NasdaqGS:TCOMHospitality
How Trip.com's New Creator-Led Trip Community Ecosystem Could Reshape Engagement for Trip.com Group (TCOM) Investors
In recent days, Trip.com Group outlined its top global travel trends for 2026, highlighted rising entertainment-led and sustainable travel demand, and launched its Trip Community ecosystem to integrate creator content and planning tools across platforms like Trip.Moments, Influencer 4 Biz, and Trip.Planner.
Together, these moves show Trip.com Group pushing beyond pure booking services toward a content-rich, creator-powered ecosystem that could deepen user engagement and reshape how travelers...