Swedish Retail Potentially Undervalued Companies

Synsam

Market Cap: SEK 7.7b

Operates in the optical retail and eye health sector in the Nordic Region.

Byggmax Group

Market Cap: SEK 3.1b

Sells building materials and related products for DIY projects in Sweden, Norway, and internationally.

Bokusgruppen

Market Cap: SEK 1.0b

Operates as a book retailer in Sweden.

Lyko Group

Market Cap: SEK 1.1b

Produces and sells various hair care and beauty products in Sweden, Norway, Finland, Denmark, Germany, Austria, Poland, and the Netherlands.

Bilia

Market Cap: SEK 13.3b

Operates as a full-service supplier for car ownership in Sweden, Norway, Luxembourg, and Belgium.

RVRC Holding

Market Cap: SEK 6.6b

Engages in the e-commerce outdoor clothing business in Germany, Sweden, and internationally.

Elon

Market Cap: SEK 274.9m

Operates a chain of consumer electronics stores in the Nordic countries.

Zinzino

Market Cap: SEK 5.1b

A direct sales company, provides dietary supplements and skincare products in Sweden and internationally.

Kjell Group

Market Cap: SEK 1.4b

Engages in the sale of various consumer electronics accessories in Sweden, Denmark, and Norway.

Guldbrev Holding

Market Cap: SEK 392.6m

Guldbrev Holding AB (publ) purchases and recycles gold and jewelry from private individuals primarily in Sweden, Norway, and Finland.

Online Brands Nordic

Market Cap: SEK 290.5m

Engages in the online sale of carpets under Trendcarpet brand in Sweden and internationally.

New Bubbleroom Sweden

Market Cap: SEK 202.1m

Operates as an e-retailer in fashion in the Nordics and the rest of Europe.

Nelly Group

Market Cap: SEK 1.0b

Operates as a fashion company in Sweden, rest of Nordics, and internationally.

Hunter Capital

Market Cap: SEK 45.0m

Operates as an investment company focused primarily on technology and life sciences sectors.

RugVista Group

Market Cap: SEK 1.2b

Operates direct-to-consumer online platforms for carpet and rug sales in Sweden, Germany, Austria, Switzerland, and internationally.

Desenio Group

Market Cap: SEK 222.4m

An e-commerce company, provides wall art in Sweden, Germany, France, the Netherlands, Great Britain, rest of Europe, the United States, and internationally.

Tura Group

Market Cap: SEK 224.5m

Through its subsidiary, Tura Scandinavia AB, distributes consumer electronics primarily in Denmark, Finland, Norway, Sweden, and internationally.

WS WeSports Group

Market Cap: SEK 1.6b

Distributes sports and leisure equipment in Sweden, Finland, Norway, Denmark, Germany, the Netherlands, and internationally.

Pierce Group

Market Cap: SEK 730.2m

An e-commerce company, engages in the sale of motorcycle and snowmobile gears, parts, and accessories across Europe.

Rusta

Market Cap: SEK 12.7b

Engages in the retail of products in home decoration, consumables, seasonal products, leisure, and Do It Yourself (DIY) categories in Sweden, Norway, Finland, and Germany.

H & M Hennes & Mauritz

Market Cap: SEK 260.9b

Provides clothing, accessories, footwear, cosmetics, home textiles, and homeware for women, men, and children worldwide.

Vuxen Group

Market Cap: SEK 287.8m

Through its subsidiaries, develops and operates multi-brand e-commerce and direct to consumer stores in Sweden and internationally.