NerdWallet (NRDS) Stock Overview
Operates a digital platform that provides financial guidance to consumers and small and mid-sized businesses (SMB) in the United States, the United Kingdom, Australia, and Canada. More details
| Snowflake Score | |
|---|---|
| Valuation | 3/6 |
| Future Growth | 0/6 |
| Past Performance | 6/6 |
| Financial Health | 6/6 |
| Dividends | 0/6 |
NRDS Community Fair Values
Create NarrativeSee what 8 others think this stock is worth. Follow their fair value or set your own to get alerts.
Analyst Price Targets
NerdWallet, Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$8.60 |
| 52 Week High | US$16.24 |
| 52 Week Low | US$7.33 |
| Beta | 1.34 |
| 1 Month Change | -21.89% |
| 3 Month Change | -22.38% |
| 1 Year Change | -18.41% |
| 3 Year Change | -14.94% |
| 5 Year Change | n/a |
| Change since IPO | -69.61% |
Recent News & Updates
Narrative Update • May 28
NRDS: Performance Marketing Investments Will Support Future Earnings Visibility Despite Execution Concerns
Analysts have trimmed NerdWallet's implied fair value by about $2.50 per share to $12.83 as they factor in softer revenue growth and profit margin assumptions, which are partly offset by a slightly higher future P/E multiple. Analyst Commentary Recent Street research on NerdWallet clusters around lower price targets and a more cautious stance on execution, particularly around marketing efficiency, earnings visibility, and balance sheet flexibility.Seeking Alpha • Apr 20
NerdWallet: Despite Search Challenges, The Bottom Line Remains Strong
Summary NerdWallet remains a "Buy" despite a ~30% drawdown from December highs, with valuation now highly attractive. NRDS offsets search-driven revenue headwinds in legacy verticals by growing affiliate revenue from insurance and brokerage accounts. Gross margins in the mid-90%s and $98.3 million in cash with no debt provide robust financial flexibility for NRDS. Stock-based comp dilution is relatively low, supporting quality of earnings and making growth headwinds appear well priced in. Read the full article on Seeking AlphaRecent updates
Narrative Update • May 28
NRDS: Performance Marketing Investments Will Support Future Earnings Visibility Despite Execution Concerns
Analysts have trimmed NerdWallet's implied fair value by about $2.50 per share to $12.83 as they factor in softer revenue growth and profit margin assumptions, which are partly offset by a slightly higher future P/E multiple. Analyst Commentary Recent Street research on NerdWallet clusters around lower price targets and a more cautious stance on execution, particularly around marketing efficiency, earnings visibility, and balance sheet flexibility.Seeking Alpha • Apr 20
NerdWallet: Despite Search Challenges, The Bottom Line Remains Strong
Summary NerdWallet remains a "Buy" despite a ~30% drawdown from December highs, with valuation now highly attractive. NRDS offsets search-driven revenue headwinds in legacy verticals by growing affiliate revenue from insurance and brokerage accounts. Gross margins in the mid-90%s and $98.3 million in cash with no debt provide robust financial flexibility for NRDS. Stock-based comp dilution is relatively low, supporting quality of earnings and making growth headwinds appear well priced in. Read the full article on Seeking AlphaNarrative Update • Mar 11
NRDS: Performance Marketing And Buybacks Will Support Future Earnings Visibility
Analysts have trimmed their average price target on NerdWallet to $15 from about $16, reflecting lower assumed future P/E multiples and slightly softer profit margin expectations, even as they highlight recent revenue and EBITDA outperformance supported by stronger contributions from Loans, Insurance and Banking. Analyst Commentary Bullish Takeaways Bullish analysts point to Q4 revenue and EBITDA that came in ahead of Street estimates, with revenue about 7% above expectations and EBITDA roughly US$1m higher, as evidence that NerdWallet is executing well against current forecasts.Narrative Update • Feb 24
NRDS: Expanded Buybacks Will Support Future Earnings Visibility
Analysts have kept their $16.17 price target for NerdWallet broadly unchanged, citing only small adjustments to their discount rate, long-term revenue growth, profit margin, and future P/E assumptions as the reasons for this stable view. What's in the News On September 16, 2025, NerdWallet announced a change in its equity buyback plan terms, increasing its share repurchase authority by US$50 million to a total authorization of US$125 million (Key Developments).Narrative Update • Feb 09
NRDS: Paid Marketing And Buybacks Will Support Future Earnings Visibility
Narrative Update Analysts have lifted their price target on NerdWallet to US$18 from US$16. They cite higher expected 2025 and 2026 EBITDA driven by stronger paid marketing performance and a broader product set that is helping deepen consumer relationships and support earnings visibility.Narrative Update • Jan 25
NRDS: Paid Marketing Profit And Buybacks Will Support Future Earnings Visibility
Analysts have lifted their 12 month price target for NerdWallet to US$18 from US$16, pointing to higher 2025 and 2026 EBITDA assumptions tied to stronger variable marketing profit, a broader product suite that is resonating with sub prime consumers, and efforts to build more recurring user relationships that they believe could support the valuation multiple. Analyst Commentary Analysts are updating their views on NerdWallet around higher EBITDA assumptions and how effectively the company can turn its content reach and product breadth into more stable, recurring user activity.Narrative Update • Jan 10
NRDS: Paid Marketing And Buybacks Will Support Future Earnings Visibility
Analysts have raised their price target on NerdWallet by $2 to $18, citing higher expected 2025 and 2026 EBITDA from improved paid marketing effectiveness across a broader product set and a focus on more vertically integrated, recurring customer relationships. Analyst Commentary Bullish analysts are tying their higher price target to updated 2025 and 2026 EBITDA expectations and what they see as improving execution on NerdWallet's paid marketing and product expansion efforts.Narrative Update • Dec 25
NRDS: Expanded Sub Prime Marketing And Buybacks Will Drive Future Earnings Visibility
Analysts have raised their price target on NerdWallet to $18 from $16. They cite higher projected 2025 and 2026 EBITDA driven by stronger variable marketing profits from an expanded product suite and deeper, recurring consumer relationships that support improved earnings visibility and valuation multiples.Narrative Update • Dec 10
NRDS: Expanded Sub Prime Focus And Buybacks Will Shape Future Earnings Visibility
Analysts have raised their price target on NerdWallet to $18 from $16, citing higher expected 2025 and 2026 EBITDA driven by improved paid marketing efficiency, a broader product suite focused on sub prime consumers, and growing recurring customer relationships that support stronger earnings visibility and valuation multiples. Analyst Commentary Recent research updates highlight a constructive view on NerdWallet's medium term earnings power, driven by improved marketing efficiency and a more diversified product mix aimed at sub prime consumers.Narrative Update • Nov 26
NRDS: Recurring Relationships And Expanded Offerings Will Balance Risks Ahead
NerdWallet's analyst price target has been increased from $15.83 to $16.17. Analysts cite improved marketing effectiveness, greater product suite depth, and stronger recurring consumer relationships as factors driving higher earnings visibility and justifying the upward revision.Narrative Update • Nov 11
NRDS: Projected Revenue Uplift And Buyback Plan Will Balance Risks And Rewards
NerdWallet's analyst price target has been raised from $14.50 to $15.83 because analysts note improvements in projected revenue growth and profit margins, which offset a slightly higher discount rate and a lower forward P/E valuation. What's in the News NerdWallet has issued earnings guidance for the fourth quarter of 2025, projecting revenue between $207 million and $215 million.Narrative Update • Aug 08
Digital Finance And AI Will Unlock New Opportunities
NerdWallet’s target price was revised downward, primarily due to a material decrease in consensus revenue growth forecasts and a concurrent rise in future P/E, resulting in a new fair value estimate of $14.50 per share. What's in the News NerdWallet raised its full-year 2025 GAAP operating income guidance to $38 million–$48 million.New Narrative • May 15
Insurance And Next Door Lending Will Strengthen Consumer Loyalty
Strength in NerdWallet's Insurance segment and vertical integration could boost revenue growth, net margins, and earnings through market expansion and deeper consumer relationships.Seeking Alpha • Jan 07
NerdWallet: Moving In The Right Direction
Summary Significant growth in NerdWallet's insurance business and diversified revenue mix are key strengths, with emerging verticals now nearly 50% of quarterly revenue. NerdWallet recently acquired mortgage brokerage, Next Door Lending, which aims to boost revenue by 1-2% in Q4, enhancing vertical integration. Despite a decline in MUUs and traffic, NerdWallet's financials remain strong with no long-term debt and a new stock repurchase plan is a positive for shareholders. Read the full article on Seeking AlphaSeeking Alpha • Nov 08
NerdWallet: Insurance Category Is Driving Hyper-Growth
Summary Shares of NerdWallet have soared after the company posted much better than expected Q3 results. Revenue growth accelerated sharply to 25% y/y, driven by an uptick in consumers shopping around for new insurance plans. Still, we have to watch out for softer traffic trends, which the company expects to get worse heading into Q4. I continue to find an attractive risk-reward profile in NerdWallet, especially with the stock trading at just ~9x adjusted EBITDA. Read the full article on Seeking AlphaSeeking Alpha • Oct 29
NerdWallet Is A High-Quality Business At An Inflection Point
Summary NerdWallet, a founder-led business, is at an inflection point with revenue growth and profit margins expected to rise significantly. Despite traffic declines in 3Q, NerdWallet is gaining market share and traffic significantly recovered so far in October. Long-term street estimates are far too low, and the company is starting to significantly buyback stock. I estimate the business will generate over $5/share of FCF in 2030 and could be worth $100 by then, giving the stock significant upside potential. Read the full article on Seeking AlphaSeeking Alpha • Oct 08
NerdWallet: Not Looking To Add To My Position, Downgrade To Hold
Summary NerdWallet's Q2 2024 revenue increased by 5% YoY, but credit card and loans revenue has declined and Nerdwallet also missed EPS by $0.07. NRDS announced the company is letting go of 15% of their staff in an attempt to cut costs. I believe in its long-term vision of the Nerdwallet but slowing MUU growth and impactful macro conditions to the company give me pause. Read the full article on Seeking AlphaSeeking Alpha • Aug 06
NerdWallet: Time To Get Nerdy
Summary NerdWallet, Inc. shares dropped 31.5% after Q2 results, driven by restructuring and a decline in monthly unique users. Despite mixed financial performance, the company's revenue grew 5.1% and most profitability metrics improved year over year. Management's cost-cutting measures and strong Q3 guidance make NerdWallet a potential value buy with no debt and ample cash reserves. Read the full article on Seeking AlphaSeeking Alpha • Jun 28
NerdWallet: Don't Miss Out On This Secular Growth Opportunity
Summary NerdWallet Inc.'s stock has surged by over 40% year-over-year but remains below its IPO price. The company's vertically integrated model will likely sustain its secular growth trajectory. Strong support from NerdWallet's Fundera and Barrelhead acquisitions has bolstered the firm's growth multiplier. Aggressive investing in Research & Development and marketing could result in market share expansion. We believe the stock is grossly undervalued, Wall Street analysts concur. Read the full article on Seeking AlphaSeeking Alpha • Jun 06
NerdWallet: Growth Story Remains Intact
Summary NerdWallet stock has fallen in recent months as revenue declined 5% in the current quarter amongst a difficult macroeconomic environment. Despite this decline, the company did well managing marketing spend as operating income was higher compared to Q1 2023. NerdWallet's monthly unique users hit a record of 29 million, which is a 25% increase year-over-year. Read the full article on Seeking AlphaSeeking Alpha • Apr 07
NerdWallet: Mismatch Between Valuations And Growth Prospects
Summary NerdWallet's goal is to register a 15% operating profit margin by 2026 and a yearly +15-20% top-line expansion for the long term. NRDS' current mid-teens P/E multiple is attractive, as I expect the company to achieve a long-term bottom line growth rate that exceeds a mid-teens percentage. The company's recently released long term financial targets aren't fully reflected in the stock's valuations, which translates into a Buy rating for NerdWallet. Read the full article on Seeking AlphaAnalysis Article • Feb 13
NerdWallet, Inc.'s (NASDAQ:NRDS) Business Is Yet to Catch Up With Its Share Price
When close to half the companies in the Consumer Finance industry in the United States have price-to-sales ratios (or...Seeking Alpha • Jan 19
NerdWallet: Growth To Continue In 2024
Summary In the quarter, NerdWallet's monthly unique users increased by 22% as the company is growing market share in the US. NerdWallet's revenues grew by over 7% year-over-year as the company is getting closer to GAAP profitability. NerdWallet launched a new credit card in the quarter, NerdUp which could open many more possibilities for the company. Read the full article on Seeking AlphaAnalysis Article • Oct 28
NerdWallet, Inc. (NASDAQ:NRDS) Investors Are Less Pessimistic Than Expected
NerdWallet, Inc.'s ( NASDAQ:NRDS ) price-to-sales (or "P/S") ratio of 1.2x may not look like an appealing investment...Seeking Alpha • Sep 05
NerdWallet: Challenging Times
Summary NerdWallet stock has fallen by -39% in 2022 year-to-date, as its revenue growth slowed as a result of weak mortgage demand. Putting short-term challenges aside, I have a positive view of NRDS' cost levers and revenue growth drivers. NRDS shares are rated as a Hold, as I think that its near-term outlook will remain challenging, notwithstanding the company's long-term profitability and growth potential. Elevator Pitch I assign a Hold investment rating to NerdWallet, Inc.'s (NRDS) stock. NerdWallet refers to itself as "a personal finance website and app" which helps "consumers in the U.S., UK and Canada" with "life's financial decisions" in the company's press releases. I have a Hold rating for NerdWallet's stock. I am of the view that the near-term prospects for NRDS won't be good, as the company will struggle to generate strong revenue growth (as it did in the past) in tough times like these. On the flip side, NerdWallet is well-positioned for robust growth and improved profitability in the long term, if one looks past short-term challenges. A Hold rating for NRDS is fair, taking into account the company's outlook for both the short-term and long-term. NerdWallet's Poor Share Price Performance NerdWallet's shares were first listed on Nasdaq on November 4, 2021, and NRDS's last done stock price of $9.76 as of September 2, 2022 is -46% lower than its $18.00 IPO price. Year-to-date in 2022, NerdWallet's stock has dropped by -39% in contrast with a more modest -18% pullback for the S&P 500 in the same period. The weak stock price performance for NerdWallet this year thus far is easily understood, when one looks at the company's recent financial results. According to data taken from S&P Capital IQ, NerdWallet's revenue growth on a YoY basis has moderated from +95% for Q2 2021 and +43% for Q1 2022 to +37% in Q2 2022. With the slowdown in its top line expansion, the consensus forward next twelve months' Enterprise Value-to-Revenue valuation multiple for NRDS has compressed from 2.46 times as of January 3, 2022 to 1.09 times as of September 2, 2022 according to S&P Capital IQ. NRDS saw the company's segment revenue for the loans business decrease by -26% YoY and -30% QoQ to $24.0 million in the second quarter of 2022, as indicated in its Q2 2022 financial results media release. This was the key factor contributing to the moderation in its overall top line growth for the recent quarter as discussed earlier. NerdWallet explained at its Q2 2022 results briefing on August 7, 2022 that "mortgages" were the weak spot for the company and its loans business segments considering that "rising interest rates have driven lower consumer demand consistently throughout the year." Considering the current market environment, it is reasonable to assume that NRDS' financial performance will be muted in the short term. This is validated by consensus sell-side financial projections (source: S&P Capital IQ) pointing to a slowdown in NerdWallet's full-year top line growth from +37% in FY 2022 to +19% for FY 2023. For the rest of the article, I discuss about NerdWallet's expense levers and top line growth opportunities. Cost Levers It is encouraging that NerdWallet has managed the company's costs well. Although it is almost inevitable that revenue growth for NRDS will slow in a challenging market environment, the company is still confident in its ability to improve operating profitability. At the company's Q2 2022 earnings call, NRDS has guided for a "year-over-year increase in our 2022 annual adjusted EBITDA margin" and it also reiterated its "commitment to improve full year margins" for "the longer term." The Wall Street analysts believe that NerdWallet can achieve its management guidance in relation to profitability. As per consensus data sourced from S&P Capital IQ, the EBITDA margin for NRDS is forecasted to increase from 7.1% in fiscal 2021 to 8.9% in fiscal 2022, before rising further to 9.4% and 11.9% for FY 2023 and FY 2024, respectively. NerdWallet's most recent quarterly financial performance gives investors' confidence that the company can deliver on its operating profit margin goals. The company's cost levers lie in the area of sales and marketing. NerdWallet's sales and marketing expenses increased by just +8% YoY in Q2 2022, as compared with its top line expansion of +37% YoY in the recent quarter. Specifically, NRDS has the flexibility to reduce brand marketing and performance marketing costs in the near term assuming the economic environment takes a turn for the worse. In the medium term, NerdWallet should be a beneficiary of positive operating leverage, as the company's spending on editors doesn't need to grow in lockstep with revenue. Revenue Growth Drivers In its November 2021 IPO prospectus, NerdWallet cites research from eMarketer which estimates that "financial services digital advertising spend" for the US and the world were $23 billion and $73 billion, respectively. In comparison, the trailing twelve months' revenue for NRDS was $452 million, which represents 2.0% and 0.6% of its domestic and global addressable markets, respectively. There are a number of growth drivers in place for NerdWallet to grab a larger market share. The first growth driver is greater monetization.Seeking Alpha • Jul 13
NerdWallet chief marketing officer Kelly Gillease resigns
NerdWallet (NASDAQ:NRDS) said on Wednesday that Chief Marketing Officer (CMO) Kelly Gillease will be stepping down from her role, effective October 1. The company said that Gillease will serve as a consultant to NerdWallet to assist in the transition following her departure.Analysis Article • Jun 01
Are Investors Undervaluing NerdWallet, Inc. (NASDAQ:NRDS) By 46%?
How far off is NerdWallet, Inc. ( NASDAQ:NRDS ) from its intrinsic value? Using the most recent financial data, we'll...Analysis Article • May 05
The NerdWallet, Inc. (NASDAQ:NRDS) First-Quarter Results Are Out And Analysts Have Published New Forecasts
Investors in NerdWallet, Inc. ( NASDAQ:NRDS ) had a good week, as its shares rose 9.6% to close at US$10.25 following...Seeking Alpha • Apr 15
NerdWallet: Uncertainty 1 Quarter After The IPO
From intraday highs achieved on their first day of trading in November 2021, shares of financial digital platform NerdWallet, Inc. are off 70% despite no company-specific negative news. Its stock price is a victim of both higher rates eventually hurting demand for financial products and a general shift away from unprofitable high-growth stocks in a rising rate environment. Expected to grow revenue 27% and 21% in FY22 and FY23 (respectively) while trading at a price-to-FY22E sales ratio of 1.4, the recent insider buying merited a deeper dive. A full investment analysis follows in the paragraphs below.Shareholder Returns
| NRDS | US Consumer Finance | US Market | |
|---|---|---|---|
| 7D | 3.0% | 2.0% | 1.6% |
| 1Y | -18.4% | 7.5% | 28.5% |
Return vs Industry: NRDS underperformed the US Consumer Finance industry which returned 7.5% over the past year.
Return vs Market: NRDS underperformed the US Market which returned 28.6% over the past year.
Price Volatility
| NRDS volatility | |
|---|---|
| NRDS Average Weekly Movement | 6.7% |
| Consumer Finance Industry Average Movement | 6.5% |
| Market Average Movement | 7.2% |
| 10% most volatile stocks in US Market | 16.8% |
| 10% least volatile stocks in US Market | 3.0% |
Stable Share Price: NRDS has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: NRDS's weekly volatility (7%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 2009 | 650 | Tim Chen | www.nerdwallet.com |
NerdWallet, Inc. operates a digital platform that provides financial guidance to consumers and small and mid-sized businesses (SMB) in the United States, the United Kingdom, Australia, and Canada. It offers editorial and content publishing, a consumer and SMB financial education, tools, calculators, guides, and research published under the NerdWallet brand; Marketplace And Referral Services, a tool that enable users to compare, pre-qualify for, or connect with third-party providers of credit cards, consumer loans, small business loans, insurance, mortgages, financial services, and related products, as well as services including fundera, nerdwallet insurance services, nerdwallet advisory, and nerdwallet compare; and Financial Services, a brokerage and advisory services provided by insurance agency, loan and mortgage brokerages, and investment advisory subsidiaries. Additionally, the company provides finance and refinance facilities to students for education.
NerdWallet, Inc. Fundamentals Summary
| NRDS fundamental statistics | |
|---|---|
| Market cap | US$565.87m |
| Earnings (TTM) | US$68.90m |
| Revenue (TTM) | US$849.60m |
8.2x
P/E Ratio0.7x
P/S RatioIs NRDS overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| NRDS income statement (TTM) | |
|---|---|
| Revenue | US$849.60m |
| Cost of Revenue | US$59.10m |
| Gross Profit | US$790.50m |
| Other Expenses | US$721.60m |
| Earnings | US$68.90m |
Last Reported Earnings
Mar 31, 2026
Next Earnings Date
n/a
| Earnings per share (EPS) | 1.05 |
| Gross Margin | 93.04% |
| Net Profit Margin | 8.11% |
| Debt/Equity Ratio | 4.4% |
How did NRDS perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/31 15:21 |
| End of Day Share Price | 2026/05/29 00:00 |
| Earnings | 2026/03/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
NerdWallet, Inc. is covered by 9 analysts. 6 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Ross Sandler | Barclays |
| Nathaniel Schindler | BofA Global Research |
| Peter Christiansen | Citigroup Inc |