NYSE:SNConsumer Durables
Is SharkNinja’s Marilyn Monroe Collection the Start of a Design-Led Brand Shift for SN?
SharkNinja, Inc. recently launched a year-long, limited-edition Marilyn Monroe Collection, featuring Marilyn-inspired designs across its home, beauty, and kitchen product lines, including a new French Gold Shark WandVac Cordless Handheld Vacuum.
By pairing a globally recognizable cultural icon with its existing product portfolio, SharkNinja is using design-led branding to differentiate in mature household appliance categories.
Next, we will explore how this Marilyn Monroe Collection,...