NYSE:TGTConsumer Retailing
Can Target’s New Chapter Plan And Parke Bet Justify The Valuation
Target (NYSE:TGT) launched a $5b "New Chapter" turnaround plan under new CEO Michael Fiddelke.
The plan centers on rebuilding trust and recovering sales after a period of controversy and weaker results.
A viral Parke collaboration aimed at Gen Z is a key piece of the refreshed merchandising and branding push.
The company is putting greater emphasis on customer experience as part of its recovery efforts.
Target operates as a large scale general merchandise retailer, with stores and digital...