NYSE:SPHREntertainment
Sphere Entertainment (SPHR) Deepens IP-Driven Strategy With New Rocky Horror Sphere Experience
Sphere Entertainment Co. has announced a new immersive Sphere Experience, The Rocky Horror Picture Show at Sphere, which will reimagine the 1975 cult classic using Sphere Studios’ advanced technologies, with opening planned for 2027 as part of its growing Las Vegas content slate.
This move extends the company’s model of building event formats around well-known IP, following the immersive productions Postcard from Earth and The Wizard of Oz at Sphere, which has generated over US$400 million...