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Swiss (SMI) Advertising Industry Analysis

UpdatedFeb 21, 2026
DataAggregated Company Financials
Companies2
  • 7D1.2%
  • 3M6.6%
  • 1Y0.5%
  • YTDn/a

The Advertising industry has been flat over the last week, but MCH Group has lost 3.5%. In line with that, the industry has also been flat over the past 12 months.

Industry Valuation and Performance

Has the Swiss Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Sat, 21 Feb 2026CHF 769.0mCHF 728.3mCHF 35.1m25.4x21.9x1.1x
Mon, 19 Jan 2026CHF 781.0mCHF 728.3mCHF 35.1m25.6x22.3x1.1x
Wed, 17 Dec 2025CHF 712.3mCHF 728.3mCHF 35.1m21.4x20.3x1x
Fri, 14 Nov 2025CHF 724.2mCHF 728.3mCHF 35.1m21.3x20.6x1x
Sun, 12 Oct 2025CHF 725.2mCHF 750.2mCHF 33.3m27.7x21.8x1x
Tue, 09 Sep 2025CHF 767.8mCHF 750.2mCHF 33.3m28.5x23.1x1x
Thu, 07 Aug 2025CHF 781.1mCHF 750.2mCHF 33.3m29.3x23.5x1x
Sat, 05 Jul 2025CHF 842.8mCHF 750.2mCHF 33.3m31.5x25.3x1.1x
Mon, 02 Jun 2025CHF 821.9mCHF 750.2mCHF 33.3m31.6x24.7x1.1x
Wed, 30 Apr 2025CHF 756.9mCHF 750.2mCHF 33.3m26.7x22.7x1x
Fri, 28 Mar 2025CHF 773.5mCHF 727.6mCHF 16.0m21.9x48.3x1.1x
Sun, 23 Feb 2025CHF 764.5mCHF 727.8mCHF 13.9m23.1x55.1x1.1x
Tue, 21 Jan 2025CHF 735.9mCHF 727.8mCHF 13.9m21.5x53x1x
Thu, 19 Dec 2024CHF 730.2mCHF 727.8mCHF 13.9m21.7x52.6x1x
Sat, 16 Nov 2024CHF 710.7mCHF 727.8mCHF 13.9m20.6x51.2x1x
Mon, 14 Oct 2024CHF 710.8mCHF 727.8mCHF 13.9m20.9x51.2x1x
Wed, 11 Sep 2024CHF 705.2mCHF 705.1mCHF 14.0m21.6x50.2x1x
Fri, 09 Aug 2024CHF 704.7mCHF 705.1mCHF 14.0m21.9x50.2x1x
Sun, 07 Jul 2024CHF 711.6mCHF 705.1mCHF 14.0m22.1x50.7x1x
Tue, 04 Jun 2024CHF 780.6mCHF 705.1mCHF 14.0m23x55.6x1.1x
Thu, 02 May 2024CHF 789.7mCHF 705.1mCHF 14.0m23.2x56.2x1.1x
Sat, 30 Mar 2024CHF 816.7mCHF 718.2mCHF 14.0m24.7x58.2x1.1x
Mon, 26 Feb 2024CHF 743.1mCHF 715.6mCHF 32.6m20.5x22.8x1x
Wed, 24 Jan 2024CHF 670.2mCHF 715.6mCHF 32.6m18.2x20.5x0.9x
Fri, 22 Dec 2023CHF 676.0mCHF 715.6mCHF 32.6m18.7x20.7x0.9x
Sun, 19 Nov 2023CHF 662.8mCHF 715.6mCHF 32.6m18.8x20.3x0.9x
Tue, 17 Oct 2023CHF 653.4mCHF 715.6mCHF 32.6m18.4x20x0.9x
Thu, 14 Sep 2023CHF 664.2mCHF 707.6mCHF 32.3m18.6x20.6x0.9x
Sat, 12 Aug 2023CHF 676.1mCHF 678.9mCHF 14.4m23.2x47x1x
Mon, 10 Jul 2023CHF 686.5mCHF 678.9mCHF 14.4m23.8x47.7x1x
Wed, 07 Jun 2023CHF 835.5mCHF 1.3bCHF 939.0k23.8x889.8x0.7x
Fri, 05 May 2023CHF 836.8mCHF 1.3bCHF 939.0k23.6x891.2x0.6x
Sun, 02 Apr 2023CHF 815.8mCHF 1.3bCHF 11.6m22.7x70.4x0.6x
Tue, 28 Feb 2023CHF 846.9mCHF 1.3bCHF 18.5m24.5x45.7x0.7x
Price to Earnings Ratio

45.7x


Total Market Cap: CHF 846.9mTotal Earnings: CHF 18.5mTotal Revenue: CHF 1.3bTotal Market Cap vs Earnings and Revenue0%0%0%
Swiss Advertising Industry Price to Earnings3Y Average 80.1x202420252026
Current Industry PE
    There are only 2 companies in the Swiss Advertising industry, so there is insufficient data to make an industry-wide assessment of both the PE and PS ratio.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have grown 24% per year over the last three years.
  • Meanwhile revenues for these companies have declined 17% per year.
  • This means that less sales are being generated overall, but since cost of doing business is lower, profits have been increasing.

Industry Comparison

How does Swiss Advertising compare with similar industries?

CH Market1.72%
Telecom0.78%
Media1.26%
Advertising1.21%
Publishing1.29%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
APGN APG|SGACHF 211.001.9%
+CHF 12.0m		-2.8%PE20.7x

Latest News

APGN
CHF 211.00
APG|SGA
7D
1.9%
1Y
-2.8%
MCHN
CHF 4.42
MCH Group
7D
-2.0%
1Y
19.1%