Super Retail Group (SUL) Stock Overview
Engages in the retail of auto, sports, and outdoor leisure products in Australia and New Zealand. More details
| Snowflake Score | |
|---|---|
| Valuation | 5/6 |
| Future Growth | 1/6 |
| Past Performance | 2/6 |
| Financial Health | 5/6 |
| Dividends | 5/6 |
SUL Community Fair Values
Create NarrativeSee what 70 others think this stock is worth. Follow their fair value or set your own to get alerts.
Super Retail Group Limited Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | AU$15.99 |
| 52 Week High | AU$20.20 |
| 52 Week Low | AU$12.06 |
| Beta | 1.1 |
| 1 Month Change | -0.68% |
| 3 Month Change | 0.82% |
| 1 Year Change | 8.92% |
| 3 Year Change | 52.29% |
| 5 Year Change | 58.16% |
| Change since IPO | 583.33% |
Recent News & Updates
Recent updates
Super Retail Group's (ASX:SUL) Returns On Capital Are Heading Higher
Oct 29
Super Retail Group Limited's (ASX:SUL) Earnings Are Not Doing Enough For Some Investors
Aug 05There May Be Some Bright Spots In Super Retail Group's (ASX:SUL) Earnings
Feb 26Super Retail Group (ASX:SUL) Has Announced A Dividend Of A$0.32
Feb 25
Investment In Rebel Active Loyalty Program And Digital Transformation Will Boost Customer Engagement
Loyalty programs and digital transformations aim to enhance customer engagement and boost future revenue and net margins through improved customer loyalty.Super Retail Group Limited's (ASX:SUL) Earnings Are Not Doing Enough For Some Investors
Nov 28This Is Why Super Retail Group Limited's (ASX:SUL) CEO Compensation Looks Appropriate
Oct 17Super Retail Group Limited (ASX:SUL) Just Reported And Analysts Have Been Lifting Their Price Targets
Aug 23Super Retail Group (ASX:SUL) Hasn't Managed To Accelerate Its Returns
Aug 16Investors Met With Slowing Returns on Capital At Super Retail Group (ASX:SUL)
Apr 24When Should You Buy Super Retail Group Limited (ASX:SUL)?
Mar 18Analysts Are Updating Their Super Retail Group Limited (ASX:SUL) Estimates After Its Half-Year Results
Feb 23If EPS Growth Is Important To You, Super Retail Group (ASX:SUL) Presents An Opportunity
Feb 20Why Investors Shouldn't Be Surprised By Super Retail Group Limited's (ASX:SUL) Low P/E
Jan 04When Should You Buy Super Retail Group Limited (ASX:SUL)?
Dec 14Returns Are Gaining Momentum At Super Retail Group (ASX:SUL)
Nov 16Does Super Retail Group (ASX:SUL) Deserve A Spot On Your Watchlist?
Oct 06Super Retail Group's (ASX:SUL) Shareholders Will Receive A Bigger Dividend Than Last Year
Aug 28When Should You Buy Super Retail Group Limited (ASX:SUL)?
Jul 20Capital Investments At Super Retail Group (ASX:SUL) Point To A Promising Future
Jul 07Here's Why We Think Super Retail Group (ASX:SUL) Might Deserve Your Attention Today
May 04Should You Think About Buying Super Retail Group Limited (ASX:SUL) Now?
Mar 31Capital Investments At Super Retail Group (ASX:SUL) Point To A Promising Future
Feb 17Is Super Retail Group Limited (ASX:SUL) Trading At A 37% Discount?
Feb 01Super Retail Group (ASX:SUL) Has More To Do To Multiply In Value Going Forward
Nov 12What Is Super Retail Group Limited's (ASX:SUL) Share Price Doing?
Oct 09Super Retail Group (ASX:SUL) Might Have The Makings Of A Multi-Bagger
Aug 05At AU$8.52, Is Super Retail Group Limited (ASX:SUL) Worth Looking At Closely?
Jul 04Super Retail Group (ASX:SUL) Shareholders Will Want The ROCE Trajectory To Continue
Apr 28Super Retail Group (ASX:SUL) Is Reducing Its Dividend To AU$0.27
Feb 23An Intrinsic Calculation For Super Retail Group Limited (ASX:SUL) Suggests It's 25% Undervalued
Jan 26With EPS Growth And More, Super Retail Group (ASX:SUL) Is Interesting
Dec 08Super Retail Group (ASX:SUL) Knows How To Allocate Capital Effectively
Nov 23Is Now The Time To Look At Buying Super Retail Group Limited (ASX:SUL)?
Sep 19Here's Why We Think Super Retail Group (ASX:SUL) Is Well Worth Watching
Sep 05Super Retail Group Limited (ASX:SUL) Shares Could Be 34% Above Their Intrinsic Value Estimate
Aug 03Should You Think About Buying Super Retail Group Limited (ASX:SUL) Now?
Jun 08We Like These Underlying Return On Capital Trends At Super Retail Group (ASX:SUL)
May 27Shareholder Returns
| SUL | AU Specialty Retail | AU Market | |
|---|---|---|---|
| 7D | -0.06% | -5.3% | -1.7% |
| 1Y | 8.9% | 20.0% | 5.5% |
Return vs Industry: SUL underperformed the Australian Specialty Retail industry which returned 20% over the past year.
Return vs Market: SUL exceeded the Australian Market which returned 5.5% over the past year.
Price Volatility
| SUL volatility | |
|---|---|
| SUL Average Weekly Movement | 4.8% |
| Specialty Retail Industry Average Movement | 6.1% |
| Market Average Movement | 9.5% |
| 10% most volatile stocks in AU Market | 19.6% |
| 10% least volatile stocks in AU Market | 3.4% |
Stable Share Price: SUL has not had significant price volatility in the past 3 months compared to the Australian market.
Volatility Over Time: SUL's weekly volatility (5%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1972 | 15,981 | Paul Bradshaw | www.superretailgroup.com.au |
Super Retail Group Limited engages in the retail of auto, sports, and outdoor leisure products in Australia and New Zealand. It offers automotive parts and accessories, handyman items, and tools and equipment, and marine and motorbike products, including batteries, car care products, exterior accessories, hand and power tools, in-car navigation systems, in-car stereo equipment, lighting and electrical products, oils, filters and additives, outdoor equipment and accessories, seat covers and interior accessories, spare parts, paints and panels, and performance products. The company also provides footwear, fitness and sports equipment, apparel, and related accessories; fishing products, such as lures, rods and reels, tackle boxes, fishing nets, and other products; camping products, including tents, pegs, ropes, cooking equipment, and clothing and hiking gears, as well as boating products comprising fishing rod holders, bilge pumps, and fish-finders; fitment and support services, including wiper blade, bulb, and battery installation; battery and oil recycling; and paint mixing and vehicle diagnostics.
Super Retail Group Limited Fundamentals Summary
| SUL fundamental statistics | |
|---|---|
| Market cap | AU$3.61b |
| Earnings (TTM) | AU$221.80m |
| Revenue (TTM) | AU$4.07b |
Is SUL overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| SUL income statement (TTM) | |
|---|---|
| Revenue | AU$4.07b |
| Cost of Revenue | AU$2.21b |
| Gross Profit | AU$1.86b |
| Other Expenses | AU$1.64b |
| Earnings | AU$221.80m |
Last Reported Earnings
Jun 28, 2025
Next Earnings Date
n/a
| Earnings per share (EPS) | 0.98 |
| Gross Margin | 45.64% |
| Net Profit Margin | 5.45% |
| Debt/Equity Ratio | 0% |
How did SUL perform over the long term?
See historical performance and comparisonDividends
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2025/11/07 17:18 |
| End of Day Share Price | 2025/11/07 00:00 |
| Earnings | 2025/06/28 |
| Annual Earnings | 2025/06/28 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
|
|
| Market Prices | 30 years |
| |
| Ownership | 10 years |
| |
| Management | 10 years |
| |
| Key Developments | 10 years |
|
* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Super Retail Group Limited is covered by 22 analysts. 15 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Aryan Norozi | Barrenjoey Markets Pty Limited |
| Peter Marks | Barrenjoey Markets Pty Limited |
| Daniel Morgan | Barrenjoey Markets Pty Limited |