NasdaqGS:JBLUAirlines
What JetBlue Airways (JBLU)'s BlueHouse Lounge and Premium Push Means For Shareholders
JetBlue has opened BlueHouse, its first airport lounge, at JFK Terminal 5 and continued expanding its Florida and East Coast network, including new routes to Vero Beach and additional Northeast–Florida services, while also updating its corporate bylaws to modernize shareholder procedures and governance protections.
The launch of BlueHouse as a perk for top-tier loyalty members and JetBlue Premier cardholders highlights a shift toward premium, higher-value customers that could influence how...