NasdaqGS:PEPBeverage
PepsiCo Targets Gen Z With Creator Snacks While Valuation Gap Persists
PepsiCo (NasdaqGS:PEP) has launched its first creator-led snack line in partnership with major online influencers.
The snack line is being promoted and sold directly through TikTok, aiming to reach Gen Z shoppers.
The company is also rolling out Pepsi Prebiotic Cola as part of its legacy beverage portfolio.
Both moves highlight a push toward health-oriented products and digital-first marketing.
For you as an investor, these launches provide a fresh data point on how PepsiCo is approaching...