NasdaqGS:WTWInsurance
How WTW’s Qover Partnership in Embedded Insurance Could Reshape Its Digital Distribution Strategy (WTW)
Willis, a WTW business, recently expanded its GB Affinity technology ecosystem by announcing a partnership with Qover, a European embedded insurance orchestration provider, to help UK businesses integrate tailored, product-agnostic insurance directly into customer journeys across sectors such as finance, retail, automotive, and membership organisations.
This collaboration combines Qover’s APIs, real-time dashboards, and AI-enhanced claims tools with Willis’s pricing and analytics...