NYSE:FOURDiversified Financial
Does Detroit Lions Partnership Signal Broader Sports Ambitions for Shift4 (FOUR)?
On August 20, 2025, the Detroit Lions announced a partnership with Shift4 Payments to handle ticketing transactions, food and beverage concessions, and retail merchandise sales at Ford Field, leveraging Shift4’s SkyTab Venue point-of-sale system and commerce technology.
This collaboration highlights Shift4’s traction in the sports and entertainment vertical by showcasing how its integrated solutions can consolidate and simplify commerce experiences for large-scale professional venues.
We’ll...