NYSE:SNAPInteractive Media and Services
Snap Backs Grind Session Streaming To Test Live Sports Monetization
Snap (NYSE:SNAP) is the presenting sponsor of the Grind Session World Championships.
The deal enables global live streaming of the high school basketball tournament through DAZN.
The partnership brings Snap into a major international sports event with a strong youth audience.
For Snap, known for Snapchat and its AR driven camera platform, this sponsorship plugs directly into a sports and live events space that attracts younger viewers. It also sits alongside a broader push by large consumer...