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South Korean (KOSPI) Advertising Industry Analysis

UpdatedFeb 20, 2024
DataAggregated Company Financials
Companies20
  • 7D1.4%
  • 3M1.3%
  • 1Y-12.7%
  • YTDn/a

In the last week, the Advertising industry is flat overall, with Nasmedia standing out by going down 5.6%. As for the longer term, the industry has declined 13% in the last year. Earnings are forecast to grow by 5.2% annually.

Industry Valuation and Performance

Has the South Korean Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Tue, 20 Feb 2024₩4.9t₩8.0t₩368.3b11.1x13.2x0.6x
Thu, 18 Jan 2024₩4.6t₩8.0t₩366.1b10.8x12.6x0.6x
Sat, 16 Dec 2023₩5.0t₩8.1t₩371.1b11.9x13.4x0.6x
Mon, 13 Nov 2023₩4.8t₩8.0t₩359.1b12.6x13.3x0.6x
Wed, 11 Oct 2023₩5.3t₩8.0t₩358.8b12.5x14.7x0.7x
Fri, 08 Sep 2023₩5.0t₩8.0t₩353.8b11.7x14.2x0.6x
Sun, 06 Aug 2023₩5.2t₩7.8t₩320.3b11x16.3x0.7x
Tue, 04 Jul 2023₩4.8t₩7.8t₩324.3b10.9x14.9x0.6x
Thu, 01 Jun 2023₩5.2t₩8.2t₩361.1b10.5x14.4x0.6x
Sat, 29 Apr 2023₩5.1t₩8.0t₩371.4b11.5x13.8x0.6x
Mon, 27 Mar 2023₩5.3t₩8.0t₩390.5b12.6x13.5x0.7x
Wed, 22 Feb 2023₩5.7t₩7.7t₩417.9b13.5x13.5x0.7x
Fri, 20 Jan 2023₩5.6t₩7.7t₩409.9b13.3x13.7x0.7x
Sun, 18 Dec 2022₩5.7t₩7.6t₩402.1b12.8x14.3x0.8x
Tue, 15 Nov 2022₩5.6t₩7.2t₩385.5b11.7x14.5x0.8x
Thu, 13 Oct 2022₩5.2t₩7.2t₩373.4b11x14x0.7x
Sat, 10 Sep 2022₩5.7t₩7.2t₩373.5b12.8x15.2x0.8x
Mon, 08 Aug 2022₩6.1t₩6.9t₩370.8b13.5x16.5x0.9x
Wed, 06 Jul 2022₩5.8t₩6.9t₩370.8b13.3x15.5x0.8x
Fri, 03 Jun 2022₩6.5t₩6.9t₩372.2b14.9x17.4x0.9x
Sun, 01 May 2022₩6.6t₩6.5t₩354.0b15.5x18.7x1x
Tue, 29 Mar 2022₩6.6t₩6.3t₩368.9b14.6x17.8x1x
Thu, 24 Feb 2022₩6.4t₩6.0t₩386.4b12.8x16.6x1.1x
Sat, 22 Jan 2022₩6.0t₩6.0t₩386.0b14.2x15.5x1x
Mon, 20 Dec 2021₩6.4t₩6.0t₩386.0b14.7x16.5x1.1x
Wed, 17 Nov 2021₩6.6t₩5.6t₩365.8b14.2x18x1.2x
Fri, 15 Oct 2021₩6.3t₩5.6t₩365.8b14.4x17.3x1.1x
Sun, 12 Sep 2021₩6.6t₩5.6t₩364.7b16x18x1.2x
Tue, 10 Aug 2021₩6.9t₩5.6t₩364.7b18.7x19x1.2x
Mon, 03 May 2021₩6.5t₩5.2t₩318.5b20x20.5x1.2x
Price to Earnings Ratio

18.3x


Total Market Cap: ₩6.0tTotal Earnings: ₩330.2bTotal Revenue: ₩5.2tTotal Market Cap vs Earnings and Revenue0%0%0%
South Korean Advertising Industry Price to Earnings3Y Average 16.1x202220232024
Current Industry PE
  • Investors are pessimistic on the South Korean Advertising industry, indicating that they anticipate long term growth rates will be lower than they have historically.
  • The industry is trading at a PE ratio of 13.0x which is lower than its 3-year average PE of 16.1x.
  • The industry is trading close to its 3-year average PS ratio of 0.89x.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have grown 3.7% per year over the last three years.
  • Revenues for these companies have grown 15% per year.
  • This means that more sales are being generated by these companies overall, and subsequently their profits are increasing too.

Industry Comparison

How does South Korean Advertising compare with similar industries?

KR Market2.46%
Telecom3.81%
Media2.96%
Advertising1.41%
Cable and Satellite14.52%
Publishing3.95%
Broadcasting1.47%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
A236810 NBT₩7.98k7.7%
+₩9.3b
10.8%PS1.2x
A010470 Oricom₩9.75k5.6%
+₩6.0b
-32.3%PE15.6x
A216050 Incross₩11.24k2.8%
+₩3.7b
-41.7%PE8.8x
A123570 eMnet₩3.55k5.2%
+₩3.7b
-18.4%PE16.5x
A169330 Macromill Embrain₩3.12k4.4%
+₩2.4b
-11.1%PE27.7x
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Latest News

A169330

₩3,115.00

Macromill Embrain

7D

4.4%

1Y

-11.1%

A214270

₩2,830.00

FSN

7D

-1.7%

1Y

-39.5%

A237820

₩6,380.00

PlayD

7D

2.1%

1Y

-7.3%

A030000

₩18,600.00

Cheil Worldwide

7D

-0.3%

1Y

-7.7%

A291230

₩3,490.00

NP

7D

-1.3%

1Y

-46.1%

A089600

₩23,600.00

Nasmedia

7D

-2.3%

1Y

-8.2%

A216050

₩11,240.00

Incross

7D

2.8%

1Y

-41.7%

A321820

₩16,000.00

WIDER PLANET

7D

0.9%

1Y

122.8%

A123570

₩3,545.00

eMnet

7D

5.2%

1Y

-18.4%

A035000

₩6,290.00

HS Ad

7D

1.1%

1Y

1.0%

A214320

₩21,900.00

Innocean Worldwide

7D

-0.5%

1Y

1.2%

A015540

₩70.00

THELMA Therapeutics

7D

-6.7%

1Y

n/a

A236810

₩7,980.00

NBT

7D

7.7%

1Y

10.8%

A273060

₩1,340.00

Wise birds

7D

-1.5%

1Y

-15.1%

A279060

₩2,750.00

INNOVEX

7D

-2.3%

1Y

-25.0%