NasdaqGS:BIDU

Stock Analysis Report

Executive Summary

Baidu, Inc. provides Internet search services in China and internationally.


Snowflake Analysis

Flawless balance sheet with reasonable growth potential.


Similar Companies

Share Price & News

How has Baidu's share price performed over time and what events caused price changes?


Latest Share Price and Events

Stable Share Price: BIDU's share price has been volatile over the past 3 months.


Market Performance


7 Day Return

2.6%

BIDU

2.6%

US Interactive Media and Services

7.2%

US Market


1 Year Return

-42.1%

BIDU

-9.0%

US Interactive Media and Services

-10.4%

US Market

Return vs Industry: BIDU underperformed the US Interactive Media and Services industry which returned -11% over the past year.

Return vs Market: BIDU underperformed the US Market which returned -12.7% over the past year.


Shareholder returns

BIDUIndustryMarket
7 Day2.6%2.6%7.2%
30 Day-17.5%-14.7%-12.6%
90 Day-21.7%-17.6%-19.4%
1 Year-42.1%-42.1%-8.9%-9.0%-8.5%-10.4%
3 Year-43.5%-43.5%21.2%21.1%15.8%8.3%
5 Year-51.5%-51.5%75.9%75.5%35.8%21.0%

Price Volatility Vs. Market

How volatile is Baidu's share price compared to the market and industry in the last 5 years?


Simply Wall St News

Valuation

Is Baidu undervalued compared to its fair value and its price relative to the market?

39.9%

Undervalued compared to fair value


Share Price vs. Fair Value

Below Fair Value: BIDU ($97.63) is trading below our estimate of fair value ($164.37)

Significantly Below Fair Value: BIDU is trading below fair value by more than 20%.


Price To Earnings Ratio

PE vs Industry: BIDU is poor value based on its PE Ratio (121.9x) compared to the Interactive Media and Services industry average (23.3x).

PE vs Market: BIDU is poor value based on its PE Ratio (121.9x) compared to the US market (13x).


Price to Earnings Growth Ratio

PEG Ratio: BIDU is poor value based on its PEG Ratio (3.4x)


Price to Book Ratio

PB vs Industry: BIDU is good value based on its PB Ratio (1.5x) compared to the US Interactive Media and Services industry average (1.8x).


Next Steps

Future Growth

How is Baidu forecast to perform in the next 1 to 3 years based on estimates from 31 analysts?

35.5%

Forecasted annual earnings growth


Earnings and Revenue Growth Forecasts


Analyst Future Growth Forecasts

Earnings vs Savings Rate: BIDU's forecast earnings growth (35.5% per year) is above the savings rate (1.7%).

Earnings vs Market: BIDU's earnings (35.5% per year) are forecast to grow faster than the US market (12.3% per year).

High Growth Earnings: earnings are expected to grow significantly over the next 3 years.

Revenue vs Market: BIDU's revenue (10.5% per year) is forecast to grow faster than the US market (7.3% per year).

High Growth Revenue: BIDU's revenue (10.5% per year) is forecast to grow slower than 20% per year.


Earnings per Share Growth Forecasts


Future Return on Equity

Future ROE: BIDU's Return on Equity is forecast to be low in 3 years time (10.1%).


Next Steps

Past Performance

How has Baidu performed over the past 5 years?

-6.7%

Historical annual earnings growth


Earnings and Revenue History

Quality Earnings: BIDU has a large one-off loss of CN¥9.7B impacting its December 31 2019 financial results.

Growing Profit Margin: BIDU's current net profit margins (1.8%) are lower than last year (26.4%).


Past Earnings Growth Analysis

Earnings Trend: BIDU's earnings have declined by -6.7% per year over the past 5 years.

Accelerating Growth: BIDU's has had negative earnings growth over the past year, so it can't be compared to its 5-year average.

Earnings vs Industry: BIDU had negative earnings growth (-92.8%) over the past year, making it difficult to compare to the Interactive Media and Services industry average (5.5%).


Return on Equity

High ROE: BIDU's Return on Equity (-1.3%) is considered low.


Next Steps

Financial Health

How is Baidu's financial position?


Financial Position Analysis

Short Term Liabilities: BIDU's short term assets (CN¥165.6B) exceed its short term liabilities (CN¥57.4B).

Long Term Liabilities: BIDU's short term assets (CN¥165.6B) exceed its long term liabilities (CN¥71.1B).


Debt to Equity History and Analysis

Debt Level: BIDU's debt to equity ratio (38.6%) is considered satisfactory.

Reducing Debt: BIDU's debt to equity ratio has reduced from 47.5% to 38.6% over the past 5 years.

Debt Coverage: BIDU's debt is well covered by operating cash flow (42.6%).

Interest Coverage: BIDU earns more interest than it pays, so coverage of interest payments is not a concern.


Balance Sheet

Inventory Level: BIDU has a low level of unsold assets or inventory.

Debt Coverage by Assets: BIDU's debt is covered by short term assets (assets are 2.5x debt).


Next Steps

Dividend

What is Baidu's current dividend yield, its reliability and sustainability?


Dividend Yield vs Market

Notable Dividend: Unable to evaluate BIDU's dividend yield against the bottom 25% of dividend payers, as the company has not reported any payouts.

High Dividend: Unable to evaluate BIDU's dividend yield against the top 25% of dividend payers, as the company has not reported any payouts.


Stability and Growth of Payments

Stable Dividend: Insufficient data to determine if BIDU's dividends per share have been stable in the past.

Growing Dividend: Insufficient data to determine if BIDU's dividend payments have been increasing.


Current Payout to Shareholders

Dividend Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.


Future Payout to Shareholders

Future Dividend Coverage: No need to calculate the sustainability of BIDU's dividend in 3 years as they are not forecast to pay a notable one for the US market.


Next Steps

Management

How experienced are the management team and are they aligned to shareholders interests?

2.4yrs

Average management tenure


CEO

Robin Li (50yo)

16s

Tenure

Mr. Yanhong Li, also known as Robin, Co-Founded Baidu, Inc. in January 2000 and has been its Chief Executive Officer since February, 2004 and oversees its overall strategy and business operations. Mr. Li w ...


Leadership Team

NamePositionTenureCompensationOwnership
Yanhong Li
Co-Founder16yrsno data20.39% CN¥7.0b
Cheng-Chun Yu
Chief Financial Officer2.42yrsno datano data
Haifeng Wang
Chief Technology Officerno datano datano data
Shanshan Cui
Senior VP of HR & Administration0.83yrno datano data
Sharon Ng
Director of Irno datano datano data
Victor Liang
VP & General Counsel8.67yrsno datano data
Hui Lee Liu
Chairman of the Cloud Business0.83yrno datano data
Dou Shen
Executive Vice President0.83yrno datano data
Tim Gong Yu
Chief Executive Officer of Beijing Qiyi Century Science & Technology Co.10.17yrsno datano data

2.4yrs

Average Tenure

49yo

Average Age

Experienced Management: BIDU's management team is considered experienced (2.5 years average tenure).


Board Members

NamePositionTenureCompensationOwnership
Yanhong Li
Co-Founder16yrsno data20.39% CN¥7.0b
Jianhua Ding
Independent Director14.58yrsno datano data
Yuanqing Yang
Independent Director4.42yrsno datano data
Jixun Foo
Independent Director0.67yrno datano data
Brent Callinicos
Independent Director4.42yrsno datano data

4.4yrs

Average Tenure

53yo

Average Age

Experienced Board: BIDU's board of directors are considered experienced (4.4 years average tenure).


Ownership

Who are the major shareholders and have insiders been buying or selling?


Insider Trading Volume

Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.


Ownership Breakdown

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.


Top Shareholders

Company Information

Baidu, Inc.'s company bio, employee growth, exchange listings and data sources


Key Information

  • Name: Baidu, Inc.
  • Ticker: BIDU
  • Exchange: NasdaqGS
  • Founded: 2000
  • Industry: Interactive Media and Services
  • Sector: Media
  • Market Cap: US$34.222b
  • Shares outstanding: 345.85m
  • Website: https://www.baidu.com

Number of Employees


Location

  • Baidu, Inc.
  • Baidu Campus
  • No 10, Shangdi 10th Street
  • Beijing
  • 100085
  • China

Listings

TickerExchangePrimary SecuritySecurity TypeCountryCurrencyListed on
BIDUNasdaqGS (Nasdaq Global Select)YesSPONS ADR REPR 0.10 ORD CLS'A'USUSDAug 2005
B1CDB (Deutsche Boerse AG)YesSPONS ADR REPR 0.10 ORD CLS'A'DEEURAug 2005
BIDU NBMV (Bolsa Mexicana de Valores)YesSPONS ADR REPR 0.10 ORD CLS'A'MXMXNAug 2005
K3SDSGX (Singapore Exchange)YesSPONS ADR REPR 0.10 ORD CLS'A'SGUSDAug 2005
BIDUSWX (SIX Swiss Exchange)YesSPONS ADR REPR 0.10 ORD CLS'A'CHCHFAug 2005
BIDUWBAG (Wiener Boerse AG)YesSPONS ADR REPR 0.10 ORD CLS'A'ATEURAug 2005
0HL1LSE (London Stock Exchange)YesSPONS ADR REPR 0.10 ORD CLS'A'GBUSDAug 2005

Biography

Baidu, Inc. provides Internet search services in China and internationally. It operates through two segments, Baidu Core and iQIYI. The Baidu Core segment offers products for uses, including Baidu App to access search, feed, and other services using mobile devices; Baidu Search to access its search and other services through its other properties and Union partners; Baidu Feed that provides users with personalized timeline based on their demographics and interests; Haokan, a short video app; and Quanmin, a flash video app for users to create and share short videos. It also provides Baidu Post Bar, a social media platform; Baidu Knows, a question-and-answer community where questions are asked, answered, and organized by users; Baidu Encyclopedia; Baidu Maps that offers locations, and intelligent routing and navigation services; Baidu Input Method Editor or Baidu IME, a Chinese-language mobile keyboard; Baidu WenKu; Baijiahao; and DuerOS, a voice assistant platform. In addition, this segment offers online marketing services, which include pay for performance (P4P), an auction-based services that allow customers to bid for priority placement of paid sponsored links and reach users who search for information related to their products or services; Non-P4P services provide display-based marketing services and other online marketing services based on performance criteria other than cost per click; Apollo, an open source autonomous driving platform; and Baidu Cloud primarily provides AI solutions, cloud infrastructure, and other services to enterprises and individuals. The iQIYI segment provides online entertainment service, including original and licensed content; membership services; and online advertising services. The company was formerly known as Baidu.com, Inc. and changed its name to Baidu, Inc. in December 2008. Baidu, Inc. was founded in 2000 and is headquartered in Beijing, China. 


Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2020/03/31 01:07
End of Day Share Price2020/03/30 00:00
Earnings2019/12/31
Annual Earnings2019/12/31


Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.