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Swiss (SMI) Advertising Industry Analysis

UpdatedJan 29, 2026
DataAggregated Company Financials
Companies2
  • 7D1.6%
  • 3M5.6%
  • 1Y7.7%
  • YTDn/a

The Advertising is pretty flat in the last 7 days, but MCH Group has stood out, gaining 7.5%. The past year has been better, since the industry has gained 6.9% in that time.

Industry Valuation and Performance

Has the Swiss Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Thu, 29 Jan 2026CHF 784.0mCHF 728.3mCHF 35.1m26.5x22.3x1.1x
Sat, 27 Dec 2025CHF 725.7mCHF 728.3mCHF 35.1m22.3x20.7x1x
Mon, 24 Nov 2025CHF 721.5mCHF 728.3mCHF 35.1m21.3x20.6x1x
Wed, 22 Oct 2025CHF 730.1mCHF 728.3mCHF 35.1m22.3x20.8x1x
Fri, 19 Sep 2025CHF 755.6mCHF 750.2mCHF 33.3m28.7x22.7x1x
Sun, 17 Aug 2025CHF 757.6mCHF 750.2mCHF 33.3m28.6x22.8x1x
Tue, 15 Jul 2025CHF 834.5mCHF 750.2mCHF 33.3m30.6x25.1x1.1x
Thu, 12 Jun 2025CHF 840.7mCHF 750.2mCHF 33.3m31.6x25.3x1.1x
Sat, 10 May 2025CHF 778.3mCHF 750.2mCHF 33.3m27.5x23.4x1x
Mon, 07 Apr 2025CHF 741.3mCHF 750.2mCHF 33.3m27.7x22.3x1x
Wed, 05 Mar 2025CHF 761.3mCHF 727.8mCHF 13.9m22.9x54.8x1x
Fri, 31 Jan 2025CHF 727.2mCHF 727.8mCHF 13.9m21.8x52.4x1x
Sun, 29 Dec 2024CHF 723.4mCHF 727.8mCHF 13.9m21.4x52.1x1x
Tue, 26 Nov 2024CHF 692.5mCHF 727.8mCHF 13.9m20.3x49.9x1x
Thu, 24 Oct 2024CHF 734.5mCHF 727.8mCHF 13.9m21.4x52.9x1x
Sat, 21 Sep 2024CHF 715.0mCHF 726.1mCHF 12.5m21.7x57x1x
Mon, 19 Aug 2024CHF 718.9mCHF 705.1mCHF 14.0m22.2x51.2x1x
Wed, 17 Jul 2024CHF 722.9mCHF 705.1mCHF 14.0m22.3x51.5x1x
Fri, 14 Jun 2024CHF 755.8mCHF 705.1mCHF 14.0m22.5x53.8x1.1x
Sun, 12 May 2024CHF 779.2mCHF 705.1mCHF 14.0m22.5x55.5x1.1x
Tue, 09 Apr 2024CHF 824.7mCHF 705.1mCHF 14.0m25x58.7x1.2x
Thu, 07 Mar 2024CHF 788.9mCHF 722.6mCHF 35.7m19.9x22.1x1.1x
Sat, 03 Feb 2024CHF 668.1mCHF 715.6mCHF 32.6m18.1x20.5x0.9x
Mon, 01 Jan 2024CHF 676.9mCHF 715.6mCHF 32.6m18.8x20.7x0.9x
Wed, 29 Nov 2023CHF 651.2mCHF 715.6mCHF 32.6m18.3x20x0.9x
Fri, 27 Oct 2023CHF 634.5mCHF 715.6mCHF 32.6m18x19.4x0.9x
Sun, 24 Sep 2023CHF 682.3mCHF 707.6mCHF 32.3m19.4x21.1x1x
Tue, 22 Aug 2023CHF 679.0mCHF 678.9mCHF 14.4m23.5x47.2x1x
Thu, 20 Jul 2023CHF 686.9mCHF 678.9mCHF 14.4m23.7x47.8x1x
Sat, 17 Jun 2023CHF 812.9mCHF 1.3bCHF 939.0k23.6x865.7x0.6x
Mon, 15 May 2023CHF 838.9mCHF 1.3bCHF 939.0k23.7x893.4x0.7x
Wed, 12 Apr 2023CHF 851.5mCHF 1.3bCHF 11.6m23.7x73.5x0.6x
Fri, 10 Mar 2023CHF 818.1mCHF 1.3bCHF 18.5m24.3x44.1x0.6x
Sun, 05 Feb 2023CHF 873.2mCHF 1.3bCHF 18.5m24.9x47.1x0.7x
Price to Earnings Ratio

47.1x


Total Market Cap: CHF 873.2mTotal Earnings: CHF 18.5mTotal Revenue: CHF 1.3bTotal Market Cap vs Earnings and Revenue0%0%0%
Swiss Advertising Industry Price to Earnings3Y Average 80.6x202420252026
Current Industry PE
    There are only 2 companies in the Swiss Advertising industry, so there is insufficient data to make an industry-wide assessment of both the PE and PS ratio.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have grown 24% per year over the last three years.
  • Meanwhile revenues for these companies have declined 17% per year.
  • This means that less sales are being generated overall, but since cost of doing business is lower, profits have been increasing.

Industry Comparison

How does Swiss Advertising compare with similar industries?

CH Market-0.88%
Telecom5.21%
Media1.25%
Advertising1.63%
Publishing1.08%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
MCHN MCH GroupCHF 4.717.0%
+CHF 9.6m		22.0%PE32.2x
APGN APG|SGACHF 213.000.5%
+CHF 3.0m		4.9%PE20.9x

Latest News

MCHN
CHF 4.71
MCH Group
7D
7.0%
1Y
22.0%
APGN
CHF 213.00
APG|SGA
7D
0.5%
1Y
4.9%