Stock Analysis

Is Ford (F) Still Fairly Priced After Its Recent Multi‑Month Gain?

Ford Motor (F) has quietly added to its gains, with the stock up about 2% on the day, roughly 2% over the month, and 14% in the past 3 months.

See our latest analysis for Ford Motor.

Zooming out, Ford’s recent rally sits on top of a solid backdrop, with the share price up strongly on a year to date basis and a five year total shareholder return approaching triple digits, suggesting momentum and confidence are still building rather than fading.

If Ford’s move has you thinking about the rest of the auto space, it could be worth scouting other opportunities among auto manufacturers as a next step.

Yet with shares now hovering near analyst targets and trading at a premium to some intrinsic value models, investors face a key question: is Ford still undervalued, or is the market already pricing in its next leg of growth?

Most Popular Narrative: 7.2% Overvalued

With Ford closing at $13.41 against a most-followed fair value of $12.52, the narrative leans cautious on upside, hinging heavily on efficiency and software driven margins.

Material improvements in operational efficiency including accelerated manufacturing cost reductions and successful supplier negotiations are driving sustainable cost savings. This cost discipline, supported by ongoing restructuring efforts, is already closing Ford's competitive cost gap and is expected to bolster margins and long-term earnings growth.

Read the complete narrative.

Want to see how flat revenues can still support rising earnings and a premium profit multiple? The narrative rests on one pivotal margin story. Curious?

Result: Fair Value of $12.52 (OVERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, persistent EV division losses and potential tariff or trade setbacks could erode margin gains and force a rethink of Ford’s efficiency-driven narrative.

Find out about the key risks to this Ford Motor narrative.

Another Angle on Value

While the narrative fair value of $12.52 flags Ford as 7.2% overvalued, its 11.4x price to earnings looks modest beside peers at 26.7x and a 19.1x fair ratio. If sentiment shifts toward that fair ratio, are investors underestimating how far the multiple could stretch?

See what the numbers say about this price — find out in our valuation breakdown.

NYSE:F PE Ratio as at Dec 2025
NYSE:F PE Ratio as at Dec 2025

Build Your Own Ford Motor Narrative

If this perspective does not quite match your own thinking, you can dig into the numbers yourself and build a fresh view in minutes, Do it your way.

A great starting point for your Ford Motor research is our analysis highlighting 4 key rewards and 2 important warning signs that could impact your investment decision.

Looking for more investment ideas?

Do not stop with Ford. Sharpen your edge by scanning powerful screeners that surface fresh opportunities before most investors even realize what they are missing.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team@simplywallst.com

About NYSE:F

Ford Motor

Develops, delivers, and services Ford trucks, sport utility vehicles, commercial vans and cars, and Lincoln luxury vehicles worldwide.

Solid track record established dividend payer.

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