Rumble (RUM) Stock Overview
Provides video sharing and cloud services platform in the United States, Canada, and internationally. More details
| Snowflake Score | |
|---|---|
| Valuation | 0/6 |
| Future Growth | 5/6 |
| Past Performance | 0/6 |
| Financial Health | 6/6 |
| Dividends | 0/6 |
RUM Community Fair Values
Create NarrativeSee what 32 others think this stock is worth. Follow their fair value or set your own to get alerts.
Analyst Price Targets
Rumble Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$9.19 |
| 52 Week High | US$10.99 |
| 52 Week Low | US$4.62 |
| Beta | 1.03 |
| 1 Month Change | 25.20% |
| 3 Month Change | 70.19% |
| 1 Year Change | 4.79% |
| 3 Year Change | -7.55% |
| 5 Year Change | -5.79% |
| Change since IPO | -5.74% |
Recent News & Updates
Narrative Update • May 31
RUM: New Partnerships And AI Cloud Expansion Will Support Future Upside
Analysts have kept Rumble's fair value estimate steady at $22.00, highlighting that their unchanged price target reflects a balance between revised assumptions for revenue growth, profit margins, discount rate, and future P/E expectations. What's in the News Rumble entered a content and distribution partnership with Enhanced, becoming an official distribution partner for the inaugural Enhanced Games in Las Vegas, with live streaming on Rumble.com and rights to distribute future Enhanced events (Key Developments).Seeking Alpha • May 30
Rumble: Pivotal AI Cloud Shift
Summary Rumble Inc. is pivoting from video streaming to AI cloud services with the imminent Northern Data acquisition, targeting major AI compute opportunities. Post-merger, RUM expects a sales baseline of ~$425 million, driven by Tether commitments and GPU rental expansion, positioning the company for significant revenue growth. The stock will trade at about 10x sales initially, but substantial upside hinges on securing large AI cloud deals and effective GPU capacity utilization. While RUM is no longer a deep value play after its recent rally, the market may still underestimate its upside from the AI cloud transition. Read the full article on Seeking AlphaRecent updates
Narrative Update • May 31
RUM: New Partnerships And AI Cloud Expansion Will Support Future Upside
Analysts have kept Rumble's fair value estimate steady at $22.00, highlighting that their unchanged price target reflects a balance between revised assumptions for revenue growth, profit margins, discount rate, and future P/E expectations. What's in the News Rumble entered a content and distribution partnership with Enhanced, becoming an official distribution partner for the inaugural Enhanced Games in Las Vegas, with live streaming on Rumble.com and rights to distribute future Enhanced events (Key Developments).Seeking Alpha • May 30
Rumble: Pivotal AI Cloud Shift
Summary Rumble Inc. is pivoting from video streaming to AI cloud services with the imminent Northern Data acquisition, targeting major AI compute opportunities. Post-merger, RUM expects a sales baseline of ~$425 million, driven by Tether commitments and GPU rental expansion, positioning the company for significant revenue growth. The stock will trade at about 10x sales initially, but substantial upside hinges on securing large AI cloud deals and effective GPU capacity utilization. While RUM is no longer a deep value play after its recent rally, the market may still underestimate its upside from the AI cloud transition. Read the full article on Seeking AlphaNarrative Update • Apr 19
RUM: Creator Monetisation And New Video Format Will Support Future Upside
Analysts have kept their Rumble fair value estimate flat at $22.00, citing only slight tweaks to inputs such as discount rate, long term profit margin and future P/E assumptions rather than any major change in the core thesis. What's in the News Rumble plans a CFO transition effective March 31, 2026.Narrative Update • Apr 04
RUM: Creator Tipping And Exclusive Content Will Support Future Upside Potential
Analysts kept Rumble's fair value estimate steady at $22.00, citing only marginal tweaks in the discount rate, revenue growth, profit margin, and an updated future P/E assumption that together did not justify a change in the overall price target. What's in the News Rumble plans to appoint Mike Masci as CFO effective March 31, 2026.Narrative Update • Mar 20
RUM: Creator Tipping And Exclusive Content Will Drive Future Upside Potential
Analysts have maintained Rumble's price target at $22.00 per share, reflecting updated assumptions that combine a higher projected revenue growth rate with a lower profit margin outlook and a very large future P/E multiple. What's in the News Rumble Shorts has been approved on Google Play, allowing Android users to download or update the Rumble app to access short form video content aligned with the platform's freedom first positioning (Key Developments).Narrative Update • Mar 06
RUM: Creator Tipping And Exclusive Content Will Support Future Upside
Analysts have kept their Rumble price target steady at $22.00, reflecting largely unchanged views on fair value, growth, margins, and future P/E assumptions. What's in the News Rumble Shorts, the platform's short form video hub on the web, offers vertical videos of 90 seconds or less in a continuous, swipeable feed.Narrative Update • Feb 20
RUM: Exclusive Content Deals And Crypto Tipping Will Drive Future Upside
Analysts have kept their Rumble fair value estimate steady at $22.00, with only small tweaks to assumptions such as discount rate, long run revenue growth, profit margin, and future P/E helping to refine rather than rethink their price target view. What's in the News Rumble Inc.Narrative Update • Feb 04
RUM: Northern Data All‑Share Deal Will Drive Future Upside Potential
Analysts kept their fair value target for Rumble steady at US$22.00, pointing to essentially unchanged assumptions on discount rate, revenue growth, profit margin and future P/E that together indicate a stable view of the company’s risk and earnings potential. What's in the News Rumble is moving forward with an all share offer to acquire Northern Data in a deal reported to value the target at less than its current market capitalization of US$894m, with an agreement that could be announced in the coming days (Bloomberg) Rumble entered an exclusive video and live streaming distribution agreement with The Dan Bongino Show, with the program set to relaunch on February 2, 2026 and stream weekdays from 10:00 a.m. to 12:00 p.m. ET exclusively on Rumble, while audio is distributed across major podcast platforms (company announcement) Rumble and Tether launched Rumble Wallet, a non custodial crypto wallet integrated into the Rumble platform that supports Tether (USDT), Tether Gold (XAUt), and Bitcoin (BTC), allowing users to tip creators in crypto and move between crypto and traditional payment methods through MoonPay (company announcement) Rumble announced that the "MF Mania: The Fight Before Christmas" Misfits Boxing match between Chase DeMoor and Andrew Tate will be livestreamed exclusively on Rumble Premium on December 20, 2025, available to viewers with an annual Rumble Premium subscription (company announcement) Rumble agreed to provide Rumble Cloud infrastructure services, including video cloud storage, to the Cleveland Browns under a new partnership (company announcement) Valuation Changes Fair Value: Kept steady at US$22.00 per share, pointing to an unchanged central valuation anchor.Narrative Update • Jan 21
RUM: Northern Data Merger Will Drive Future Upside Potential
Analysts kept their price target on Rumble steady at about $22.00, reflecting only minor tweaks to assumptions such as discount rate, long term growth, profit margin, and future P/E, rather than a change in their overall view of the stock. What's in the News Rumble is reportedly close to an all share deal to acquire Northern Data, with the target valued at less than its current market capitalization of $894m, according to Bloomberg.Narrative Update • Jan 06
RUM: All-Share Northern Data Merger And Tether Partnership Will Drive Upside
Analysts now hold their fair value estimate for Rumble steady at US$22.00, reflecting only small tweaks to discount rate, revenue growth, profit margin and future P/E assumptions rather than a change in the core outlook. What's in the News Rumble is reportedly close to an all share merger deal to acquire Northern Data, in a transaction that would value Northern Data at less than its current market capitalization of $894m, with an announcement said to be possible in the coming days (Bloomberg).Narrative Update • Dec 20
RUM: All-Share Northern Data Merger Will Drive Next Phase Of Outperformance
Analysts have raised their price target on Rumble by $0.00 to $22.00 per share, citing largely unchanged assumptions around the discount rate, revenue growth, profit margin, and future valuation multiples that continue to support the current fair value estimate. What's in the News Rumble is nearing an all share merger deal to acquire Northern Data at a valuation reportedly below Northern Data's current $894M market capitalization, with an agreement potentially days away (Bloomberg) Tether plans to leverage its investment in Rumble and the platform's 51M users to help launch its new U.S. focused stablecoin, USAT, in December, aiming to reach 100M users across multiple content and social platforms (CoinDesk) Tether is seeking to raise $15B to $20B for a roughly 3 percent stake sale that could place it among the world's most valuable private firms, following its prior $775M investment in Rumble (Bloomberg) Valuation Changes Fair Value Estimate: unchanged at $22.00 per share, indicating no revision to the core valuation target.Narrative Update • Dec 06
RUM: All-Share Northern Data Merger Will Drive Next Phase Of Outperformance
Analysts have raised their fair value estimate for Rumble from 15.50 dollars to 22.00 dollars, citing sharply higher expected revenue growth despite some compression in projected profit margins and valuation multiples. What's in the News Rumble is nearing an all share merger agreement to acquire German data center operator Northern Data in a deal expected to value the target below its current $894M market capitalization, with an announcement possible in the coming days (Bloomberg).Narrative Update • Nov 22
RUM: All-Share Merger Offer Will Drive Next Phase Of Outperformance
Analysts have raised their fair value estimate for Rumble from $14.50 to $15.50 per share. They cited higher projected revenue growth, which offset a slight decrease in forecasted profit margins.Analysis Article • Nov 18
Rumble Inc.'s (NASDAQ:RUM) Share Price Is Still Matching Investor Opinion Despite 26% Slump
Unfortunately for some shareholders, the Rumble Inc. ( NASDAQ:RUM ) share price has dived 26% in the last thirty days...Analysis Article • Sep 21
Shareholders Should Be Pleased With Rumble Inc.'s (NASDAQ:RUM) Price
Rumble Inc.'s ( NASDAQ:RUM ) price-to-sales (or "P/S") ratio of 25x may look like a poor investment opportunity when...Narrative Update • Sep 04
International Partnerships And Cloud Investments Will Expand Global Reach
Rumble’s net profit margin improved modestly while its future P/E remained virtually unchanged, resulting in no notable movement in the consensus analyst price target, which stays at $14.50. What's in the News Rumble formed a multi-faceted strategic partnership with Cumulus Media, including content distribution, advertising collaboration, and joint monetization across their platforms.Analysis Article • Jul 06
We're Not Worried About Rumble's (NASDAQ:RUM) Cash Burn
Even when a business is losing money, it's possible for shareholders to make money if they buy a good business at the...Analysis Article • May 13
Rumble Inc. (NASDAQ:RUM) Looks Just Right With A 31% Price Jump
Those holding Rumble Inc. ( NASDAQ:RUM ) shares would be relieved that the share price has rebounded 31% in the last...Analysis Article • May 11
Analysts Have Been Trimming Their Rumble Inc. (NASDAQ:RUM) Price Target After Its Latest Report
Rumble Inc. ( NASDAQ:RUM ) defied analyst predictions to release its quarterly results, which were ahead of market...
New Narrative • Mar 21
Cloud Services And Brand Partnerships Will Unlock Future Revenue Opportunities
Focus on monetization and partnerships likely to boost Rumble's revenues, leveraging its large active user base and advertising opportunities.Seeking Alpha • Mar 13
Rumble: Extraordinarily Overvalued With Post-Election Headwinds
Summary Rumble's current valuation is excessively high, driven by optimistic growth assumptions, despite ongoing cash burn and competitive threats from larger digital media players. Q3 earnings showed revenue growth but declining ARPU, with significant net losses and high costs, raising concerns about profitability. Rumble's liquidity is strong, but its path to profitability is unclear, and it faces challenges in attracting top-tier advertisers and managing stock-based compensation. Given the competitive landscape and potential post-election growth deceleration, I recommend a "sell" rating for Rumble stock. Read the full article on Seeking AlphaAnalysis Article • Mar 10
Rumble Inc.'s (NASDAQ:RUM) Stock Retreats 34% But Revenues Haven't Escaped The Attention Of Investors
Rumble Inc. ( NASDAQ:RUM ) shares have retraced a considerable 34% in the last month, reversing a fair amount of their...Seeking Alpha • Dec 31
Rumble: Riding The Irrational Exuberance
Summary The S&P looks set for a 26% gain this year, on the back of 23% last year. AI stocks, Quantum stocks, and crypto: everything has been rallying into year-end. This market exuberance has led to some very interesting valuation propositions. Some, including Rumble, have gained on the present hype with no apparent changes in the outlook for its business. Shares have rallied on recent news, being quoted at $15 per share. Presently, shares trade at a P/S ratio of around 50. This article comments on the general market exuberance and uses Rumble as an example of a company that played the 2024 market game well. Read the full article on Seeking AlphaSeeking Alpha • Dec 23
Rumble: Don't Chase Tether Deal
Summary Rumble stock surged due to a $775 million investment from Tether, but the deal involves a tender offer at $7.50 per share. The investment may not significantly improve Rumble's business, which continues to struggle with weak financials and declining user engagement. RUM stock trades at nearly 50x 2025 sales estimates, making it an unattractive investment at current levels. Read the full article on Seeking AlphaAnalysis Article • Nov 12
Rumble Inc.'s (NASDAQ:RUM) P/S Is Still On The Mark Following 34% Share Price Bounce
Rumble Inc. ( NASDAQ:RUM ) shares have had a really impressive month, gaining 34% after a shaky period beforehand. The...Seeking Alpha • Nov 11
Rumble: Stay Away From This Stock At All Costs
Summary Rumble's financials reveal structurally high variable costs and stagnating revenues, making profitability unlikely and justifying a 'Strong Sell' rating. The platform's core offering of charged political content is minimally monetizable, limiting revenue growth and advertiser appeal. Rumble's valuation at $1.7 billion is excessively high given its lack of profitability, poor unit economics, and competitive disadvantages. We like the idea of shorting RUM shares, despite risks around the elevated short interest. We rate RUM a 'Strong Sell'. Read the full article on Seeking AlphaAnalysis Article • Sep 21
The Price Is Right For Rumble Inc. (NASDAQ:RUM)
Rumble Inc.'s ( NASDAQ:RUM ) price-to-sales (or "P/S") ratio of 18.8x may look like a poor investment opportunity when...Seeking Alpha • Sep 10
Getting Closer To Make Or Break For Rumble
Summary Rumble reported a 10% year-over-year revenue decline in Q2-24, marking its first such decline, with rising operating expenses and a depleting cash reserve. Video streaming competition from YouTube, and now X as well, makes Rumble's growth and sustainability highly uncertain. Despite personal support for free speech platforms, I remain skeptical about Rumble's long-term investment potential given its financial struggles and competitive landscape. Read the full article on Seeking AlphaAnalysis Article • Aug 15
Rumble Inc. (NASDAQ:RUM) Reported Earnings Last Week And Analysts Are Already Upgrading Their Estimates
Rumble Inc. ( NASDAQ:RUM ) investors will be delighted, with the company turning in some strong numbers with its latest...Seeking Alpha • Aug 14
Rumble's Litigation Against Google Is An Interesting Litigation Trade
Summary Rumble filed a second lawsuit against Google in May 2024, and the 2021 lawsuit against Google is expected to go to trial in May 2025. Rumble and Elon Musk filed lawsuits against GARM, which closed down a few days after the lawsuit filings, for withholding ads for political reasons. Even a modest win against Google could have a significant positive impact on Rumble. Read the full article on Seeking AlphaSeeking Alpha • May 24
Rumble: Another Stumble
Summary Rumble Inc.'s online video business is not growing despite new content deals and expanded monetization products. The company's cash balance is low, and management has not provided a clear definition or timeline for reaching breakeven. Rumble Inc. stock still trades at an expensive 20x sales despite the reduced expectations. Read the full article on Seeking AlphaAnalysis Article • May 11
Rumble Inc.'s (NASDAQ:RUM) Popularity With Investors Is Clear
When you see that almost half of the companies in the Interactive Media and Services industry in the United States have...Seeking Alpha • Mar 30
Rumble: Stock Momentum Is Not Indicative Of Financial Performance
Summary Rumble claims to have built a 'mini Google' with limited resources, expanding into video, live-streaming, advertising and cloud services. Rumble stock has surged but the business faces challenges in monetising its services and reducing losses. Despite attracting users with its anti-censorship stance, RUM stock's valuation and financial performance raise concerns for long-term investors. Read the full article on Seeking AlphaSeeking Alpha • Mar 13
Rumble: Don't Chase TikTok Hype
Summary Rumble Inc. surged after announcing a potential partnership with ByteDance for a cloud service, but the likelihood of such a partnership is low. The focus should be on Rumble's Q4 2023 results and its partnership with Barstool Sports, rather than the TikTok deal. Rumble has the potential for significant growth in 2024, especially with a focus on political content and the 2024 Presidential election. Read the full article on Seeking AlphaSeeking Alpha • Jan 24
Rumble Creates Buzz, Long-Term Investors Should Wait And See
Summary Rumble Inc., a free-speech alternative to YouTube, made its public debut with a valuation of $2.6 billion despite revenue of less than $10 million. RUM stock price is influenced by public sentiment and media coverage, with recent announcements and launches causing a surge in the stock price. Rumble's financials show promising growth but an inflated valuation, with the company aiming to break even by 2025. Long-term investors should take a wait-and-see approach. Read the full article on Seeking AlphaAnalysis Article • Jan 24
Revenues Tell The Story For Rumble Inc. (NASDAQ:RUM) As Its Stock Soars 34%
The Rumble Inc. ( NASDAQ:RUM ) share price has done very well over the last month, posting an excellent gain of 34...Analysis Article • Nov 16
Need To Know: Analysts Just Made A Substantial Cut To Their Rumble Inc. (NASDAQ:RUM) Estimates
Today is shaping up negative for Rumble Inc. ( NASDAQ:RUM ) shareholders, with the analysts delivering a substantial...Analysis Article • Jun 22
Rumble Inc. (NASDAQ:RUM) Shares Could Be 21% Below Their Intrinsic Value Estimate
Key Insights Using the 2 Stage Free Cash Flow to Equity, Rumble fair value estimate is US$11.54 Current share price of...Analysis Article • May 22
Downgrade: Here's How Analysts See Rumble Inc. (NASDAQ:RUM) Performing In The Near Term
One thing we could say about the analysts on Rumble Inc. ( NASDAQ:RUM ) - they aren't optimistic, having just made a...Shareholder Returns
| RUM | US Interactive Media and Services | US Market | |
|---|---|---|---|
| 7D | 12.1% | 0.6% | 1.6% |
| 1Y | 4.8% | 63.4% | 28.2% |
Return vs Industry: RUM underperformed the US Interactive Media and Services industry which returned 63.4% over the past year.
Return vs Market: RUM underperformed the US Market which returned 28.2% over the past year.
Price Volatility
| RUM volatility | |
|---|---|
| RUM Average Weekly Movement | 12.6% |
| Interactive Media and Services Industry Average Movement | 8.7% |
| Market Average Movement | 7.2% |
| 10% most volatile stocks in US Market | 16.8% |
| 10% least volatile stocks in US Market | 3.0% |
Stable Share Price: RUM's share price has been volatile over the past 3 months compared to the US market.
Volatility Over Time: RUM's weekly volatility (13%) has been stable over the past year, but is still higher than 75% of US stocks.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 2013 | 156 | Chris Pavlovski | rumble.com |
Rumble Inc. provides video sharing and cloud services platform in the United States, Canada, and internationally. The company offers Rumble Video, a free and subscription-based video sharing platform; Rumble Studio, a multi-platform livestreaming and monetization service for creators; Rumble Advertising Center, an in-house advertising marketplace; and Rumble Wallet, a non-custodial crypto wallet integrated directly into the Rumble platform enabling audiences to tip creators natively in crypto. It also provides Rumble Cloud, an infrastructure as a service that offers a portfolio of compute, storage, security, and networking offerings.
Rumble Inc. Fundamentals Summary
| RUM fundamental statistics | |
|---|---|
| Market cap | US$3.13b |
| Earnings (TTM) | -US$109.45m |
| Revenue (TTM) | US$102.38m |
30.5x
P/S Ratio-28.6x
P/E RatioIs RUM overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| RUM income statement (TTM) | |
|---|---|
| Revenue | US$102.38m |
| Cost of Revenue | US$104.34m |
| Gross Profit | -US$1.97m |
| Other Expenses | US$107.48m |
| Earnings | -US$109.45m |
Last Reported Earnings
Mar 31, 2026
Next Earnings Date
n/a
| Earnings per share (EPS) | -0.32 |
| Gross Margin | -1.92% |
| Net Profit Margin | -106.91% |
| Debt/Equity Ratio | 0% |
How did RUM perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/06/01 18:33 |
| End of Day Share Price | 2026/05/29 00:00 |
| Earnings | 2026/03/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Rumble Inc. is covered by 4 analysts. 1 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Thomas Forte | D.A. Davidson & Co. |
| Thomas Forte | Maxim Group |
| Jason Helfstein | Oppenheimer & Co. Inc. |