NYSE:NKELuxury
Nike (NKE) Faces Dow Risk As It Shifts Back To Wholesale And Retail
Nike, NYSE:NKE, is reportedly at risk of being removed from the Dow Jones Industrial Average, raising questions about its role in a key U.S. equity benchmark.
The company is shifting away from a digital first playbook, putting more emphasis back on traditional retail partners and wholesale distribution.
These changes follow reported declines in Direct and Nike Digital sales and arrive alongside broader adjustments to the business model.
Nike enters this period of change with its share price...