Aroma AD's (BUL:AROM) Popularity With Investors Under Threat As Stock Sinks 53%
Jan 07
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Bulgarian (SOFIX) Consumer Staples Sector Analysis
UpdatedJan 11, 2026
DataAggregated Company Financials
Companies13
- 7D6.8%
- 3M12.0%
- 1Y38.6%
- YTD88.8%
In the last week, the Consumer Staples industry is up 6.8%, with Smart Organic AD up 9.3%. During this same period, the Aroma AD underperformed, falling 13%. This means that the industry has gained 39% over the past year.
Sector Valuation and Performance
Has the Bulgarian Consumer Staples Sector valuation changed over the past few years?
| Date | Market Cap | Revenue | Earnings | PE | Absolute PE | PS |
|---|---|---|---|---|---|---|
| Sun, 11 Jan 2026 | лв472.1m | лв225.3m | лв22.6m | 12.3x | 20.9x | 2.1x |
| Tue, 09 Dec 2025 | лв785.5m | лв428.1m | лв42.3m | 10.4x | 18.6x | 1.8x |
| Thu, 06 Nov 2025 | лв830.6m | лв430.0m | лв42.6m | 11.2x | 19.5x | 1.9x |
| Sat, 04 Oct 2025 | лв828.6m | лв404.9m | лв47.5m | 9.9x | 17.5x | 2x |
| Mon, 01 Sep 2025 | лв825.5m | лв409.8m | лв49.2m | 9.9x | 16.8x | 2x |
| Wed, 30 Jul 2025 | лв827.1m | лв411.4m | лв49.1m | 11x | 16.9x | 2x |
| Fri, 27 Jun 2025 | лв837.9m | лв549.6m | лв46.9m | 11.4x | 17.9x | 1.5x |
| Sun, 25 May 2025 | лв826.1m | лв543.4m | лв63.6m | 10.7x | 13x | 1.5x |
| Tue, 22 Apr 2025 | лв750.9m | лв549.7m | лв64.3m | 9.6x | 11.7x | 1.4x |
| Thu, 20 Mar 2025 | лв802.6m | лв549.3m | лв64.6m | 8.4x | 12.4x | 1.5x |
| Sat, 15 Feb 2025 | лв725.5m | лв591.6m | лв32.2m | 11.6x | 22.6x | 1.2x |
| Mon, 13 Jan 2025 | лв719.1m | лв460.1m | лв35.3m | 10.2x | 20.4x | 1.6x |
| Wed, 11 Dec 2024 | лв718.7m | лв460.1m | лв35.3m | 10.3x | 20.4x | 1.6x |
| Fri, 08 Nov 2024 | лв717.0m | лв438.4m | лв555.0k | 8.6x | 1292x | 1.6x |
| Sun, 06 Oct 2024 | лв825.4m | лв469.3m | лв23.0m | 13x | 35.8x | 1.8x |
| Tue, 03 Sep 2024 | лв850.1m | лв459.2m | лв20.0m | 9.7x | 42.6x | 1.9x |
| Thu, 01 Aug 2024 | лв820.6m | лв450.6m | лв11.0m | 10.1x | 74.7x | 1.8x |
| Sat, 29 Jun 2024 | лв810.7m | лв650.3m | лв46.1m | 9.5x | 17.6x | 1.2x |
| Mon, 27 May 2024 | лв806.3m | лв670.3m | лв36.0m | 10.3x | 22.4x | 1.2x |
| Wed, 24 Apr 2024 | лв797.3m | лв670.7m | лв37.0m | 6.9x | 21.5x | 1.2x |
| Fri, 22 Mar 2024 | лв889.0m | лв921.2m | лв38.1m | 11.9x | 23.4x | 1x |
| Sun, 18 Feb 2024 | лв866.7m | лв924.2m | лв34.3m | 8.3x | 25.3x | 0.9x |
| Tue, 16 Jan 2024 | лв890.0m | лв925.0m | лв34.2m | 8.2x | 26x | 1x |
| Thu, 14 Dec 2023 | лв860.1m | лв927.5m | лв41.6m | 9x | 20.7x | 0.9x |
| Sat, 11 Nov 2023 | лв842.9m | лв768.2m | лв70.9m | 9.7x | 11.9x | 1.1x |
| Mon, 09 Oct 2023 | лв841.9m | лв708.0m | лв40.8m | 13.1x | 20.6x | 1.2x |
| Wed, 06 Sep 2023 | лв678.3m | лв605.9m | лв29.2m | 8.2x | 23.2x | 1.1x |
| Fri, 04 Aug 2023 | лв692.6m | лв616.3m | лв35.1m | 12.8x | 19.7x | 1.1x |
| Sun, 02 Jul 2023 | лв680.3m | лв622.7m | лв36.7m | 12.4x | 18.5x | 1.1x |
| Tue, 30 May 2023 | лв665.5m | лв779.6m | -лв19,917,000.00 | 7.3x | -33.4x | 0.9x |
| Thu, 27 Apr 2023 | лв659.4m | лв763.9m | -лв20,765,000.00 | 7.1x | -31.8x | 0.9x |
| Sat, 25 Mar 2023 | лв661.6m | лв799.5m | -лв696,000.00 | 10.5x | -950.5x | 0.8x |
| Mon, 20 Feb 2023 | лв668.4m | лв768.8m | -лв14,146,000.00 | 12.3x | -47.3x | 0.9x |
| Wed, 18 Jan 2023 | лв683.7m | лв767.9m | -лв14,101,000.00 | 12.7x | -48.5x | 0.9x |
Price to Earnings Ratio
-48.5x
Current Industry PE
- Investors are pessimistic on the Bulgarian Consumer Staples industry, indicating that they anticipate long term growth rates will be lower than they have historically.
- The industry is trading at a PE ratio of 20.9x which is lower than its 3-year average PE of 28.2x.
- The 3-year average PS ratio of 1.4x is lower than the industry's current PS ratio of 2.1x.
Past Earnings Growth
- Total earnings for the Consumer Staples industry have gone up over the last three years and the industry is now profitable.
- Revenues have declined 34% per year.
- This means that less sales are being generated overall, but since the cost of doing business is lower, profits have been increasing.
Industry Trends
Which industries have driven the changes within the Bulgarian Consumer Staples sector?
| BG Market | 4.85% | |
| Consumer Staples | 6.78% | |
| Tobacco | 19.14% | |
| Food | 6.02% | |
| Personal Products | 1.40% | |
| Food and Staples Retail | 0% | 0 |
| Beverage | -0.017% | |
Industry PE
- Investors are most optimistic about the Personal Products industry, which is trading close to its 3-year average PE ratio of 18.5x.
- It looks like they are confident that earnings will grow faster in the future than they have historically.
Forecasted GrowthThere is insufficient data on the sub-industries of this industry.
Top Stock Gainers and Losers
Which companies have driven the market over the last 7 days?
| Company | Last Price | 7D | 1Y | Valuation | |
|---|---|---|---|---|---|
| SO Smart Organic AD | €18.20 | 9.3% +€17.6m | 60.4% | PE30.4x | |
| BTH Bulgartabac Holding AD | €2.80 | 61.0% +€7.8m | 73.3% | n/a | |
| GR6 Gradus AD | €0.57 | 2.3% +€3.0m | 9.3% | PE11.2x | |
| LAV Lavena AD | €1.39 | 20.3% +€2.3m | 81.3% | PE12.3x | |
| ZHBG Zarneni Hrani Bulgaria AD | €0.068 | 9.2% +€1.1m | -0.2% | PE8.1x |
