Haypp Group AB (publ)

OM:HAYPP Stock Report

Market Cap: SEK 1.8b

Haypp Group Valuation

Is HAYPP undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

2/6

Valuation Score 2/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of HAYPP when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: HAYPP (SEK59.8) is trading below our estimate of fair value (SEK222.66)

Significantly Below Fair Value: HAYPP is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for HAYPP?

Key metric: As HAYPP is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for HAYPP. This is calculated by dividing HAYPP's market cap by their current earnings.
What is HAYPP's PE Ratio?
PE Ratio66.4x
EarningsSEK 26.88m
Market CapSEK 1.83b

Price to Earnings Ratio vs Peers

How does HAYPP's PE Ratio compare to its peers?

The above table shows the PE ratio for HAYPP vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average34.9x
BOKUS Bokusgruppen
19.2x16.4%SEK 788.2m
SYNSAM Synsam
17.2x28.6%SEK 6.3b
FOI B Fenix Outdoor International
63.6xn/aSEK 8.0b
SODER Söder Sportfiske
39.5xn/aSEK 224.4m
HAYPP Haypp Group
66.4x65.9%SEK 1.8b

Price-To-Earnings vs Peers: HAYPP is expensive based on its Price-To-Earnings Ratio (66.4x) compared to the peer average (34.9x).

Price to Earnings Ratio vs Industry

How does HAYPP's PE Ratio compare vs other companies in the European Specialty Retail Industry?

3 CompaniesPrice / EarningsEstimated GrowthMarket Cap
HAYPP 66.4xIndustry Avg. 16.7xNo. of Companies13PE01020304050+
3 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: HAYPP is expensive based on its Price-To-Earnings Ratio (66.4x) compared to the European Specialty Retail industry average (16.7x).

Price to Earnings Ratio vs Fair Ratio

What is HAYPP's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

HAYPP PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio66.4x
Fair PE Ratio38.2x

Price-To-Earnings vs Fair Ratio: HAYPP is expensive based on its Price-To-Earnings Ratio (66.4x) compared to the estimated Fair Price-To-Earnings Ratio (38.2x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst HAYPP forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentSEK 59.80
SEK 85.00
+42.1%
17.6%SEK 100.00SEK 70.00n/a2
Nov ’25SEK 73.00
SEK 120.00
+64.4%
16.7%SEK 140.00SEK 100.00n/a2
Oct ’25SEK 82.00
SEK 120.00
+46.3%
16.7%SEK 140.00SEK 100.00n/a2
Sep ’25SEK 109.50
SEK 120.00
+9.6%
16.7%SEK 140.00SEK 100.00n/a2
Aug ’25SEK 95.20
SEK 111.00
+16.6%
26.1%SEK 140.00SEK 82.00n/a2
Jul ’25SEK 81.00
SEK 111.00
+37.0%
26.1%SEK 140.00SEK 82.00n/a2
Jun ’25SEK 80.40
SEK 111.00
+38.1%
26.1%SEK 140.00SEK 82.00n/a2
May ’25SEK 86.20
SEK 116.00
+34.6%
29.3%SEK 150.00SEK 82.00n/a2
Apr ’25SEK 84.60
SEK 110.00
+30.0%
36.4%SEK 150.00SEK 70.00n/a2
Mar ’25SEK 67.60
SEK 72.50
+7.2%
24.1%SEK 90.00SEK 55.00n/a2
Jan ’25SEK 48.60
SEK 70.00
+44.0%
28.6%SEK 90.00SEK 50.00n/a2
Dec ’24SEK 48.40
SEK 70.00
+44.6%
28.6%SEK 90.00SEK 50.00n/a2
Nov ’24SEK 43.40
SEK 70.00
+61.3%
28.6%SEK 90.00SEK 50.00SEK 73.002
Oct ’24SEK 45.40
SEK 70.00
+54.2%
28.6%SEK 90.00SEK 50.00SEK 82.002
Sep ’24SEK 50.20
SEK 70.00
+39.4%
28.6%SEK 90.00SEK 50.00SEK 109.502
Aug ’24SEK 48.60
SEK 67.50
+38.9%
33.3%SEK 90.00SEK 45.00SEK 95.202
Jul ’24SEK 45.50
SEK 67.50
+48.4%
33.3%SEK 90.00SEK 45.00SEK 81.002
Jun ’24SEK 35.20
SEK 67.50
+91.8%
33.3%SEK 90.00SEK 45.00SEK 80.402
May ’24SEK 36.40
SEK 67.50
+85.4%
33.3%SEK 90.00SEK 45.00SEK 86.202
Apr ’24SEK 32.80
SEK 67.50
+105.8%
33.3%SEK 90.00SEK 45.00SEK 84.602
Mar ’24SEK 38.10
SEK 67.50
+77.2%
33.3%SEK 90.00SEK 45.00SEK 67.602
Feb ’24SEK 31.80
SEK 51.00
+60.4%
17.6%SEK 60.00SEK 42.00SEK 59.002
Jan ’24SEK 27.40
SEK 49.00
+78.8%
22.4%SEK 60.00SEK 38.00SEK 48.602

Analyst Forecast: Target price is more than 20% higher than the current share price, but there are not enough analysts covering the stock to determine statistical confidence in agreement.

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