South Korean (KOSPI) Advertising Industry Analysis

Industry Valuation and Performance

Has the South Korean Advertising Industry valuation changed over the past few years?

Date	Market Cap	Revenue	Earnings	PE	Absolute PE	PS
Fri, 28 Aug 2026	₩4.0t	₩8.8t	₩442.6b	9.4x	9x	0.4x
Sun, 26 Jul 2026	₩3.9t	₩8.8t	₩415.4b	9.1x	9.3x	0.4x
Tue, 23 Jun 2026	₩3.8t	₩8.8t	₩406.5b	9.1x	9.3x	0.4x
Thu, 21 May 2026	₩4.1t	₩8.8t	₩384.3b	11x	10.6x	0.5x
Sat, 18 Apr 2026	₩4.3t	₩8.8t	₩384.6b	14.2x	11.3x	0.5x
Mon, 16 Mar 2026	₩4.6t	₩8.9t	₩370.1b	11.6x	12.4x	0.5x
Wed, 11 Feb 2026	₩4.7t	₩8.8t	₩334.6b	11.4x	14x	0.5x
Fri, 09 Jan 2026	₩4.4t	₩8.8t	₩334.6b	10.9x	13.1x	0.5x
Sun, 07 Dec 2025	₩4.7t	₩8.8t	₩334.6b	12.1x	14.1x	0.5x
Tue, 04 Nov 2025	₩4.5t	₩8.7t	₩313.6b	10.5x	14.2x	0.5x
Thu, 02 Oct 2025	₩4.6t	₩8.7t	₩313.6b	10.7x	14.8x	0.5x
Sat, 30 Aug 2025	₩4.8t	₩8.6t	₩313.2b	11.2x	15.2x	0.6x
Mon, 28 Jul 2025	₩4.9t	₩8.6t	₩346.7b	10.3x	14.1x	0.6x
Wed, 25 Jun 2025	₩4.9t	₩8.6t	₩346.7b	10.5x	14.2x	0.6x
Fri, 23 May 2025	₩4.3t	₩8.5t	₩364.3b	8.8x	11.7x	0.5x
Sun, 20 Apr 2025	₩4.2t	₩8.5t	₩362.7b	9x	11.7x	0.5x
Tue, 18 Mar 2025	₩4.2t	₩8.4t	₩358.1b	9.5x	11.7x	0.5x
Thu, 13 Feb 2025	₩4.2t	₩8.4t	₩343.5b	9.4x	12.3x	0.5x
Sat, 11 Jan 2025	₩4.1t	₩8.4t	₩343.5b	9x	11.9x	0.5x
Mon, 09 Dec 2024	₩4.3t	₩8.4t	₩342.7b	9.6x	12.4x	0.5x
Wed, 06 Nov 2024	₩4.5t	₩8.3t	₩373.4b	10.7x	12x	0.5x
Fri, 04 Oct 2024	₩4.3t	₩8.3t	₩364.8b	9.7x	11.9x	0.5x
Sun, 01 Sep 2024	₩4.1t	₩8.2t	₩360.5b	9.9x	11.4x	0.5x
Tue, 30 Jul 2024	₩4.2t	₩8.1t	₩352.6b	10.7x	11.9x	0.5x
Thu, 27 Jun 2024	₩4.4t	₩8.1t	₩352.6b	10.4x	12.5x	0.5x
Sat, 25 May 2024	₩4.4t	₩7.9t	₩336.7b	10.2x	13.1x	0.6x
Mon, 22 Apr 2024	₩4.3t	₩7.9t	₩338.2b	10.1x	12.8x	0.6x
Wed, 20 Mar 2024	₩4.4t	₩7.8t	₩335.7b	11.1x	13.2x	0.6x
Fri, 16 Feb 2024	₩4.8t	₩8.0t	₩369.5b	11.2x	13x	0.6x
Sun, 14 Jan 2024	₩4.8t	₩8.0t	₩366.1b	11.2x	13x	0.6x
Tue, 12 Dec 2023	₩4.9t	₩8.1t	₩371.1b	12.1x	13.3x	0.6x
Thu, 09 Nov 2023	₩4.8t	₩8.0t	₩359.1b	12.8x	13.4x	0.6x
Sat, 07 Oct 2023	₩5.3t	₩8.0t	₩358.8b	13x	14.7x	0.7x
Mon, 04 Sep 2023	₩5.1t	₩8.0t	₩353.8b	11.9x	14.4x	0.6x

Current Industry PE

Investors are pessimistic on the South Korean Advertising industry, indicating that they anticipate long term growth rates will be lower than they have historically.

The industry is trading at a PE ratio of 9.0x which is lower than its 3-year average PE of 12.8x.

The industry is trading close to its 3-year average PS ratio of 0.54x.

Past Earnings Growth

The earnings for companies in the Advertising industry have grown 7.8% per year over the last three years.
Revenues for these companies have grown 3.3% per year.
This means that more sales are being generated by these companies overall, and subsequently their profits are increasing too.

Industry Comparison

How does South Korean Advertising compare with similar industries?


KR Market	0.70%
Telecom	-0.53%
Media	-0.37%
Advertising	-0.30%
Cable and Satellite	-0.046%
Publishing	-0.63%
Broadcasting	-0.69%

Industry PEThere are no additional sub-industries under this industry.

Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

Company	Last Price	7D	1Y	Valuation
A030000 Cheil Worldwide	₩19.34k	2.3% +₩44.6b	-2.3%	PE8.9x
A089600 kt nasmedia	₩13.33k	7.8% +₩11.0b	-8.9%	PS1.1x
A214320 Innocean Worldwide	₩19.01k	1.2% +₩8.8b	3.5%	PE5.9x
A351870 Chai Communication	₩2.66k	24.1% +₩5.7b	-60.4%	PE257.5x
A408920 Messe eSangLtd	₩3.25k	4.2% +₩5.5b	-5.9%	PE8x

Chai Communication Co., Ltd. announced that it expects to receive KRW 10 billion in funding

Chai Communication Co., Ltd. announced a private placement to issue series 3 unregistered interest bearing unsecured private placement convertible bonds for gross proceeds of KRW 10,000,000,000 on April 22, 2026. The transaction includes participation from new investors, Suseong KOSDAQ Venture D4 General Private Investment Trust for KRW 1,500,000,000, Suseong KOSDAQ Venture D7 General Private Investment Trust (Professional Investor) for KRW 800,000,000, Suseong KOSDAQ Venture D5 General Private Investment Trust (Profit and Loss Differential) for KRW 1,800,000,000, Suseong KOSDAQ Venture D9 General Private Investment Trust for KRW 500,000,000, Suseong KOSDAQ Venture D6 General Private Investment Trust for KRW 400,000,000, Korea Value KOSDAQ Venture Private Equity Investment Trust No. 1 for KRW 1,000,000,000, CSquared Venture Investment Private Investment Trust No. 14 for KRW 1,000,000,000, JC Asset KOSDAQ Venture Private Investment Trust No. 12 for KRW 1,000,000,000, Vogo Alpha Plus Public Offering Venture Company Private Equity Investment Trust No. 5 for KRW 1,000,000,000, Nice KOSDAQ Venture Private Investment Trust No. 1 for KRW 500,000,000, Bastion KOSDAQ Venture Private Equity Investment Trust No. 1 for KRW 300,000,000 and Oreum KOSDAQ Venture Private Investment Trust No. 3 for KRW 200,000,000. The bonds have zero coupon rate and yield to maturity of 3%. The bonds will mature on April 30, 2028. The bonds will be 100% converted into 2,436,053 common shares at a fixed conversion price of KRW 4,105 per share. The conversion period is from April 30, 2027 to March 30, 2028. The payment date of the transaction is April 30, 2026. The transaction has been approved by the board of directors of the company. The transaction will happen through third party allocation. The security is subject to one year lock up.

South Korean (KOSPI) Advertising Industry Analysis

Industry Valuation and Performance

Industry Comparison

Top Stock Gainers and Losers

Latest News

New major risk - Financial position

New major risk - Revenue and earnings growth

Investor sentiment deteriorates as stock falls 16%

Second quarter 2026 earnings released: ₩230 loss per share (vs ₩50.00 loss in 2Q 2025)

ADforus Co., Ltd. (KOSDAQ:A397810) announces an Equity Buyback for KRW 3,000 million worth of its shares.

Investor sentiment improves as stock rises 16%

Investor sentiment improves as stock rises 15%

Cheil Worldwide Inc. to Report Q2, 2026 Final Results on Jul 24, 2026

Price target decreased by 10% to ₩16,000

Investor sentiment deteriorates as stock falls 21%

Innocean Worldwide's (KRX:214320) Performance Is Even Better Than Its Earnings Suggest

Chai Communication Co., Ltd. announced that it expects to receive KRW 10 billion in funding

FSN Co., Ltd., Annual General Meeting, Mar 31, 2026