Apple (AAPL) Stock Overview
Designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. More details
| Snowflake Score | |
|---|---|
| Valuation | 1/6 |
| Future Growth | 2/6 |
| Past Performance | 5/6 |
| Financial Health | 4/6 |
| Dividends | 0/6 |
Rewards
Risk Analysis
No risks detected for AAPL from our risk checks.
AAPL Community Fair Values
Create NarrativeSee what 1841 others think this stock is worth. Follow their fair value or set your own to get alerts.
Apple Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$248.80 |
| 52 Week High | US$288.62 |
| 52 Week Low | US$169.21 |
| Beta | 1.12 |
| 1 Month Change | -9.27% |
| 3 Month Change | -9.00% |
| 1 Year Change | 14.18% |
| 3 Year Change | 50.88% |
| 5 Year Change | 102.28% |
| Change since IPO | 297,134.33% |
Recent News & Updates

Buy now, I don't see this stock going much lower-too many improvements making quiet waves...
Well, folks, my experience is personal, as such my hope is that experience will help you decide if what I did yesterday with Apple (AAPL) is for you as well: Mine was something few believe, robocalls on this iphone, before that the landlines associated with it-but for the last 8 years, I have been the robocall king with over 28,000 calls-it ruined pretty much everything, as imagine if you had a phone, but could rarely use it because there was so much spam, it never allowed an open line-much less clients to call in-it was an impossible scenario, and then, very quietly, Apple just solved this for everyone with an Iphone-call screening. Now, after all of this interference, that problem is somewhat simply solved by Apple, I cannot stress enough how little this is up played so far.
Apple will shine with a 6% revenue growth in the next 5 years
Apple Inc. (AAPL) – Investment Narrative Company Overview Apple Inc.Recent updates
Shareholder Returns
| AAPL | US Tech | US Market | |
|---|---|---|---|
| 7D | 0.3% | -0.3% | -1.9% |
| 1Y | 14.2% | 20.7% | 14.4% |
Return vs Industry: AAPL underperformed the US Tech industry which returned 20.7% over the past year.
Return vs Market: AAPL matched the US Market which returned 14.4% over the past year.
Price Volatility
| AAPL volatility | |
|---|---|
| AAPL Average Weekly Movement | 3.4% |
| Tech Industry Average Movement | 10.4% |
| Market Average Movement | 6.9% |
| 10% most volatile stocks in US Market | 16.1% |
| 10% least volatile stocks in US Market | 3.3% |
Stable Share Price: AAPL has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: AAPL's weekly volatility (3%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1976 | 166,000 | Tim Cook | www.apple.com |
Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms.
Apple Inc. Fundamentals Summary
| AAPL fundamental statistics | |
|---|---|
| Market cap | US$3.71t |
| Earnings (TTM) | US$117.78b |
| Revenue (TTM) | US$435.62b |
Is AAPL overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| AAPL income statement (TTM) | |
|---|---|
| Revenue | US$435.62b |
| Cost of Revenue | US$229.46b |
| Gross Profit | US$206.16b |
| Other Expenses | US$88.38b |
| Earnings | US$117.78b |
Last Reported Earnings
Dec 27, 2025
Next Earnings Date
n/a
| Earnings per share (EPS) | 8.02 |
| Gross Margin | 47.33% |
| Net Profit Margin | 27.04% |
| Debt/Equity Ratio | 102.6% |
How did AAPL perform over the long term?
See historical performance and comparisonDividends
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/03/27 09:50 |
| End of Day Share Price | 2026/03/27 00:00 |
| Earnings | 2025/12/27 |
| Annual Earnings | 2025/09/27 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Apple Inc. is covered by 93 analysts. 42 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Amman Saeed | Accountability Research Corporation |
| Warren Lau | Aletheia Analyst Network Limited |
| Rocco Strauss | Arete Research Services LLP |












