XTRA:ADSLuxury
Adidas NCAA Baseball Cap Push Expands Brand Reach And Investor Interest
Adidas, ticker XTRA:ADS, has expanded its NCAA baseball relationship with New Era to outfit all Power Four conference partner schools with co branded on field caps.
The move extends Adidas branded visibility across high profile college baseball programs through New Era's established headwear platform.
For you as an investor looking at XTRA:ADS, this fits into the company’s focus on performance sports and branded merchandise tied to major leagues and college programs. College baseball sits...