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Italian (Borsa Italiana) Advertising Industry Analysis

UpdatedSep 05, 2025
DataAggregated Company Financials
Companies15
  • 7D-1.2%
  • 3M4.6%
  • 1Y31.0%
  • YTDn/a

Over the last 7 days, the Advertising industry has dropped 1.2%, driven by Fiera Milano declining 0.9%. This takes the industry's 12 month performance to a gain of 31%. Earnings are forecast to grow by 17% annually.

Industry Valuation and Performance

Has the Italian Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Sat, 06 Sep 2025€1.3b€1.1b€43.4m24.4x30.3x1.2x
Mon, 04 Aug 2025€1.3b€1.1b€51.4m22.5x24.6x1.1x
Wed, 02 Jul 2025€1.3b€1.1b€40.4m30.6x31.1x1.2x
Fri, 30 May 2025€1.1b€1.1b€41.1m22.2x25.9x1x
Sun, 27 Apr 2025€991.3m€1.1b€59.2m14.3x16.8x0.9x
Tue, 25 Mar 2025€982.4m€1.0b€51.9m14.3x18.9x0.9x
Thu, 20 Feb 2025€1.0b€1.1b€69.9m12.3x14.4x1x
Sat, 18 Jan 2025€924.6m€1.1b€69.9m11.8x13.2x0.9x
Mon, 16 Dec 2024€902.7m€1.2b€59.7m11.8x15.1x0.8x
Wed, 13 Nov 2024€849.3m€1.1b€63.8m11.2x13.3x0.7x
Fri, 11 Oct 2024€809.1m€1.1b€63.8m11x12.7x0.7x
Sun, 08 Sep 2024€832.5m€1.2b€18.5m13.3x45.1x0.7x
Tue, 06 Aug 2024€828.5m€1.2b€18.0m12.3x45.9x0.7x
Thu, 04 Jul 2024€880.8m€1.2b€20.4m13.6x43.3x0.7x
Sat, 01 Jun 2024€580.8m€904.2m-€25,149,971.0014.6x-23.1x0.6x
Mon, 29 Apr 2024€546.0m€886.0m-€40,662,873.0013.7x-13.4x0.6x
Wed, 27 Mar 2024€562.5m€915.0m€29,545.0011.8x19039.5x0.6x
Fri, 23 Feb 2024€584.2m€907.3m€4.5m12x130.4x0.6x
Sun, 21 Jan 2024€658.6m€983.2m€3.9m12.7x169.5x0.7x
Tue, 19 Dec 2023€414.0m€765.0m€6.8m13.2x60.7x0.5x
Thu, 16 Nov 2023€625.9m€1.9b€41.3m11.7x15.1x0.3x
Sat, 14 Oct 2023€623.5m€1.9b€41.4m11.8x15.1x0.3x
Mon, 11 Sep 2023€644.4m€1.8b€73.5m16.1x8.8x0.3x
Wed, 09 Aug 2023€645.5m€1.8b€69.1m15.9x9.3x0.4x
Fri, 07 Jul 2023€669.4m€1.8b€64.4m16.2x10.4x0.4x
Sun, 04 Jun 2023€701.2m€1.8b€64.4m16.2x10.9x0.4x
Tue, 02 May 2023€717.3m€1.8b€47.4m35.6x15.1x0.4x
Thu, 30 Mar 2023€737.2m€1.7b€48.0m30.9x15.4x0.4x
Sat, 25 Feb 2023€700.9m€1.6b€55.1m22.9x12.7x0.4x
Mon, 23 Jan 2023€709.1m€1.6b€55.1m24.8x12.9x0.4x
Wed, 21 Dec 2022€647.5m€1.6b€55.1m23.6x11.8x0.4x
Fri, 18 Nov 2022€421.0m€517.3m€34.5m25.6x12.2x0.8x
Sun, 16 Oct 2022€606.7m€1.6b€72.3m25.7x8.4x0.4x
Tue, 13 Sep 2022€663.8m€1.6b€69.4m19.6x9.6x0.4x
Price to Earnings Ratio

9.6x


Total Market Cap: €663.8mTotal Earnings: €69.4mTotal Revenue: €1.6bTotal Market Cap vs Earnings and Revenue0%0%0%
Italian Advertising Industry Price to Earnings3Y Average 179.7x202320242025
Current Industry PE
  • Investors are pessimistic on the Italian Advertising industry, indicating that they anticipate long term growth rates will be lower than they have historically.
  • The industry is trading at a PE ratio of 30.3x which is lower than its 3-year average PE of 180x.
  • The 3-year average PS ratio of 0.64x is lower than the industry's current PS ratio of 1.2x.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have declined 15% per year over the last three years,
  • Revenues have also declined 10% per year.
  • This means overall sales from these companies are declining and profits are subsequently falling as well.

Industry Comparison

How does Italian Advertising compare with similar industries?

IT Market-1.17%
Telecom1.44%
Media2.98%
Advertising-1.25%
Broadcasting7.66%
Publishing0.36%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
PMT Promotica€2.303.6%
+€1.4m
19.8%PE23.6x
VLC Valica€4.0211.0%
+€859.2k
-24.9%n/a
VVG Vivenda Group€0.5419.1%
+€798.2k
n/aPE43.9x
POR Portobello€1.3811.8%
+€770.8k
-68.9%PS0.1x
SGC SG€0.332.8%
+€255.5k
37.0%PS0.3x

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