Affirm Holdings (AFRM) Stock Overview
Operates payment network in the United States, Canada, and internationally. More details
| Snowflake Score | |
|---|---|
| Valuation | 0/6 |
| Future Growth | 4/6 |
| Past Performance | 3/6 |
| Financial Health | 2/6 |
| Dividends | 0/6 |
AFRM Community Fair Values
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Analyst Price Targets
Affirm Holdings, Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$67.36 |
| 52 Week High | US$100.00 |
| 52 Week Low | US$42.10 |
| Beta | 3.72 |
| 1 Month Change | 42.11% |
| 3 Month Change | 18.11% |
| 1 Year Change | 24.14% |
| 3 Year Change | 440.18% |
| 5 Year Change | 39.26% |
| Change since IPO | -30.73% |
Recent News & Updates
Narrative Update • Apr 23
AFRM: Expanded Payment Partnerships And Fair Financing Execution Will Drive Future Upside
Narrative Update: Affirm Holdings The updated analyst price target for Affirm Holdings shifts from approximately $86 to about $79, as analysts weigh slightly higher revenue growth assumptions against lower margin expectations and reduced forward P/E multiples, while still reflecting a broadly constructive tone in recent research coverage. Analyst Commentary Recent research on Affirm reflects a mix of constructive long term views and shorter term caution, with updates clustering around changes to price targets, competitive pressures and macro risk to its credit book.
Narrative Update • Apr 08
AFRM: Future Returns Will Rely On Embedded Commerce Offsetting BNPL Credit Concerns
Affirm Holdings' updated analyst price target remains anchored by a fair value estimate of $53.00, with small tweaks to revenue growth, profit margin and discount rate assumptions as analysts balance recent target cuts across the group with ongoing views that Affirm is a best in class buy now pay later name within payments. Analyst Commentary Recent Street research around Affirm shows a split view.Narrative Update • Mar 25
AFRM: Future Returns Will Hinge On Embedded Payments Outweighing BNPL Credit Fears
The analyst fair value estimate for Affirm has shifted from $55.74 to $53.00 as analysts factor in higher projected revenue growth and a richer future P/E of about 38.6x, alongside lower margin expectations and a slightly higher discount rate, influenced by a mix of renewed Buy ratings, trimmed price targets, and ongoing debates around BNPL competition and credit risk. Analyst Commentary Recent Street research on Affirm highlights a split view.Seeking Alpha • Mar 24
Affirm: Contrarian Fintech Play
Summary Affirm Holdings (AFRM) faces a delay in the rate-cut catalyst as the Fed held federal fund rates steady last week. Despite the rate environment, AFRM's fundamentals remain robust, with a 22% Y/Y increase in held-for-investment loans and 23% Y/Y customer growth. Quarterly transactions per account surged 44% Y/Y in Q2'26, driving record interest income of $494M, up 21% Y/Y, underscoring strong platform engagement. AFRM trades at a discounted 12.1X forward P/E versus a 3-year average of 17.7X, presenting a long term buying opportunity amid ongoing portfolio expansion. Read the full article on Seeking AlphaRecent updates
Narrative Update • Apr 23
AFRM: Expanded Payment Partnerships And Fair Financing Execution Will Drive Future Upside
Narrative Update: Affirm Holdings The updated analyst price target for Affirm Holdings shifts from approximately $86 to about $79, as analysts weigh slightly higher revenue growth assumptions against lower margin expectations and reduced forward P/E multiples, while still reflecting a broadly constructive tone in recent research coverage. Analyst Commentary Recent research on Affirm reflects a mix of constructive long term views and shorter term caution, with updates clustering around changes to price targets, competitive pressures and macro risk to its credit book.Narrative Update • Apr 08
AFRM: Future Returns Will Rely On Embedded Commerce Offsetting BNPL Credit Concerns
Affirm Holdings' updated analyst price target remains anchored by a fair value estimate of $53.00, with small tweaks to revenue growth, profit margin and discount rate assumptions as analysts balance recent target cuts across the group with ongoing views that Affirm is a best in class buy now pay later name within payments. Analyst Commentary Recent Street research around Affirm shows a split view.Narrative Update • Mar 25
AFRM: Future Returns Will Hinge On Embedded Payments Outweighing BNPL Credit Fears
The analyst fair value estimate for Affirm has shifted from $55.74 to $53.00 as analysts factor in higher projected revenue growth and a richer future P/E of about 38.6x, alongside lower margin expectations and a slightly higher discount rate, influenced by a mix of renewed Buy ratings, trimmed price targets, and ongoing debates around BNPL competition and credit risk. Analyst Commentary Recent Street research on Affirm highlights a split view.Seeking Alpha • Mar 24
Affirm: Contrarian Fintech Play
Summary Affirm Holdings (AFRM) faces a delay in the rate-cut catalyst as the Fed held federal fund rates steady last week. Despite the rate environment, AFRM's fundamentals remain robust, with a 22% Y/Y increase in held-for-investment loans and 23% Y/Y customer growth. Quarterly transactions per account surged 44% Y/Y in Q2'26, driving record interest income of $494M, up 21% Y/Y, underscoring strong platform engagement. AFRM trades at a discounted 12.1X forward P/E versus a 3-year average of 17.7X, presenting a long term buying opportunity amid ongoing portfolio expansion. Read the full article on Seeking Alpha
Narrative Update • Mar 10
AFRM: BNPL Partnerships And Sector Support Will Drive Future Upside Potential
The analyst price target for Affirm has been revised to $110 from $115, as analysts factor in updated sector multiples, a slightly higher discount rate, and expectations for revenue growth and profit margins, while still viewing the company as a high-quality BNPL name within payments. Analyst Commentary Recent research on Affirm highlights a mix of fresh initiations, reinstatements, and target revisions, with several bullish analysts framing the stock as a higher quality BNPL name within the broader payments and specialty finance groups.Narrative Update • Feb 24
AFRM: Future Returns Will Depend On Embedded Payments Outweighing Credit And BNPL Fears
Analysts have trimmed their fair value estimate for Affirm Holdings, with the implied price target moving from about $64.44 to $55.74 as they factor in lower peer multiples, ongoing BNPL competition and macro risk around its credit products, even as some still see longer term category growth potential. Analyst Commentary Recent Street research around Affirm highlights a mix of optimism on the broader buy now, pay later theme and caution on how that translates into equity value for the stock.Narrative Update • Feb 10
AFRM: Expanding Embedded Payment Partnerships Will Support Future Upside Potential
Narrative Update Analysts have trimmed their price target on Affirm Holdings by about $6.71, reflecting updated views on fair value, a slightly higher discount rate, modestly adjusted revenue growth assumptions, a higher profit margin outlook, and a lower future P/E multiple following a mix of recent target cuts and upgrades across the Street. Analyst Commentary Street research on Affirm has been active, with several firms revisiting their fair value frameworks, tightening price targets, and updating ratings as they reassess growth, profitability, and sector positioning.Narrative Update • Jan 27
AFRM: Future Returns Will Hinge On Embedded Payments And Credit Discipline
Analysts trimmed their implied price target for Affirm Holdings by a small amount, reflecting slightly higher discount rate assumptions and peer group valuation changes, while still pointing to firm BNPL volume expectations and fresh bullish coverage that highlight the product's growing role as an embedded payment tool across online and offline commerce. Analyst Commentary Recent research on Affirm highlights a mix of optimism around the long term role of buy now pay later, alongside more cautious adjustments to price targets that reflect changing sector assumptions and peer valuations.Narrative Update • Jan 11
AFRM: Future Returns Will Depend On Execution In A Tougher Credit Cycle
Analysts have inched their fair value estimate for Affirm Holdings higher to roughly US$64.50 per share, citing updated sector views on buy now pay later growth, refined profit margin expectations, and adjusted P/E assumptions that align with recent price target changes across the specialty finance group. Analyst Commentary Recent Street research presents a mixed backdrop for Affirm, with some firms reaffirming positive views on the broader buy now pay later theme while trimming individual price targets for the stock.Narrative Update • Dec 25
AFRM: Future Returns Will Depend On Sustaining Key Merchant Partnerships
Affirm Holdings' analyst price target has edged lower by roughly $2 to the mid $80s range, as analysts factor in lower sector valuation multiples despite reaffirmed confidence in the company’s accelerating revenue growth, improving profitability, and long term expansion opportunities. Analyst Commentary Recent Street research on Affirm reflects a more measured stance on the stock, even as analysts acknowledge the company’s strong execution and expanding partnerships.Narrative Update • Dec 11
AFRM: Expanding Platform Partnerships Will Drive Future Upside Momentum
Analysts have modestly trimmed their price target on Affirm Holdings, with the average estimate easing by a few dollars to the mid to high $80s range as they recalibrate valuations to lower peer multiples. At the same time, they are citing resilient consumer demand, strengthening profitability and reinforcing growth drivers from deepening partnerships with platforms like Amazon and Apple Pay, along with international expansion.Narrative Update • Nov 27
AFRM: Expanding Partnerships And International Access Will Drive Upside Momentum
Affirm Holdings' analyst price target has been revised downward from approximately $96 to $93 per share. Analysts cite adjustments to peer valuations and sector multiples, even as they note stronger projected revenue growth and an improved profit margin outlook.Narrative Update • Nov 05
AFRM: Expanded Partnerships And International Reach Will Support Ongoing Upside Momentum
Analysts have slightly reduced their fair value estimate for Affirm Holdings from $96.31 to $96.14, citing moderating revenue growth and profit margin assumptions. This adjustment is offset by sustained optimism around the company’s expanding market position and solid quarterly execution.Narrative Update • Oct 22
Analysts Weigh Affirm Holdings Prospects Amid Slight Valuation Shift and Ongoing Growth Momentum
Affirm Holdings’ analyst fair value estimate saw a minor decrease to $96.31 from $96.48. Analysts cited continued momentum in gross merchandise volume and stable user spending, but noted slightly tempered projections for revenue growth and profit margins.Narrative Update • Oct 08
Merchant Adoption And Global Expansion Will Drive Future Success
Affirm Holdings' analyst price target has been revised upward to $96.48. This reflects increased confidence among analysts in its international expansion, higher growth expectations, and recent strong operating results.Analysis Article • Sep 20
Affirm Holdings, Inc. (NASDAQ:AFRM) Looks Just Right With A 26% Price Jump
Despite an already strong run, Affirm Holdings, Inc. ( NASDAQ:AFRM ) shares have been powering on, with a gain of 26...Narrative Update • Sep 12
Merchant Adoption And Global Expansion Will Drive Future Success
Affirm’s price target was revised higher to $95.03 as analysts highlighted strong GMV growth, resilient fundamentals, and improving credit quality driven by a shift toward 0% APR products, while noting margin risks from intensifying BNPL competition. Analyst Commentary Bullish analysts cite Affirm’s strong quarterly results, with beats across revenue, earnings, and especially Gross Merchandise Volume (GMV), as well as the company’s above-expectation FY26 guidance despite the loss of a key enterprise client.Narrative Update • Aug 27
International E-Commerce Expansion Will Unlock Digital Financing Potential
Affirm Holdings’ consensus price target has been raised to $76.68, reflecting analyst optimism about strong BNPL growth, resilient earnings trends, and new partnerships outweighing competitive pressure and margin concerns. Analyst Commentary Bullish analysts cite stable macroeconomic conditions, continued strong spending trends in fintech and Buy Now Pay Later (BNPL) segments, and positive Q2 earnings momentum as primary reasons for raising price targets.Analysis Article • Jun 20
Revenues Tell The Story For Affirm Holdings, Inc. (NASDAQ:AFRM) As Its Stock Soars 31%
Affirm Holdings, Inc. ( NASDAQ:AFRM ) shareholders would be excited to see that the share price has had a great month...
New Narrative • Apr 22
0% APR Loans And AI Will Redefine Consumer Lending
Expanding 0% APR loans and consumer network aims to boost customer base and transaction volumes, fostering revenue and GMV growth.Seeking Alpha • Mar 28
Affirm: What Does Losing Walmart Mean For Affirm?
Summary Today, I will walk us through the implications of the recent Klarna-Walmart deal. For those just tuning in, Klarna recently captured Affirm's contract with Walmart, resulting in Affirm losing its Walmart business. I will explore this development in detail with you. While the loss of the Walmart business isn't good for Affirm, I do not believe it impairs the thesis in any sense. In fact, I think the thesis is as strong as ever. Read the full article on Seeking AlphaSeeking Alpha • Mar 10
Affirm: Rating Upgrade With GAAP Profitability Imminent
Summary Affirm has shown strong execution with an uncanny track record of crushing guidance. The company achieved a surprise GAAP net profit in the quarter and expects sustainable GAAP operating profitability by fiscal year-end. Despite potential volatility and market downturn risks, Affirm's strong balance sheet and management's track record show that this time it's different. I am upgrading the stock given the strong fundamental momentum. Read the full article on Seeking AlphaSeeking Alpha • Feb 07
Affirm Holdings Q2: A Perfect Time To Take Profits (Rating Downgrade)
Summary Affirm Holdings, Inc.'s shares surged 22% due to strong Q2 '25 earnings, driven by a surge in gross merchandise volume and revenues. Affirm's Q2 bottom line was $0.23 per share, beating consensus by $0.46, with revenue $59M higher than expected. The company benefited from higher transactions per account and submitted a strong outlook for Q3 '25. Despite better-than-expected earnings, AFRM stock is now very highly valued with a P/S ratio of 6.3X… which is about 90% above the historical, 3-year average valuation ratio. Read the full article on Seeking AlphaSeeking Alpha • Jan 15
Affirm: Minimal Gains Expected From Here (Technical Analysis)
Summary Affirm stock is up nearly 500% since its 2023 low, but technicals have turned net bearish, indicating potential for further pullback. The stock has broken below its uptrend line, with moving averages and indicators showing signs of near-term weakness and potential downtrend development. Despite bearish technicals, Affirm's fundamentals are strong with significant revenue growth and narrowed net losses, making the stock modestly undervalued based on P/S and P/B ratios. Given the bearish technical outlook but attractive valuation, I rate Affirm as a hold, with potential for further pullback in the near term. Read the full article on Seeking AlphaSeeking Alpha • Jan 08
Affirm: Big Bull For 2025
Summary Affirm's strong 2024 performance, driven by robust execution and rising BNPL demand, positions it for continued growth and profitability in 2025. Affirm's market leadership in BNPL, expanding partnerships, and favorable consumer trends offer significant growth opportunities, despite competitive and credit quality risks. Valuation remains an investor pushback, but Affirm's growth prospects and improved profitability could support multiple expansion upon consistent execution. Read the full article on Seeking AlphaSeeking Alpha • Dec 07
Affirm: Wait Now, Buy Later
Summary In 1Q25, AFRM continues to expand its market share to 34% and post strong revenue growth (+41% y/y). Additionally, the company estimated that overall GMV increased by 36% y/y. AFRM is making meaningful progress towards profitability. As a percentage of revenues, RLTC ex-provisions have improved substantially, while major expenses have declined. Valuation analysis based on price-to-sales and revenue growth suggests that the company is overvalued by more than 30%, making AFRM unattractive at this stage. Ultimately, AFRM is a highly volatile company (90% annualized volatility) with an extremely elevated beta of more than 3. Hence, investors should exercise caution and wait for a better entry point. Read the full article on Seeking AlphaSeeking Alpha • Nov 19
Affirm Holdings Could Be Set For A Breakout
Summary Affirm Holdings is experiencing robust growth in sales, Gross Merchandise Volume, and payment transactions, driven by high engagement on its BNPL platform and Affirm Card adoption. The company's 1Q25 earnings report shows a 41% YoY sales increase and a 35% YoY rise in Gross Merchandise Volume, indicating strong business development. Lower interest rates could further boost Affirm's BNPL services, enhancing its profitability and making it a promising long-term investment with a favorable risk/reward profile. Affirm Holdings is rated 'Buy' due to its potential for substantial growth, efficient cost structure, and promising product lineup, particularly the Affirm Card. Read the full article on Seeking AlphaSeeking Alpha • Nov 05
Affirm: Look Beyond Next Earnings Release
Summary Affirm benefits from Apple Pay’s BNPL exit and lower interest rates, boosting short-term growth prospects. Valued at around $47 per share, Affirm shows near-term potential but lacks a margin of safety for a long-term hold. Recommendation: Hold for a short-term increase, but consider selling due to rising competition and funding challenges. Read the full article on Seeking AlphaSeeking Alpha • Oct 22
Affirm: Still A Prime BNPL Player After A Moderate Pullback
Summary Affirm is likely to remain a long-term BNPL winner, thanks to its double-digit growth rates in GMV, Active Customer base, and Revenues. Despite market volatility and elevated interest rate environment, the fintech has been able to grow its positive adj operating margins while guiding FY2025 GAAP profitability. AFRM's growing merchant/ card fees arising from the higher transaction volumes may also balance the temporal rate normalization over the next two years. Given the consecutive double beats over the past six quarters and the relatively prudent FQ1'25 guidance, the management may record another beat and raise performance in November 2024. While AFRM remains a Buy, we offer a few caveats for interested investors attributed to the overly greedy market sentiments. Read the full article on Seeking AlphaSeeking Alpha • Sep 17
Affirm Holdings Is A Buy (Technical Analysis)
Summary Affirm shows bullish price action with a series of higher highs and lows, trading above an upward sloping 30-week EMA. Momentum, measured by PPO, is both short-term and long-term bullish, indicating strong upward movement. Institutional investors are accumulating AFRM shares, suggesting they believe the stock is undervalued. AFRM's relative strength is outperforming the SP 500 index, with a potential price target of $96, but consider stop losses. Read the full article on Seeking AlphaSeeking Alpha • Aug 29
Affirm: Unnecessary Focus On GAAP Profits
Summary Affirm reported impressive 48% revenue growth in FQ4 and recorded adjusted operating income of $150 million. The company has substantial catalysts in FY25 with digital wallets like Apple Pay and the expansion of use of the Affirm Card. The company aims for GAAP profitability by FQ4'25, a shift that may hinder stock performance due to market focus on meager GAAP metrics. Despite strong growth, Affirm's stock may face valuation challenges, trading at 20x adjusted operating income but potentially viewed as expensive. Read the full article on Seeking AlphaSeeking Alpha • Jun 20
Affirm Holdings: Undervalued With Potential For Re-Rating And Long-Term Growth
Summary Affirm Holdings disappointed due to central bank delaying rate cut timeline. Affirm Card adoption and gross merchandise volume trends show healthy growth. Affirm Holdings is undervalued with potential for re-rating and long-term growth. Read the full article on Seeking AlphaShareholder Returns
| AFRM | US Diversified Financial | US Market | |
|---|---|---|---|
| 7D | 4.8% | -2.7% | 3.2% |
| 1Y | 24.1% | -11.1% | 31.0% |
Return vs Industry: AFRM exceeded the US Diversified Financial industry which returned -11.1% over the past year.
Return vs Market: AFRM underperformed the US Market which returned 31% over the past year.
Price Volatility
| AFRM volatility | |
|---|---|
| AFRM Average Weekly Movement | 9.0% |
| Diversified Financial Industry Average Movement | 6.2% |
| Market Average Movement | 7.1% |
| 10% most volatile stocks in US Market | 16.1% |
| 10% least volatile stocks in US Market | 3.2% |
Stable Share Price: AFRM has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: AFRM's weekly volatility (9%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 2012 | 2,206 | Max Levchin | www.affirm.com |
Affirm Holdings, Inc. operates payment network in the United States, Canada, and internationally. Its platform includes point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The company’s commerce platform, agreements with originating banks, and capital markets partners enables consumers to pay for a purchase over time.
Affirm Holdings, Inc. Fundamentals Summary
| AFRM fundamental statistics | |
|---|---|
| Market cap | US$21.85b |
| Earnings (TTM) | US$282.33m |
| Revenue (TTM) | US$3.72b |
79.5x
P/E Ratio6.0x
P/S RatioIs AFRM overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| AFRM income statement (TTM) | |
|---|---|
| Revenue | US$3.72b |
| Cost of Revenue | US$1.94b |
| Gross Profit | US$1.78b |
| Other Expenses | US$1.49b |
| Earnings | US$282.33m |
Last Reported Earnings
Dec 31, 2025
Next Earnings Date
n/a
| Earnings per share (EPS) | 0.85 |
| Gross Margin | 47.78% |
| Net Profit Margin | 7.60% |
| Debt/Equity Ratio | 257.7% |
How did AFRM perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/07 18:01 |
| End of Day Share Price | 2026/05/07 00:00 |
| Earnings | 2025/12/31 |
| Annual Earnings | 2025/06/30 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Affirm Holdings, Inc. is covered by 43 analysts. 29 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| David Koning | Baird |
| Ramsey El-Assal | Barclays |
| Andrew Bauch | BMO Capital Markets Equity Research |