NasdaqGS:JBLUAirlines
JetBlue (JBLU) Valuation Check as New BlueHouse Premium Lounge Strategy Targets Higher-Spend Travelers
JetBlue Airways (JBLU) is shaking up its investment story with BlueHouse, a new premium lounge at JFK that signals a clear tilt toward higher spending travelers and potentially higher margin revenue.
See our latest analysis for JetBlue Airways.
These moves come as JetBlue’s 1 month share price return of 17.9 percent has helped claw back a small part of a much tougher year. The 1 year total shareholder return remains firmly negative and longer term performance is weak, suggesting sentiment is...