Storytel AB (publ)'s (STO:STORY B) P/S Still Appears To Be Reasonable
Aug 31
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Swedish (OMX) Publishing Industry Analysis
UpdatedSep 15, 2025
DataAggregated Company Financials
Companies3
- 7D0.3%
- 3M-10.3%
- 1Y57.4%
- YTDn/a
In the last week, the Publishing industry is flat overall, with Relevance Communication Nordic standing out by going down 3.0%. The past year has been better, since the industry has gained 66% in that time. Earnings are forecast to grow by 26% annually.
Industry Valuation and Performance
Has the Swedish Publishing Industry valuation changed over the past few years?
| Date | Market Cap | Revenue | Earnings | PE | Absolute PE | PS |
|---|---|---|---|---|---|---|
| Mon, 15 Sep 2025 | SEK 6.2b | SEK 4.0b | SEK 222.2m | 24.6x | 27.9x | 1.6x |
| Wed, 13 Aug 2025 | SEK 6.4b | SEK 4.0b | SEK 223.2m | 25.6x | 28.8x | 1.6x |
| Fri, 11 Jul 2025 | SEK 7.7b | SEK 3.9b | SEK 210.1m | 32.1x | 36.4x | 1.9x |
| Sun, 08 Jun 2025 | SEK 7.5b | SEK 3.9b | SEK 210.1m | 31.5x | 35.7x | 1.9x |
| Tue, 06 May 2025 | SEK 6.4b | SEK 3.9b | SEK 212.9m | 26.9x | 30.1x | 1.6x |
| Thu, 03 Apr 2025 | SEK 7.2b | SEK 3.9b | SEK 172.6m | 36.7x | 42x | 1.9x |
| Sat, 01 Mar 2025 | SEK 7.4b | SEK 3.9b | SEK 181.2m | 36.6x | 40.6x | 1.9x |
| Mon, 27 Jan 2025 | SEK 5.8b | SEK 3.8b | -SEK 681,113,268.00 | n/a | -8.6x | 1.5x |
| Wed, 25 Dec 2024 | SEK 5.3b | SEK 3.8b | -SEK 681,113,268.00 | n/a | -7.8x | 1.4x |
| Fri, 22 Nov 2024 | SEK 4.7b | SEK 3.8b | -SEK 676,836,268.00 | n/a | -7x | 1.3x |
| Sun, 20 Oct 2024 | SEK 4.7b | SEK 3.7b | -SEK 732,158,268.00 | n/a | -6.4x | 1.3x |
| Tue, 17 Sep 2024 | SEK 3.9b | SEK 3.7b | -SEK 732,158,268.00 | n/a | -5.3x | 1x |
| Thu, 15 Aug 2024 | SEK 4.4b | SEK 3.7b | -SEK 729,299,268.00 | n/a | -6x | 1.2x |
| Sat, 13 Jul 2024 | SEK 4.3b | SEK 3.6b | -SEK 790,240,268.00 | n/a | -5.5x | 1.2x |
| Mon, 10 Jun 2024 | SEK 4.3b | SEK 3.6b | -SEK 788,096,268.00 | n/a | -5.5x | 1.2x |
| Wed, 08 May 2024 | SEK 4.1b | SEK 3.6b | -SEK 788,096,268.00 | n/a | -5.2x | 1.1x |
| Fri, 05 Apr 2024 | SEK 4.3b | SEK 3.5b | -SEK 826,064,000.00 | n/a | -5.2x | 1.2x |
| Sun, 03 Mar 2024 | SEK 4.6b | SEK 3.5b | -SEK 826,064,000.00 | n/a | -5.5x | 1.3x |
| Tue, 30 Jan 2024 | SEK 3.9b | SEK 3.4b | -SEK 195,099,429.00 | n/a | -19.9x | 1.1x |
| Thu, 28 Dec 2023 | SEK 3.2b | SEK 3.4b | -SEK 195,099,429.00 | n/a | -16.6x | 0.9x |
| Sat, 25 Nov 2023 | SEK 3.0b | SEK 3.4b | -SEK 195,099,429.00 | n/a | -15.3x | 0.9x |
| Mon, 23 Oct 2023 | SEK 1.8b | SEK 3.3b | -SEK 193,109,429.00 | n/a | -9.3x | 0.5x |
| Wed, 20 Sep 2023 | SEK 2.5b | SEK 3.3b | -SEK 193,109,429.00 | n/a | -12.7x | 0.7x |
| Fri, 18 Aug 2023 | SEK 2.6b | SEK 3.3b | -SEK 195,163,429.00 | n/a | -13.2x | 0.8x |
| Sun, 16 Jul 2023 | SEK 2.5b | SEK 3.3b | -SEK 217,797,429.00 | n/a | -11.5x | 0.8x |
| Tue, 13 Jun 2023 | SEK 2.6b | SEK 3.3b | -SEK 217,797,429.00 | n/a | -11.8x | 0.8x |
| Thu, 11 May 2023 | SEK 2.7b | SEK 3.3b | -SEK 217,471,429.00 | n/a | -12.6x | 0.8x |
| Sat, 08 Apr 2023 | SEK 2.7b | SEK 3.2b | -SEK 385,308,000.00 | n/a | -7x | 0.8x |
| Mon, 06 Mar 2023 | SEK 3.5b | SEK 3.2b | -SEK 385,308,000.00 | n/a | -9x | 1.1x |
| Wed, 01 Feb 2023 | SEK 4.1b | SEK 3.1b | -SEK 429,640,590.00 | n/a | -9.5x | 1.3x |
| Fri, 30 Dec 2022 | SEK 3.5b | SEK 3.1b | -SEK 429,640,590.00 | n/a | -8.1x | 1.1x |
| Sun, 27 Nov 2022 | SEK 3.6b | SEK 3.1b | -SEK 429,640,590.00 | n/a | -8.3x | 1.2x |
| Tue, 25 Oct 2022 | SEK 2.5b | SEK 3.0b | -SEK 478,928,590.00 | n/a | -5.2x | 0.8x |
| Thu, 22 Sep 2022 | SEK 2.5b | SEK 3.0b | -SEK 478,929,000.00 | n/a | -5.2x | 0.8x |
Price to Earnings Ratio
-5.2x
Current Industry PE
- There are only 3 companies in the Swedish Publishing industry, so there is insufficient data to make an industry-wide assessment of both the PE and PS ratio.
Past Earnings Growth
- Total earnings for the Publishing industry have gone up over the last three years, and the industry is now profitable. Revenues have grown 10% per year.
- This means that more sales are being generated by the industry overall, and subsequently profits are increasing too.
Industry Comparison
How does Swedish Publishing compare with similar industries?
| SE Market | -0.11% | |
| Telecom | 0.14% | |
| Media | 1.67% | |
| Publishing | 0.31% | |
| Broadcasting | 4.03% | |
| Advertising | -2.56% | |
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.
Top Stock Gainers and Losers
Which companies have driven the market over the last 7 days?
| Company | Last Price | 7D | 1Y | Valuation | |
|---|---|---|---|---|---|
| No data available | |||||