NasdaqGS:APPSoftware
AppLovin’s E Commerce Pivot Meets Analyst Optimism Yet Valuation Questions Remain
AppLovin (NasdaqGS:APP) is accelerating its shift into e commerce, using its AI tools to power advertising and performance for retail brands.
The company has rolled out a self service platform aimed at merchants that want more control over their digital campaigns.
New partnerships with major brands signal broader ambitions beyond mobile gaming and into mainstream digital advertising.
With a current share price of $543.56 and a very large 3 year return, AppLovin has already been through a...