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Swiss (SMI) Advertising Industry Analysis

UpdatedJan 27, 2026
DataAggregated Company Financials
Companies2
  • 7D1.4%
  • 3M4.4%
  • 1Y7.0%
  • YTDn/a

The Advertising is pretty flat in the last 7 days, but MCH Group has stood out, gaining 6.0%. The past year has been better, since the industry has gained 7.6% in that time.

Industry Valuation and Performance

Has the Swiss Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Tue, 27 Jan 2026CHF 777.9mCHF 728.3mCHF 35.1m26.1x22.2x1.1x
Thu, 25 Dec 2025CHF 725.7mCHF 728.3mCHF 35.1m22.3x20.7x1x
Sat, 22 Nov 2025CHF 721.5mCHF 728.3mCHF 35.1m21.3x20.6x1x
Mon, 20 Oct 2025CHF 739.0mCHF 728.3mCHF 35.1m22.1x21.1x1x
Wed, 17 Sep 2025CHF 758.6mCHF 750.2mCHF 33.3m28.7x22.8x1x
Fri, 15 Aug 2025CHF 764.6mCHF 750.2mCHF 33.3m28.8x23x1x
Sun, 13 Jul 2025CHF 842.7mCHF 750.2mCHF 33.3m31.1x25.3x1.1x
Tue, 10 Jun 2025CHF 842.7mCHF 750.2mCHF 33.3m31.1x25.3x1.1x
Thu, 08 May 2025CHF 785.3mCHF 750.2mCHF 33.3m27.8x23.6x1x
Sat, 05 Apr 2025CHF 741.3mCHF 750.2mCHF 33.3m27.7x22.3x1x
Mon, 03 Mar 2025CHF 758.9mCHF 727.8mCHF 13.9m22.8x54.7x1x
Wed, 29 Jan 2025CHF 726.3mCHF 727.8mCHF 13.9m21.6x52.3x1x
Fri, 27 Dec 2024CHF 717.1mCHF 727.8mCHF 13.9m21.1x51.7x1x
Sun, 24 Nov 2024CHF 691.3mCHF 727.8mCHF 13.9m20.2x49.8x0.9x
Tue, 22 Oct 2024CHF 732.3mCHF 727.8mCHF 13.9m21.4x52.8x1x
Thu, 19 Sep 2024CHF 721.9mCHF 726.1mCHF 12.5m21.9x57.6x1x
Sat, 17 Aug 2024CHF 718.9mCHF 705.1mCHF 14.0m22.2x51.2x1x
Mon, 15 Jul 2024CHF 728.5mCHF 705.1mCHF 14.0m22.6x51.9x1x
Wed, 12 Jun 2024CHF 758.2mCHF 705.1mCHF 14.0m22.5x54x1.1x
Fri, 10 May 2024CHF 776.8mCHF 705.1mCHF 14.0m22.5x55.3x1.1x
Sun, 07 Apr 2024CHF 814.7mCHF 705.1mCHF 14.0m24.7x58x1.2x
Tue, 05 Mar 2024CHF 798.5mCHF 722.6mCHF 35.7m20.1x22.4x1.1x
Thu, 01 Feb 2024CHF 682.3mCHF 715.6mCHF 32.6m18.5x20.9x1x
Sat, 30 Dec 2023CHF 676.9mCHF 715.6mCHF 32.6m18.8x20.7x0.9x
Mon, 27 Nov 2023CHF 653.7mCHF 715.6mCHF 32.6m18.4x20x0.9x
Wed, 25 Oct 2023CHF 634.2mCHF 715.6mCHF 32.6m18x19.4x0.9x
Fri, 22 Sep 2023CHF 684.1mCHF 707.6mCHF 32.3m19.5x21.2x1x
Sun, 20 Aug 2023CHF 679.0mCHF 678.9mCHF 14.4m23.5x47.2x1x
Tue, 18 Jul 2023CHF 688.1mCHF 678.9mCHF 14.4m23.7x47.8x1x
Thu, 15 Jun 2023CHF 817.6mCHF 1.3bCHF 939.0k23.6x870.8x0.6x
Sat, 13 May 2023CHF 838.9mCHF 1.3bCHF 939.0k23.7x893.4x0.7x
Mon, 10 Apr 2023CHF 842.1mCHF 1.3bCHF 11.6m23.5x72.7x0.6x
Wed, 08 Mar 2023CHF 863.7mCHF 1.3bCHF 18.5m24.3x46.6x0.7x
Fri, 03 Feb 2023CHF 869.9mCHF 1.3bCHF 18.5m24.8x46.9x0.7x
Price to Earnings Ratio

46.9x


Total Market Cap: CHF 869.9mTotal Earnings: CHF 18.5mTotal Revenue: CHF 1.3bTotal Market Cap vs Earnings and Revenue0%0%0%
Swiss Advertising Industry Price to Earnings3Y Average 80.6x202420252026
Current Industry PE
    There are only 2 companies in the Swiss Advertising industry, so there is insufficient data to make an industry-wide assessment of both the PE and PS ratio.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have grown 24% per year over the last three years.
  • Meanwhile revenues for these companies have declined 17% per year.
  • This means that less sales are being generated overall, but since cost of doing business is lower, profits have been increasing.

Industry Comparison

How does Swiss Advertising compare with similar industries?

CH Market-0.64%
Telecom1.08%
Media-0.15%
Advertising1.44%
Publishing-0.83%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
MCHN MCH GroupCHF 4.616.0%
+CHF 8.0m		20.4%PE31.5x
APGN APG|SGACHF 212.000.5%
+CHF 3.0m		4.4%PE20.8x

Latest News

MCHN
CHF 4.61
MCH Group
7D
6.0%
1Y
20.4%
APGN
CHF 212.00
APG|SGA
7D
0.5%
1Y
4.4%