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Is Uber (UBER) Turning Uber Eats Into Its Core Retail Platform Or A Capital-Intensive Side Bet?
Earlier this week, Uber Technologies announced that Uber Eats in the U.S. has added Kiehl’s, FedEx Office, Blick Art Materials, Academy Sports + Outdoors, and Choice Pet, expanding the app’s on-demand delivery reach well beyond restaurant food into everyday retail categories.
This push to position Uber Eats as a broad, multi-category retail marketplace sits alongside Uber’s growing autonomous vehicle partnerships, together signaling a wider shift in how the company aims to serve both...