NYSE:MCDHospitality
McDonald's New Drinks Menu Aims To Refresh Growth And Younger Traffic
McDonald's (NYSE:MCD) is rolling out a nationwide revamp of its drinks menu.
The new specialty beverages are aimed at value focused and younger consumers.
The company is positioning the expanded drinks category as a potential key growth driver.
For a company built on burgers, fries, and convenience, McDonald's is putting more attention on what goes in the cup. The refreshed beverage lineup ties into broader quick service trends, where coffee, flavored drinks, and customization have become...