Purple Innovation Dividends and Buybacks
Dividend criteria checks 0/6
Purple Innovation does not have a record of paying a dividend.
Key information
n/a
Dividend yield
n/a
Buyback Yield
| Total Shareholder Yield | n/a |
| Future Dividend Yield | 0% |
| Dividend Growth | n/a |
| Next dividend pay date | n/a |
| Ex dividend date | n/a |
| Dividend per share | n/a |
| Payout ratio | n/a |
Recent dividend and buyback updates
Recent updates
PRPL: 2026 Guidance Reset And Going Concern Risk Will Shape Upside
Analysts have trimmed their price targets for Purple Innovation to reflect a lower fair value estimate of $0.65, citing updated assumptions for revenue growth, profit margins, and future P/E multiples after recent target cuts from several firms. Analyst Commentary Recent Street research has leaned cautious on Purple Innovation, with several bearish analysts cutting price targets and, in at least one case, lowering their overall rating on the stock.PRPL: 2026 Revenue Guidance And Margin Reset Will Shape Bullish Upside
Analysts have trimmed their price targets on Purple Innovation by a modest $0.10 to $0.15, citing updated expectations for revenue growth, profit margins and future P/E assumptions, while keeping the core fair value and discount rate inputs unchanged. Analyst Commentary Bearish analysts trimming price targets by $0.10 to $0.15 are signaling that, while their core valuation framework remains intact, they see less room for upside than before.PRPL: Cautious Guidance And Lower Margin Outlook Will Shape Bullish 2026 Case
Analysts have trimmed their price targets on Purple Innovation, reducing the implied fair value from $1.00 to $0.85 as they factor in slightly higher discount rates, more cautious revenue growth assumptions, and a lower projected profit margin and future P/E multiple. Analyst Commentary Recent research notes reflect a more cautious stance on Purple Innovation, with multiple bearish analysts trimming their price targets in close succession.Some Confidence Is Lacking In Purple Innovation, Inc. (NASDAQ:PRPL) As Shares Slide 25%
Purple Innovation, Inc. ( NASDAQ:PRPL ) shareholders won't be pleased to see that the share price has had a very rough...Purple Innovation, Inc. (NASDAQ:PRPL) Looks Just Right With A 42% Price Jump
Purple Innovation, Inc. ( NASDAQ:PRPL ) shareholders have had their patience rewarded with a 42% share price jump in...Purple Innovation: Between Expansion And Fragile Balance
Summary Purple Innovation's negative multiples and fragile balance sheet signal high risk and no margin of safety for investors. Despite proprietary technology and new partnerships, consistent revenue declines and poor profitability undermine confidence in a sustainable turnaround. With a target price of $0.78, -23.5% below current levels, I recommend selling PRPL due to ongoing financial instability and execution uncertainty. Read the full article on Seeking AlphaShareholders Should Be Pleased With Purple Innovation, Inc.'s (NASDAQ:PRPL) Price
With a median price-to-sales (or "P/S") ratio of close to 0.6x in the Consumer Durables industry in the United States...Purple Innovation, Inc.'s (NASDAQ:PRPL) 27% Share Price Plunge Could Signal Some Risk
The Purple Innovation, Inc. ( NASDAQ:PRPL ) share price has fared very poorly over the last month, falling by a...
Rejuvenate 20 And Costco Partnership Will Open New Channels
Product innovations and strategic partnerships are expected to drive revenue growth and expand market presence, particularly in new distribution channels.Is Purple Innovation (NASDAQ:PRPL) Using Debt In A Risky Way?
David Iben put it well when he said, 'Volatility is not a risk we care about. What we care about is avoiding the...Purple Innovation, Inc.'s (NASDAQ:PRPL) 26% Share Price Plunge Could Signal Some Risk
Purple Innovation, Inc. ( NASDAQ:PRPL ) shareholders won't be pleased to see that the share price has had a very rough...Purple Innovation, Inc. (NASDAQ:PRPL) Looks Inexpensive But Perhaps Not Attractive Enough
Purple Innovation, Inc.'s ( NASDAQ:PRPL ) price-to-sales (or "P/S") ratio of 0.2x may look like a pretty appealing...Purple Innovation, Inc.'s (NASDAQ:PRPL) Price Is Right But Growth Is Lacking
When close to half the companies operating in the Consumer Durables industry in the United States have price-to-sales...Purple Innovation: Uncertainty Remains
Summary The company's revenue increased by 2% YoY in the 2nd quarter of 2024. Operating loss narrowed due to lower operating expenses. Despite slight improvement, I would like to maintain the hold recommendation. Read the full article on Seeking AlphaPurple Innovation: Shares Unlikely To Wake Up
Summary Purple Innovation has had a volatile ride, with shares declining from $40 to $2 and negative operating income for the past 3 years. The company's one-time purchase sleep products make it difficult to generate repeat sales and recover from declining revenues. Fierce competition, weak brand reputation, and high cost pressures make Purple Innovation risky. Shares seem like dead money and should be avoided. Read the full article on Seeking AlphaStability and Growth of Payments
Fetching dividends data
Stable Dividend: Insufficient data to determine if PRPL's dividends per share have been stable in the past.
Growing Dividend: Insufficient data to determine if PRPL's dividend payments have been increasing.
Dividend Yield vs Market
| Purple Innovation Dividend Yield vs Market |
|---|
| Segment | Dividend Yield |
|---|---|
| Company (PRPL) | n/a |
| Market Bottom 25% (US) | 1.4% |
| Market Top 25% (US) | 4.2% |
| Industry Average (Consumer Durables) | 1.8% |
| Analyst forecast (PRPL) (up to 3 years) | 0% |
Notable Dividend: Unable to evaluate PRPL's dividend yield against the bottom 25% of dividend payers, as the company has not reported any recent payouts.
High Dividend: Unable to evaluate PRPL's dividend yield against the top 25% of dividend payers, as the company has not reported any recent payouts.
Earnings Payout to Shareholders
Earnings Coverage: Insufficient data to calculate PRPL's payout ratio to determine if its dividend payments are covered by earnings.
Cash Payout to Shareholders
Cash Flow Coverage: Unable to calculate sustainability of dividends as PRPL has not reported any payouts.
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Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/11 18:32 |
| End of Day Share Price | 2026/05/08 00:00 |
| Earnings | 2026/03/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
|
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
| |
| Management | 10 years |
| |
| Key Developments | 10 years |
|
* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
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Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Purple Innovation, Inc. is covered by 8 analysts. 4 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Curtis Nagle | BofA Global Research |
| Susan Anderson | B. Riley Securities, Inc. |
| Bradley Thomas | KeyBanc Capital Markets Inc. |