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Haypp Group Stock Price

Symbol: OM:HAYPPMarket Cap: SEK 4.7bCategory: Retail

HAYPP Share Price Performance

SEK 152.20
63.00 (70.63%)
3.8% overvalued intrinsic discount
SEK 146.67
Fair Value
SEK 152.20
63.00 (70.63%)
3.8% overvalued intrinsic discount
SEK 146.67
Fair Value
Price SEK 152.20
AnalystConsensusTarget SEK 146.67
AnalystLowTarget SEK 90.00

HAYPP Community Narratives

AN
AnalystConsensusTarget
AnalystConsensusTarget·Updated
Fair Value SEK 146.67 3.8% overvalued intrinsic discount

FDA Approvals And Warehouse Automation Will Improve Future Prospects

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AN
AnalystLowTarget
AnalystLowTarget·Updated
Fair Value SEK 90.00 69.1% overvalued intrinsic discount

Intensifying Regulations Will Erode Nicotine Pouch Market Share

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Recent HAYPP News & Updates

No updates

Haypp Group AB (publ) Key Details

SEK 3.8b

Revenue

SEK 3.4b

Cost of Revenue

SEK 386.0m

Gross Profit

SEK 323.5m

Other Expenses

SEK 62.5m

Earnings

Last Reported Earnings
Mar 31, 2025
Next Reporting Earnings
Aug 07, 2025
Earnings per share (EPS)
2.04
Gross Margin
10.26%
Net Profit Margin
1.66%
Debt/Equity Ratio
4.1%

Haypp Group AB (publ) Competitors

 
 
 
 
 
 
 
 
 
 
 
 

About HAYPP

Founded
2009
Employees
199
CEO
Gavin O'Dowd
WebsiteView website
hayppgroup.com

Haypp Group AB (publ) operates as an online retailer of tobacco-free nicotine pouches and snus products in Sweden, Norway, the rest of Europe, and the United States. The company operates in two segments: Core and Growth. It engages in the sale of oral nicotine products; and marketing space and research services for its products. In addition, it offers products through various e-commerce platforms, including haypp.com, nicokick.com, snushjem.no, snusbolaget.se, snus.com, snusmarkt.ch, northerner.com, snuslageret.no, snusnetto.com, vapeglobe.de, and nettotobak.com. The company was formerly known as Snusbolaget Norden Holding AB and changed its name to Haypp Group AB in September 2019. Haypp Group AB (publ) was founded in 2009 and is headquartered in Stockholm, Sweden.

Swedish Market Performance

  • 7 Days: -2.9%
  • 3 Months: 2.3%
  • 1 Year: 2.0%
  • Year to Date: -1.6%
Over the last 7 days, the market has dropped 2.9%, driven by losses in every sector, especially the Industrials sector. Overall the market has been flat in the last year. Looking forward, earnings are forecast to grow by 17% annually. Market details ›
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