NasdaqCM:CELHBeverage
Celsius Holdings Deepens PepsiCo Ties And Broadens Energy Drink Reach
Celsius Holdings expanded its partnership with PepsiCo, with Celsius taking on the role of U.S. Strategic Energy Drink Captain.
Alani Nu is being integrated into PepsiCo’s distribution network, broadening the energy drink portfolio that moves through the same system as Celsius.
These moves are designed to increase Celsius’ reach and shelf presence across U.S. retail channels.
Celsius Holdings, listed as NasdaqCM:CELH, is drawing attention as it deepens its relationship with PepsiCo and...