German (DAX) Luxury Industry Analysis

Industry Valuation and Performance

Has the German Luxury Industry valuation changed over the past few years?

Date	Market Cap	Revenue	Earnings	PE	Absolute PE	PS
Mon, 22 Jun 2026	€38.0b	€37.2b	€987.5m	17x	38.5x	1x
Wed, 20 May 2026	€32.5b	€37.2b	€989.3m	16.6x	32.8x	0.9x
Fri, 17 Apr 2026	€31.7b	€37.0b	€925.5m	18.3x	34.2x	0.9x
Sun, 15 Mar 2026	€30.5b	€37.0b	€925.5m	17.9x	33x	0.8x
Tue, 10 Feb 2026	€33.6b	€37.8b	€1.2b	17.4x	28.8x	0.9x
Thu, 08 Jan 2026	€34.9b	€37.8b	€1.2b	17.4x	29.8x	0.9x
Sat, 06 Dec 2025	€35.3b	€37.8b	€1.2b	17.7x	30.2x	0.9x
Mon, 03 Nov 2025	€35.0b	€37.8b	€1.2b	18x	30x	0.9x
Wed, 01 Oct 2025	€38.3b	€38.0b	€1.3b	18.1x	28.8x	1x
Fri, 29 Aug 2025	€36.6b	€38.0b	€1.3b	18.7x	27.5x	1x
Sun, 27 Jul 2025	€41.9b	€38.1b	€1.4b	14.8x	29x	1.1x
Tue, 24 Jun 2025	€41.3b	€38.1b	€1.4b	14.9x	28.5x	1.1x
Thu, 22 May 2025	€46.0b	€38.1b	€1.4b	16x	31.8x	1.2x
Sat, 19 Apr 2025	€41.2b	€37.4b	€1.3b	14.7x	32.5x	1.1x
Mon, 17 Mar 2025	€46.0b	€37.4b	€1.3b	13.1x	36.3x	1.2x
Wed, 12 Feb 2025	€53.3b	€35.9b	€871.2m	16.7x	61.2x	1.5x
Fri, 10 Jan 2025	€53.7b	€35.9b	€871.2m	24.8x	61.6x	1.5x
Sun, 08 Dec 2024	€53.2b	€35.9b	€874.6m	26.9x	60.8x	1.5x
Tue, 05 Nov 2024	€49.0b	€36.1b	€876.4m	24.2x	56x	1.4x
Thu, 03 Oct 2024	€50.3b	€35.6b	€691.4m	21.4x	72.8x	1.4x
Sat, 31 Aug 2024	€50.2b	€35.6b	€691.2m	22.3x	72.7x	1.4x
Mon, 29 Jul 2024	€51.3b	€35.0b	€641.0m	24.7x	80x	1.5x
Wed, 26 Jun 2024	€48.9b	€35.0b	€641.1m	24x	76.3x	1.4x
Fri, 24 May 2024	€50.8b	€35.0b	€641.1m	26.3x	79.2x	1.5x
Sun, 21 Apr 2024	€50.3b	€34.8b	€475.3m	18.8x	105.8x	1.4x
Tue, 19 Mar 2024	€46.0b	€34.8b	€475.5m	17.5x	96.7x	1.3x
Thu, 15 Feb 2024	€42.3b	€35.7b	€361.3m	19.2x	117x	1.2x
Sat, 13 Jan 2024	€43.8b	€35.7b	€361.3m	21.1x	121.3x	1.2x
Mon, 11 Dec 2023	€48.0b	€35.7b	€438.2m	19x	109.5x	1.3x
Wed, 08 Nov 2023	€43.6b	€36.2b	€238.7m	17.3x	182.7x	1.2x
Fri, 06 Oct 2023	€42.3b	€36.2b	€247.5m	17.3x	171x	1.2x
Sun, 03 Sep 2023	€47.5b	€36.2b	€250.3m	20.2x	189.6x	1.3x
Tue, 01 Aug 2023	€47.6b	€36.3b	€491.6m	19.1x	96.9x	1.3x
Thu, 29 Jun 2023	€41.3b	€36.1b	€520.8m	18.7x	79.2x	1.1x

Current Industry PE

Investors are pessimistic on the German Luxury industry, indicating that they anticipate long term growth rates will be lower than they have historically.

The industry is trading at a PE ratio of 38.5x which is lower than its 3-year average PE of 68.9x.

The 3-year average PS ratio of 1.2x is higher than the industry's current PS ratio of 1.0x.

Past Earnings Growth

The earnings for companies in the Luxury industry have grown 24% per year over the last three years, while revenues have remained mostly flat.
This means that companies overall are more efficiently conducting business since profits are increasing while sales have been flat.

Industry Trends

Which industries have driven the changes within the German Consumer Discretionary industry?


DE Market	-0.24%
Consumer Discretionary	-5.71%
Luxury	-0.74%
Footwear	0.64%
Textiles	0%	0
Apparel, Accessories and Luxury Goods	-0.91%

Industry PE

Investors are most optimistic about the Apparel, Accessories and Luxury Goods industry even though it's trading below its 3-year average PE ratio of 71.9x.

Analysts are expecting annual earnings growth of 13.9%, which is higher than its past year's earnings growth of 10.0% per year.

Forecasted Growth

Analysts are most optimistic on the Footwear industry, expecting annual earnings growth of 77% over the next 5 years.

In contrast, the Apparel, Accessories and Luxury Goods industry is expected to see its earnings grow by 14% per year over the next few years.

	Company	Last Price	7D	1Y	Valuation
	PUM PUMA	€28.23	0.8% +€32.4m	34.0%	PS0.6x
	ELB elumeo	€1.74	7.4% +€711.3k	-13.0%	PS0.3x

Company

Last Price

Valuation

PUM PUMA

€28.23

0.8%
+€32.4m

34.0%

PS0.6x

ELB elumeo

€1.74

7.4%
+€711.3k

-13.0%

PS0.3x

Puma Opens Puma Nitro Lab in Los Angeles and Reveals Ultra Nitro 7 Football Boot

PUMA opened the PUMA NITRO Lab in Los Angeles, marking the global reveal of the Ultra Nitro 7 and NITRO's arrival in football for the first time on a football boot. Previous editions of the NITRO Lab in Paris, Tokyo, and London explored the future of running performance and cemented NITRO as the defining technology in elite running with Fast-R3. The PUMA NITRO Lab welcomed a group of young players from the LA Breakers, a local youth football club, giving them the first look at the Ultra Nitro 7. At the centre of the lab is the new Ultra NITRO 7. For five years, NITRO has been the technology that redefined what fast means on the running track. Now, for the first time, it’s in a football boot, and it will be worn on the pitch at this summer’s tournament. At the heart of the main activation is a custom-engineered hero capsule - a suspended industrial display chamber set against a full LED wall that breaks down boot architecture in real time. Guests move through a series of distinct zones: a locker-room-style arrival corridor; a timeline wall tracing the evolution of NITRO technology across the Fast-R3, Berserker, and Ultra Nitro 7; and a football showcase displaying official match balls from the Nitro LE, Premier League, LaLiga, and Serie A. Also on display: the national kits of all 11 PUMA teams competing in this summer’s tournament, representing almost 25% of all qualified nations. The Ultra NITRO 7 will make its debut on the pitch at the biggest tournament in the world, worn by players like Pulisic, Dalot, Gakpo and others. The Lab also offers a first look at what comes next. Frosted display cases preview the Ultra Vision and Ultra Vision8, alongside the PUMA 3D Atom concept boot and the Cryo Vest, a performance cooling garment designed for elite athletes competing in extreme heat conditions. Built around a simple idea, that every push-off should feel faster, the Ultra Nitro 7 introduces NITROFOAM ELITE, engineered into the sockliner and footbed to compress and rebound instantly, delivering energy return with every touch. At 180g, the boot pairs that responsiveness with an ULTRAWEAVE upper for lightweight precision and a SPEEDSYSTEM 2.0 outsole for explosive propulsion, making it the most complete Ultra boot PUMA has ever made.

German (DAX) Luxury Industry Analysis

Industry Valuation and Performance

Industry Trends

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