Bulgarian Retail Potentially Undervalued Companies

Alibaba Group Holding

Market Cap: €298.7b

Through its subsidiaries, provides technology infrastructure and marketing reach to help merchants, brands, retailers, and other businesses in the People's Republic of China and internationally.

H & M Hennes & Mauritz

Market Cap: €263.8b

Provides clothing, accessories, footwear, cosmetics, home textiles, and homeware for women, men, and children worldwide.

Amazon.com

Market Cap: €2.7t

Engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally.