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Brazilian (BOVESPA) Consumer Discretionary Sector Analysis

UpdatedJan 15, 2026
DataAggregated Company Financials
Companies66
  • 7D0.3%
  • 3M2.0%
  • 1Y13.1%
  • YTD0.6%

Over the last 7 days, the Consumer Discretionary industry has dropped 1.4%, driven by a pullback from Magazine Luiza of 10%. In contrast, Cogna Educação has gained 7.5%. Over the past 12 months, the industry was up 17%. Earnings are forecast to grow by 25% annually.

Sector Valuation and Performance

Has the Brazilian Consumer Discretionary Sector valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Thu, 15 Jan 2026R$257.5bR$881.1b-R$5,012,075,530.008.2x-51.4x0.3x
Sat, 13 Dec 2025R$270.1bR$885.0b-R$5,154,780,530.008.6x-52.4x0.3x
Mon, 10 Nov 2025R$256.1bR$2.2tR$158.9b8.1x1.6x0.1x
Wed, 08 Oct 2025R$236.4bR$895.2bR$9.7b7.3x24.3x0.3x
Fri, 05 Sep 2025R$220.0bR$713.5bR$18.9b7.6x11.6x0.3x
Sun, 03 Aug 2025R$214.4bR$707.0bR$21.0b9.6x10.2x0.3x
Tue, 01 Jul 2025R$221.8bR$707.0bR$21.0b9.8x10.6x0.3x
Thu, 29 May 2025R$232.9bR$706.8bR$21.0b9.8x11.1x0.3x
Sat, 26 Apr 2025R$197.8bR$686.0bR$23.4b9x8.4x0.3x
Mon, 24 Mar 2025R$184.2bR$688.0bR$25.8b8.3x7.1x0.3x
Wed, 19 Feb 2025R$185.3bR$679.1bR$24.8b8.6x7.5x0.3x
Fri, 17 Jan 2025R$171.9bR$670.8bR$28.1b8.5x6.1x0.3x
Sun, 15 Dec 2024R$180.4bR$669.5bR$28.1b9.2x6.4x0.3x
Tue, 12 Nov 2024R$202.1bR$636.3bR$15.4b10.4x13.1x0.3x
Thu, 10 Oct 2024R$206.6bR$629.9bR$12.3b10.9x16.8x0.3x
Sat, 07 Sep 2024R$215.6bR$632.1bR$11.0b11.2x19.7x0.3x
Mon, 05 Aug 2024R$201.9bR$618.8bR$7.9b11.2x25.6x0.3x
Wed, 03 Jul 2024R$199.4bR$623.7bR$6.1b10.9x32.5x0.3x
Fri, 31 May 2024R$199.0bR$607.1bR$6.0b10.8x33.2x0.3x
Sun, 28 Apr 2024R$182.7bR$384.5bR$3.0b11.5x60x0.5x
Tue, 26 Mar 2024R$196.7bR$384.7bR$6.4b12.3x30.9x0.5x
Thu, 22 Feb 2024R$194.0bR$386.0bR$3.7b12.8x52.2x0.5x
Sat, 20 Jan 2024R$192.8bR$386.1bR$5.3b12.2x36.3x0.5x
Mon, 18 Dec 2023R$218.5bR$386.1bR$5.3b11.9x41.1x0.6x
Wed, 15 Nov 2023R$180.8bR$414.5bR$4.8b10.7x37.8x0.4x
Fri, 13 Oct 2023R$177.5bR$422.0bR$4.4b9.9x40.6x0.4x
Sun, 10 Sep 2023R$191.2bR$422.0bR$4.4b10.7x43.7x0.5x
Tue, 08 Aug 2023R$216.1bR$429.8bR$4.9b13.7x44.2x0.5x
Thu, 06 Jul 2023R$214.8bR$429.6bR$4.9b13.2x44.1x0.5x
Sat, 03 Jun 2023R$200.9bR$429.6bR$4.8b11.5x41.7x0.5x
Mon, 01 May 2023R$162.5bR$425.4bR$5.7b10.1x28.6x0.4x
Wed, 29 Mar 2023R$160.0bR$423.0bR$4.6b11.3x34.7x0.4x
Fri, 24 Feb 2023R$174.8bR$422.1bR$6.7b9.2x26x0.4x
Sun, 22 Jan 2023R$182.1bR$422.0bR$6.8b9.9x26.7x0.4x
Price to Earnings Ratio

26.7x


Total Market Cap: R$182.1bTotal Earnings: R$6.8bTotal Revenue: R$422.0bTotal Market Cap vs Earnings and Revenue0%0%0%
Brazilian Consumer Discretionary Sector Price to Earnings3Y Average 23.6x202420252026
Current Industry PE
  • Investors are pessimistic on the Brazilian Consumer Discretionary industry, indicating that they anticipate long term growth rates will be lower than they have historically.
  • The industry is trading close to its 3-year average PS ratio of 0.37x.
Past Earnings Growth
  • Total earnings for the Consumer Discretionary industry have declined over the last three years, with the industry now making a loss overall.
  • Meanwhile revenues have grown 28% per year.
  • This means that although more sales are being generated, either the cost of doing business or the level of investment back into businesses has increased, which has decreased profits.

Industry Trends

Which industries have driven the changes within the Brazilian Consumer Discretionary sector?

BR Market1.32%
Consumer Discretionary0.35%
Specialty Stores1.76%
Auto Components1.45%
Leisure1.33%
Consumer Services0.44%
Online Retail and Ecommerce0%0
Hospitality-0.32%
Consumer Durables-0.50%
Luxury-0.79%
General Merchandise and Department Stores-8.25%
Industry PE
  • Investors are most optimistic about the Hospitality industry even though it's trading below its 3-year average PE ratio of 387x.
    • Analysts are expecting annual earnings growth of 38.2%, which is higher than its past year's earnings decline of 38.7% per year.
Forecasted Growth
  • Analysts are most optimistic on the Hospitality industry, expecting annual earnings growth of 38% over the next 5 years.
  • This is better than its past earnings decline of 39% per year.
  • In contrast, the Luxury industry is expected to see its earnings grow by 10% per year over the next few years.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
UGPA3 Ultrapar ParticipaçõesR$21.945.3%
+R$1.2b		32.7%PE7.8x
VBBR3 Vibra EnergiaR$25.911.7%
+R$549.3m		55.3%PE18x
LREN3 Lojas RennerR$13.523.0%
+R$373.2m		2.4%PE9.3x
CYRE3 Cyrela Brazil Realty Empreendimentos e ParticipaçõesR$24.922.9%
+R$256.4m		38.9%PE5x
CVCB3 CVC Brasil Operadora e Agência de ViagensR$2.6415.3%
+R$182.4m		48.3%PS0.9x

Latest News

SEER3
R$10.96
Ser Educacional
7D
10.2%
1Y
150.8%

Ser Educacional (BVMF:SEER3) Might Have The Makings Of A Multi-Bagger

Jan 13
Ser Educacional (BVMF:SEER3) Might Have The Makings Of A Multi-Bagger
BHIA3
R$2.74
Grupo Casas Bahia
7D
-9.0%
1Y
-5.5%

BHIA3: Index Inclusion And Upcoming Meeting Will Likely Keep Shares Weak

Analysts have modestly adjusted their price target for Grupo Casas Bahia to reflect updated assumptions on revenue growth, profit margins, and future P/E, which together provide a slightly different view of the company’s earnings potential and risk profile. What's in the News Grupo Casas Bahia S.A. is being added to the Brazil IBRX Index, which can influence how index-tracking funds and some institutional investors view and access the stock (Key Developments).
AZZA3
R$24.16
Azzas 2154
7D
-3.4%
1Y
-23.1%

AZZA3: Remote Meeting And Stronger Margins Will Support Future Upside

Analysts have trimmed their price target on Azzas 2154 to US$42.96 from US$45.32, citing updated assumptions around slightly softer revenue growth, a modestly higher discount rate, stronger profit margins, and a lower future P/E multiple. What's in the News Azzas 2154 has scheduled a Special or Extraordinary Shareholders Meeting for December 9, 2025, to be held exclusively remotely in Brazil (Key Developments).
VIVA3
R$29.29
Vivara Participações
7D
-2.1%
1Y
48.6%

VIVA3: Stable Assumptions Will Support A More Optimistic Future Outlook

Analysts have kept their price target for Vivara Participações unchanged at R$39.18, citing broadly consistent views on discount rate, revenue growth, profit margins and future P/E expectations. Valuation Changes Fair Value: The model fair value estimate is unchanged at R$39.18 per share.
AUAU3
R$3.42
Uniao Pet Participacoes
7D
-9.8%
1Y
n/a
SMFT3
R$22.76
Smartfit Escola de Ginástica e Dança
7D
-1.6%
1Y
23.7%

SMFT3: Index Inclusion And Higher Future P/E Will Support Shares

Analysts now see fair value for Smartfit Escola de Ginástica e Dança nudging higher from R$32.50 to about R$32.74. This reflects updated views on slightly softer revenue growth, a small improvement in profit margins, a modestly higher discount rate and a higher assumed future P/E multiple.
MGLU3
R$8.40
Magazine Luiza
7D
-9.6%
1Y
38.5%

MGLU3: Higher Required Returns And Lower P/E Will Pressure Future Upside

Analysts have trimmed their fair value estimate for Magazine Luiza from R$5.50 to R$5.30, reflecting updated assumptions around revenue growth, profit margins, discount rate and future P/E, which slightly reframes the risk and reward balance for investors. What's in the News Magazine Luiza has scheduled a stock split or significant stock dividend with a 1.05000105 to 1 ratio, effective on December 30, 2025.
CSAN3
R$5.14
Cosan
7D
0.8%
1Y
-40.1%

CSAN3: Leadership Transition And P/E Repricing Will Shape Future Upside Potential

Analysts now estimate Cosan's fair value at $16.06, reduced from $22.86. This change reflects updated views on revenue growth, profit margins and future P/E assumptions.
CVCB3
R$2.64
CVC Brasil Operadora e Agência de Viagens
7D
15.3%
1Y
48.3%

Revenues Not Telling The Story For CVC Brasil Operadora e Agência de Viagens S.A. (BVMF:CVCB3) After Shares Rise 28%

Jan 10
Revenues Not Telling The Story For CVC Brasil Operadora e Agência de Viagens S.A. (BVMF:CVCB3) After Shares Rise 28%
LREN3
R$13.52
Lojas Renner
7D
3.0%
1Y
2.4%

LREN3: Ongoing Share Buybacks Will Support Stronger Long-Term Performance

Analysts have slightly trimmed their price target for Lojas Renner from R$19.50 to about R$19.17. The adjustment reflects updates to their models that now factor in a marginally higher discount rate, a slightly lower revenue growth assumption, a small improvement in profit margin and a modest adjustment to expected future P/E.
VBBR3
R$25.91
Vibra Energia
7D
1.7%
1Y
55.3%
COGN3
R$3.66
Cogna Educação
7D
2.2%
1Y
224.7%
CYRE3
R$24.92
Cyrela Brazil Realty Empreendimentos e Participações
7D
2.9%
1Y
38.9%

CYRE3: Index Inclusions And Governance Strength Will Support Further Upside Potential

Analysts have raised their fair value estimate for Cyrela Brazil Realty Empreendimentos e Participações from R$37.85 to R$39.00, citing updated assumptions for the discount rate, revenue growth, profit margin, and future P/E that reshape their overall view of the stock’s risk and earnings profile. What's in the News Cyrela Brazil Realty Empreendimentos e Participações was added to the Brazil IBOVESPA Index, expanding its presence in a major local benchmark index (Key Developments).
UGPA3
R$21.94
Ultrapar Participações
7D
5.3%
1Y
32.7%

UGPA3: Outperform Upgrade And Long Term Plan Will Reshape Return Profile

Analysts have raised their price target on Ultrapar Participações from R$28.00 to about R$33.00, reflecting updated views on discount rates, profit margins, revenue growth and future P/E assumptions, along with a recent upgrade to Outperform by the Street. Analyst Commentary Bullish analysts are signaling a more constructive view on Ultrapar Participações, pointing to recent target revisions as a sign of growing confidence in how the company is priced and how it is executing its plans.
VULC3
R$18.94
Vulcabras
7D
-3.8%
1Y
11.9%
MRVE3
R$7.62
MRV Engenharia e Participações
7D
-4.9%
1Y
38.0%

MRV Engenharia e Participações' (BVMF:MRVE3) Returns Have Hit A Wall

Dec 06
MRV Engenharia e Participações' (BVMF:MRVE3) Returns Have Hit A Wall