec 2024SEK 10.8bSEK 28.2b-SEK 3,153,078,039.0016.6x-3.4x0.4x
Sun, 10 Nov 2024SEK 11.0bSEK 28.2b-SEK 3,148,451,039.0013x-3.5x0.4x
Tue, 08 Oct 2024SEK 10.5bSEK 28.3b-SEK 3,743,256,039.0027.2x-2.8x0.4x
Thu, 05 Sep 2024SEK 9.9bSEK 28.3b-SEK 3,743,256,039.0027.5x-2.6x0.3x
Sat, 03 Aug 2024SEK 11.3bSEK 28.3b-SEK 3,757,347,039.0035.5x-3x0.4x
Mon, 01 Jul 2024SEK 10.2bSEK 28.3b-SEK 9,618,821,039.0062.1x-1.1x0.4x
Wed, 29 May 2024SEK 11.2bSEK 28.3b-SEK 9,620,584,039.0065.1x-1.2x0.4x
Fri, 26 Apr 2024SEK 9.9bSEK 28.1b-SEK 9,717,927,039.00112.3x-1x0.4x
Sun, 24 Mar 2024SEK 6.7bSEK 9.3b-SEK 860,252,000.0077.7x-7.8x0.7x
Tue, 20 Feb 2024SEK 11.6bSEK 27.3b-SEK 7,993,640,237.00109.5x-1.5x0.4x
Thu, 18 Jan 2024SEK 5.9bSEK 27.3b-SEK 7,378,391,028.00109.8x-0.8x0.2x
Sat, 16 Dec 2023SEK 6.3bSEK 27.3b-SEK 7,378,391,028.00108.1x-0.9x0.2x
Mon, 13 Nov 2023SEK 6.9bSEK 26.7b-SEK 6,739,875,028.0054.6x-1x0.3x
Wed, 11 Oct 2023SEK 6.9bSEK 26.4b-SEK 6,737,239,028.0050.3x-1x0.3x
Fri, 08 Sep 2023SEK 7.9bSEK 26.4b-SEK 6,737,239,028.0052.7x-1.2x0.3x
Sun, 06 Aug 2023SEK 9.6bSEK 26.2b-SEK 6,677,808,237.0031.6x-1.4x0.4x
Tue, 04 Jul 2023SEK 10.0bSEK 25.2b-SEK 633,622,237.0030.3x-15.8x0.4x
Thu, 01 Jun 2023SEK 21.9bSEK 25.2b-SEK 634,398,237.0032x-34.5x0.9x
Sat, 29 Apr 2023SEK 26.4bSEK 24.9b-SEK 788,336,237.0010.7x-33.4x1.1x
Price to Earnings Ratio

-33.4x


Total Market Cap: SEK 26.4bTotal Earnings: -SEK 788,336,237.00Total Revenue: SEK 24.9bTotal Market Cap vs Earnings and Revenue0%0%0%
Swedish Media Industry Price to Earnings3Y Average -18.7x202420252026
Current Industry PE
  • Investors are optimistic on the Swedish Media industry, and appear confident in long term growth rates.
  • The industry is trading close to its 3-year average PS ratio of 0.44x.
Past Earnings Growth
  • The earnings for companies in the Media industry have deteriorated over the last three years.
  • Meanwhile revenues have remained mostly flat.
  • This means that although sales have remained flat, either the cost of doing business or the level of investment back into businesses has increased, which has caused losses to expand.

Industry Trends

Which industries have driven the changes within the Swedish Telecom industry?

SE Market1.01%
Telecom-0.70%
Media7.56%
Publishing9.92%
Broadcasting6.58%
Advertising-0.091%
Industry PE
  • Investors are most optimistic about the Publishing industry which is trading above its 3-year average PE ratio of 5.3x.
    • Analysts are expecting annual earnings growth of 9.3%, which is lower than the prior year's growth of 145.6% per year.
Forecasted Growth
  • Analysts are most optimistic on the Advertising industry, expecting annual earnings growth of 81% over the next 5 years.
  • This is better than its past earnings decline of 32% per year.
  • In contrast, the Publishing industry is expected to see its earnings grow by 9.3% per year over the next few years.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
STORY B StorytelSEK 105.9010.0%
+SEK 742.1m		7.1%PE16.9x
VPLAY B Viaplay GroupSEK 1.286.6%
+SEK 359.2m		63.9%PS0.3x
NEPA NepaSEK 18.203.1%
+SEK 4.3m		-8.1%PS0.6x
ADVT AdvertySEK 0.0511.1%
+SEK 2.8m		-54.1%PS0.8x
ADTR Adtraction GroupSEK 32.400.3%
+SEK 1.7m		-0.6%PS0.5x

Latest News

STORY B
SEK 105.90
Storytel
7D
10.0%
1Y
7.1%

STORY B: Stable Dividend And Earnings Outlook Will Support Future Upside Potential

Analysts have kept their SEK 102 price target for Storytel unchanged. This reflects slightly adjusted assumptions around revenue growth, profit margins and future P/E that still support the same fair value estimate.
ENRO
SEK 0.70
Eniro Group
7D
0.1%
1Y
63.8%
NEPA
SEK 18.20
Nepa
7D
3.1%
1Y
-8.1%
TRAD
SEK 6.52
TradeDoubler
7D
-2.7%
1Y
0.3%
ADTR
SEK 32.40
Adtraction Group
7D
0.3%
1Y
-0.6%
VPLAY B
SEK 1.28
Viaplay Group
7D
6.6%
1Y
63.9%
RLVNC
SEK 1.05
Relevance Communication Nordic
7D
-1.9%
1Y
-17.3%
ADVT
SEK 0.05
Adverty
7D
11.1%
1Y
-54.1%

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Mar 11
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