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South Korean (KOSPI) Advertising Industry Analysis
UpdatedNov 24, 2025
DataAggregated Company Financials
Companies22
- 7D0.2%
- 3M-3.6%
- 1Y1.6%
- YTDn/a
Over the last 7 days, the Advertising industry has remained flat, although notably Chai CommunicationLTD declined by 8.7%. Furthermore, the industry has been flat for the past year as well. As for the next few years, earnings are expected to grow by 16% per annum.
Industry Valuation and Performance
Has the South Korean Advertising Industry valuation changed over the past few years?
| Date | Market Cap | Revenue | Earnings | PE | Absolute PE | PS |
|---|---|---|---|---|---|---|
| Tue, 25 Nov 2025 | ₩4.6t | ₩8.8t | ₩325.3b | 11.7x | 14.1x | 0.5x |
| Thu, 23 Oct 2025 | ₩4.5t | ₩8.7t | ₩313.6b | 10.6x | 14.4x | 0.5x |
| Sat, 20 Sep 2025 | ₩4.8t | ₩8.6t | ₩311.7b | 11.1x | 15.3x | 0.6x |
| Mon, 18 Aug 2025 | ₩4.8t | ₩8.6t | ₩346.7b | 10x | 13.8x | 0.6x |
| Wed, 16 Jul 2025 | ₩5.1t | ₩8.6t | ₩346.7b | 10.7x | 14.6x | 0.6x |
| Fri, 13 Jun 2025 | ₩4.7t | ₩8.6t | ₩346.7b | 10.2x | 13.5x | 0.5x |
| Sun, 11 May 2025 | ₩4.4t | ₩8.5t | ₩362.7b | 9x | 12.1x | 0.5x |
| Tue, 08 Apr 2025 | ₩4.0t | ₩8.5t | ₩362.7b | 8.7x | 11.1x | 0.5x |
| Thu, 06 Mar 2025 | ₩4.2t | ₩8.4t | ₩342.5b | 9.3x | 12.3x | 0.5x |
| Sat, 01 Feb 2025 | ₩4.1t | ₩8.4t | ₩343.5b | 9.1x | 12x | 0.5x |
| Mon, 30 Dec 2024 | ₩4.1t | ₩8.4t | ₩343.5b | 9x | 11.9x | 0.5x |
| Wed, 27 Nov 2024 | ₩4.4t | ₩8.3t | ₩351.4b | 9.5x | 12.5x | 0.5x |
| Fri, 25 Oct 2024 | ₩4.5t | ₩8.3t | ₩364.8b | 9.8x | 12.4x | 0.5x |
| Sun, 22 Sep 2024 | ₩4.2t | ₩8.2t | ₩359.8b | 9.4x | 11.7x | 0.5x |
| Tue, 20 Aug 2024 | ₩4.0t | ₩8.1t | ₩357.5b | 11.6x | 11.2x | 0.5x |
| Thu, 18 Jul 2024 | ₩4.3t | ₩8.1t | ₩352.6b | 10.9x | 12.1x | 0.5x |
| Sat, 15 Jun 2024 | ₩4.5t | ₩8.1t | ₩352.6b | 10.9x | 12.8x | 0.6x |
| Mon, 13 May 2024 | ₩4.5t | ₩7.9t | ₩338.2b | 10.4x | 13.3x | 0.6x |
| Wed, 10 Apr 2024 | ₩4.4t | ₩7.9t | ₩338.2b | 10.3x | 13x | 0.6x |
| Fri, 08 Mar 2024 | ₩4.8t | ₩8.0t | ₩368.3b | 10.5x | 12.9x | 0.6x |
| Sun, 04 Feb 2024 | ₩4.9t | ₩8.0t | ₩366.1b | 10.9x | 13.3x | 0.6x |
| Tue, 02 Jan 2024 | ₩4.9t | ₩8.1t | ₩371.1b | 11.7x | 13.3x | 0.6x |
| Thu, 30 Nov 2023 | ₩4.7t | ₩8.0t | ₩373.3b | 11.3x | 12.6x | 0.6x |
| Sat, 28 Oct 2023 | ₩4.7t | ₩8.0t | ₩359.1b | 11.9x | 13x | 0.6x |
| Mon, 25 Sep 2023 | ₩5.1t | ₩8.0t | ₩353.5b | 12.4x | 14.4x | 0.6x |
| Wed, 23 Aug 2023 | ₩5.1t | ₩7.9t | ₩339.5b | 10.2x | 14.9x | 0.6x |
| Fri, 21 Jul 2023 | ₩5.2t | ₩7.8t | ₩320.3b | 10.4x | 16.2x | 0.7x |
| Sun, 18 Jun 2023 | ₩5.2t | ₩8.2t | ₩361.2b | 10.7x | 14.4x | 0.6x |
| Tue, 16 May 2023 | ₩5.1t | ₩8.0t | ₩371.4b | 11x | 13.8x | 0.6x |
| Thu, 13 Apr 2023 | ₩5.4t | ₩8.0t | ₩371.4b | 11.9x | 14.4x | 0.7x |
| Sat, 11 Mar 2023 | ₩5.5t | ₩7.9t | ₩413.7b | 13x | 13.2x | 0.7x |
| Mon, 06 Feb 2023 | ₩5.8t | ₩7.7t | ₩418.4b | 13.5x | 14x | 0.8x |
| Wed, 04 Jan 2023 | ₩5.3t | ₩7.6t | ₩402.1b | 12.5x | 13.2x | 0.7x |
| Fri, 02 Dec 2022 | ₩5.8t | ₩7.6t | ₩405.0b | 12.4x | 14.3x | 0.8x |
Price to Earnings Ratio
14.3x
Current Industry PE
- Investors are relatively neutral on the South Korean Advertising industry at the moment, indicating that they anticipate long term growth rates to remain steady.
- The industry is trading close to its 3-year average PE ratio of 13.5x.
- The industry is trading close to its 3-year average PS ratio of 0.59x.
Past Earnings Growth
- The earnings for companies in the Advertising industry have declined 6.7% per year over the last three years.
- Meanwhile revenues for these companies have grown 4.8% per year.
- This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has decreased profits.
Industry Comparison
How does South Korean Advertising compare with similar industries?
| KR Market | -5.89% | |
| Telecom | -1.27% | |
| Media | -1.68% | |
| Advertising | 0.18% | |
| Cable and Satellite | -0.58% | |
| Broadcasting | -2.88% | |
| Publishing | -9.83% | |
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.
Top Stock Gainers and Losers
Which companies have driven the market over the last 7 days?
| Company | Last Price | 7D | 1Y | Valuation | |
|---|---|---|---|---|---|
| A030000 Cheil Worldwide | ₩22.50k | 3.7% +₩81.0b | 23.9% | PE12.5x | |
| A214320 Innocean Worldwide | ₩18.17k | 2.9% +₩20.8b | -10.0% | PE8.6x | |
| A035000 HS Ad | ₩8.82k | 2.8% +₩3.9b | 37.2% | PE11.1x | |
| A089600 kt nasmedia | ₩12.90k | 2.5% +₩3.6b | -11.4% | PS1x | |
| A080010 eSang NetworksLtd | ₩7.25k | 5.1% +₩3.2b | 34.8% | PE4.6x |
