NYSE:ELFPersonal Products
e.l.f. Beauty (ELF): Revisiting Valuation After Rhode Deal and Mixed Analyst Sentiment
When e.l.f. Beauty (ELF) wrapped up its $1 billion acquisition of Rhode earlier this month, it signaled a bold play for the premium skincare segment. Investors have been quick to weigh the risks. Recent analyst commentary has introduced both optimism and caution. While e.l.f. Beauty’s international revenue surge offers growth potential, concerns persist around softening US demand, ongoing tariff risks from Chinese manufacturing, and the strain a sizable deal like Rhode could place on the...